HONG KONG, April 15, 2019 /PRNewswire/ -- JCDecaux Transport is glad to announce the launch of its new Arrival Digital Impact Zone at Hong Kong International Airport.
This spectacular and innovative product was launched with the first advertiser SAP. The Arrival Digital Impact Network is a combination of digital panels allowing motion; therefore, offering real creative flexibility. The panels are designed for motion graphics, animated ads and image-flow presentation creating an important visual impact and attracting the attention of many air passengers in Hong Kong International Airport.
This new media is strategically located in the Arrivals Central Concourse in Terminal 1, bridging the busiest arrival concourse and the immigration hall, and is designed to maximize brand recall communication as it enables an absorbing interactive ad to foster passengers' outreach.
"Impactful brand communication has become a digital reality through the brand-new Arrival Digital Impact Network in Hong Kong International Airport. JCDecaux Transport strives to deliver dynamic airport media, placing innovation at the core of our work and constantly encouraging our advertisers to fully leverage the power of our digital assets. This new media platform can bring greater vibrancy for brands to communicate with audiences in a memorable manner, alongside with extensive creative possibilities," said JCDecaux Transport Managing Director, Shirley Chan.
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