Exhibitors hail scale of show, quality of visitors and venue
SHANGHAI, Nov.13, 2012 /PRNewswire/ -- MEDTEC China 2012, held September 26-27, 2012 in Shanghai, once again proved to be the best event on the Asian medical device manufacturing calendar. Held at the all-new Shanghai World Expo, the total number of 360 exhibitors including co-exhibitors enjoyed the attendance of 7,239 qualified trade visitors representing a 6.8 percent increase in the number attending in 2011.
Furthermore, the comprehensive conference program once again proved a popular feature of the show, with both conference rooms (technical forum and regulation) packed to the rafters. The expectation is high for the next edition of the show with an impressive 81 percent of exhibitors having already rebooked for 2013.
"The success of a medium-sized exhibition like MEDTEC China is determined by the factors of how to increase the number of visitors and also how to convince them to spend longer at the show," says Keith Tsui, director of Asia Pacific and show organizer at UBM Canon. "Relocating to the new Shanghai World Expo venue represented a challenge in this respect, and the organizers had some concerns as to whether they could maintain their record of visitor traffic growth achieved in past years. Thus, to ensure MEDTEC China could once again report record visitor numbers, the organizers embarked on an extensive tele-marketing and promotional campaign prior to the event."
On the first day of the show, all fears were immediately erased due to a packed show floor for all to see according to Tsui. "Those in attendance were once again the type of visitors that exhibitors wanted to see: namely primarily manufacturing and production engineers. The show proved to be the busiest ever in the past seven years. The attendance and popularity of the event has further underlined the pre-eminent position of MEDTEC China in its field: the fast growing medical device manufacturing market."
Exhibitors also reported that the 2012 MEDTEC China show was the best one yet, with a superior venue and visitors spending longer than ever at the show. Exhibitors further reported to the show organizers that inquiries received this year were more "professional" and the nature of the deals more "solid" to them. All of this positive feedback has given the organizers very strong confidence that the show will continue to grow to an even larger scale in 2013.
Exhibitor accolades
Among the satisfied exhibitors at MEDTEC China 2012 was Russ Sabac, Technical Sales Manager at Brunk Industries. He commented: "My experience at MEDTEC China 2012 was productive and I found it to be a very satisfying show. The visitors and leads were numerous, as the show was the busiest show of the many that Brunk Industries exhibits at each year. The venue was pleasant and more conveniently located for multiple reasons. We received RFQs for various stamped parts before I even returned home. Overall, the experience was very good, and I hope the show continues to grow and keep providing opportunities to grow our business with the many good companies in China."
Concurring was Sheng Cai, Lasersystem Sales Manager at Leister Technologies. "Leister has participated in MEDTEC exhibitions globally for the past few years. We strongly consider MEDTEC China as one of the most professional and effective platforms for extending our innovative technology to China-region customers." He added, "MEDTEC China undoubtedly offers face-to-face communication opportunities with front-line designers, engineers and R&D personnel from different medical device manufacturers. We, as an equipment manufacturer of new technology, derived much benefit from this."
Leister enjoyed booth visits from a wide range of professional buyers and visitors from well-known companies including GE Healthcare and Johnson & Johnson, as well as promising start-ups engaged in the development of specific medical devices. This underlines the broad attraction of MEDTEC China as a forum for exchange at all levels of the medical device manufacturing field.
Another exhibitor pleased with their presence at MEDTEC China 2012 was Mikron Shanghai. "We have been exhibiting at MEDTEC China for many years. The move to the new location was a big step in terms of the infrastructure quality for a medical show. The organizational staff were both professional and friendly. This event is a really good showcase where we can demonstrate our capabilities and expertise to the Chinese market," said Jean-François Bauer, head of Marketing and Business Development. "We were pleased to meet our actual customers and have had the chance to talk with new persons. We will continue to support this show next year and look for more visitors from all over China and surrounding countries."
With satisfaction levels as high as they are, the next iteration of MEDTEC China in Shanghai in 2013 is likely to break new records again.
For more information about the MEDTEC China exhibition and conference, please visit www.medtecchina.com.
