IBTM China announces the first details of its 2019 event

2019-01-08 23:40 357

BEIJING, Jan. 8, 2019 /PRNewswire/ -- IBTM China, part of IBTM's global portfolio of meetings, events and industry trade shows, a well established event in China, has announced details of its 2019 edition. The event will take place at China National Convention Centre (CNCC) in Beijing on 28 and 29 August.

IBTM China 2018
IBTM China 2018

It is anticipated that over 380 international and domestic exhibitors will meet with over 400 hosted buyers for two days of pre-arranged business meetings. Over 3,500 visitors are also expected to attend. Twenty percent of the new hosted buyers are from 2nd and 3rd tier cities in China as well as the APAC region. Hosted buyers from Alibaba, Tesla, MasterCard and another 50 well-known corporations have confirmed to attend IBTM China 2019.

This year will see the introduction of a new Experience Zone where visitors will be able to interact with select exhibitors in immersive themed environments on the show floor. Additionally, in response to customer demand for more opportunities to learn and be inspired by outside speakers, eight new speaker slots have been added to the programme which will cover four key themes, details of which to be announced early in the year.

"The 2018 event was a huge success," said IBTM China Project Manager Ms. Nicole Ci. "300 exhibitors from over 20 countries and regions got to engage with Hosted Buyers and trade visitors from 33 countries, with total potential resulting business at 2.25 billion USD as well as 529 agreements secured on site."

"In 2019, IBTM China has ambitious plans to grow international markets to enrich our destination resources and increase the proportion of international exhibitors from 30% to 40% as the total number of exhibitors reaching to 380," continued Ms. Ci. "We plan to invite 400 high-quality global Hosted Buyers, and 50% of them will be new comers to IBTM China."

"The market here in China continues to boom and as well as an appetite for a bigger event, there's huge demand for on-site education sessions. As a result, we've almost doubled the number of speaker sessions this year to 18. We'll be following four topical themes to ensure the sessions are targeted to the latest hot topics, from key industry trends to event marketing and innovation. We're looking forward to announcing more information about the event early in 2019."

As well as a packed schedule of business meetings and education sessions, the event itinerary also includes a number of networking sessions to help renew old connections and forge valuable new business relationships.

To join as an exhibitor or to apply for a place as a hosted buyer, visit

Notes to Editors

About IBTM

IBTM, part of Reed Travel Exhibitions (RTE) is the world's leading showcase for the meetings and events industry (also known as MICE) with a portfolio of 5 global and regional events providing business solutions on 5 continents. They include IBTM World, IBTM Arabia, IBTM Africa, IBTM Americas and IBTM China.  

About Reed Travel Exhibitions

Reed Travel Exhibitions (RTE) is the world's leading travel and tourism event's organiser, with a wide-ranging portfolio of 22 international events in 13 countries throughout the Americas, Europe, the Middle East, Asia Pacific and Africa. Its market-leading, business-to-business events cover all elements of travel and tourism, including leisure travel, luxury travel, meetings, events, incentives and business travel, as well as golf travel.

Cision View original content to download multimedia:

Source: IBTM China
Related Links: