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June
2026 / 06 / 29
International Day

International Day of the Tropics

The International Day of the Tropics was established by the United Nations General Assembly on June 29, 2016, to raise global awareness of the unique chenges and opportunities facing the tropical regions. The tropics are home to approximately 40% of the world's population and host about 80% of its biodiversity, yet they face significant chenges such as climate change, deforestation, urbanization, and demographic shifts. This day highlights the critical role of the tropics in achieving the Sustainable Development Goals (SDGs) and cs for international attention to their development needs.

Typicy, UN agencies, governments, NGOs, and research institutions mark the day by organizing seminars, publishing research reports, conducting public education campaigns, or leveraging social media to share knowledge about the tropics' scientific importance, cultural diversity, and conservation efforts.

Businesses can engage in public relations activities around this event by, for example: releasing corporate social responsibility (CSR) reports or initiatives related to sustainable development in the tropics; sponsoring or participating in tropical ecosystem conservation or community development projects; launching social media campaigns to discuss relevant topics and promote the company's environmental practices or contributions to local communities in tropical regions; and collaborating with relevant international organizations or research institutes to host online forums, thereby enhancing the brand's professional image in the field of sustainable development.

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