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TFM&A China Grand Launch Event in Shanghai

UBM China
2010-06-03 10:37 4158

Asia's Leading Integrated Marketing Exhibition & Conference in October

SHANGHAI, June 3 /PRNewswire-Asia/ -- TFM&A China will host its soft launch at the Equatorial Hotel Shanghai on June 3rd (Thursday), 2010. A video of the recent TFM&A London will present the audience with an in-depth understanding of one of the world's renowned and leading B2B integrated marketing exhibition brands, which recently celebrated its 10th anniversary. According to the organizer, United Business Media, the world's leading business media group, TFM&A China will be the largest and leading B2B exhibition & conference focusing on marketing, advertising and media professionals in China, covering a variety of integrated marketing and technological solutions.

Three high profile keynote speeches and a professional industry panel especially designed for TFM&A China's launch event will present TFM&A guests with the latest industry trends of the digital marketing world in China. Mr. Alex D. Font, PDM, Chairmen China will present an overview with "The State of Direct Marketing in China," and Prof. Wang Haoqing, Creative Director, Shanghai World Expo, will focus on, "The Digital Challenge for City Visual Marketing in China". In addition, many other senior marketing professionals including SHIMIZU Yoichi (ADWAYS China, CEO), Ethan Tsai (AdMaster, COO) and Tony Zhao (Darwin Marketing, SEM Director) will share the most up-to-date marketing trends with the audience at the panel discussion for "The Best User Oriented Targeting Marketing Model."

TFM&A China is the leading and only B2B combined meeting place and exhibition. According to UBM China's Country General Manager, Ms. Margaret Connolly Ma, to cater to different market needs, three featured areas have been designed for the 2010 TFM&A China (Shanghai Pudong Expo, October 27-28, 2010), namely "Keynote Theatre," "Digital Marketing & Online Advertising," and "CRM, Data & Analytics," aiming to deliver six keynote speeches and 24 featured sessions. Currently, nearly 30 powerful media from China and other countries have confirmed their support for this grand event, including the Wall Street Journal, B2BMarketing, ShanghaiExpat, DMA, CHINADMA, HKDMA, PR Newswire Asia, DMI, MobileMonday, MediaBuzz, ECAS, V Marketing China, Market Builder Media, and Tianji Media Group, and there is an estimated target audience of more than 1.7 million to be reached through these partners and media organizations.

Through this powerful interactive platform, all exhibitors, partners and sponsors will succeed in making connections with new leads, while at the same time seeking to maximize their market share in the China online marketing market. Confirmed exhibitors include Epsilon, the largest permission-based email marketing company; Seo Junkies, one of the world's leading SEO institutes; SPSS, the earliest original statistical analysis software company; and Datatrade, the pioneer in direct marketing services industry. One of the exhibitors, Tony, said, "We are very excited about TFM&A China's launch. This kind of exhibition will definitely draw attention from everyone in the industry, and I will be onsite in person with my team."

2010 TFM&A China

Date: October 27-28, 2010 (Wednesday and Thursday)

Venue: Shanghai Pudong Expo, China (201 Hehuan Rd)

Website: http://www.tfmchina.com

PR Contact:

Audrey Shen

Tel: +86-21-6278-7488 x8701

Email: audrey.shen@ubm.com

About TFM&A

Technology For Marketing (TFM) was launched in 2001 by United Business Media, the leading global business media company with 180 plus years of history. As UK's only integrated marketing-solutions event delivering digital, data and CRM solutions for marketing professionals, the expo and conference offer the qualified visitors unique access to a full range of marketing & advertising solutions and best of breed practice via the content rich seminar programs.

About UBM

United Business Media is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

Source: UBM China
Keywords: Advertising
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