iQIYI Launches "The Blooming Journey" Season 2, Cementing Its Leadership in Seasonal IPs and Female-Centric Storytelling
BEIJING, Oct. 31, 2025 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, announces the premiere of "The Blooming Journey" Season 2, arrivingOctober 24. This travel-themed reality show continues iQIYI's legacy of delivering standout seasonal IPs while highlighting authentic and...
iQIYI Unlocks New Growth Beyond the Screen, Turning Hit Shows into Theme Parks and Consumer IP Products
BEIJING, Aug. 29, 2025 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, highlighted recent growth in its Experience Business during its Q2 2025 earnings last week. This growth illustrates the success of iQIYI's strategy to expand beyond the screen, transforming its hit origin...
iQIYI at the Shanghai TV Festival: Shaping the future of content with premium storytelling, AI, and global expansion
BEIJING, June 27, 2025 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, participated in a series of forum sessions at the 30th Shanghai TV Festival, held from June 23 to 27. Executives from iQIYI shared insights into the evolving industry landscape and outlined the platform's ...
iQIYI celebrates fifth annual Golden Screenwriters' Night, advancing stronger industry ecosystem for screenwriting talent
BEIJING, June 13, 2025 /PRNewswire/ -- On June 11, iQIYI, China's leading online entertainment platform, hosted the annual Golden Screenwriters' Night, honoring 62 screenwriters and 20 outstanding works spanning films, drama series, and animation. Now in its fifth year, the event has become a sig...
iQIYI expands MENA presence with MENA Branch launch and local partnership, elevating Chinese storytelling worldwide
BEIJING, May 16, 2025 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, has taken two major steps recently to deepen its presence in the Middle East and North Africa (MENA) region, signaling continued ambition in the overseas market. On May 11, the company signed a content pa...
iQIYI 2025 World Conference: Shaping the future of online entertainment through integrated "long + short" storytelling and enhanced IP monetization
* 400+ titles and five mini-drama initiatives to advance its "long + short" strategy * Strengthens IP monetization with the content-driven e-commerce platform * AI-powered tools to elevate viewing experience and boost production efficiency BEIJING, April 24, 2025 /PRNewswire/ -- On Apr. 23, ...
iQIYI leads agile, IP-and tech-powered offline experience with plan for second theme park in China
BEIJING, April 18, 2025 /PRNewswire/ -- On Apr. 18, iQIYI, China's leading online entertainment platform, announced the groundbreaking of its second comprehensive theme park, iQIYI LAND, in Kaifeng,Henan Province, Central China. This milestone follows last month's unveiling of iQIYI's plans for i...
From screen to society: latest iQIYI-presented films champion realism in cinematic storytelling
BEIJING, April 2, 2025 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, announced the premieres of two reality-driven films – "Mumu" and "We Girls" – ahead of the Qingming Festival holiday period (also known as Tomb-Sweeping Day) in early April. Presented by iQIYI, the films ...
iQIYI hosts Glittering Night to drive high-quality development in mini and short drama industry
BEIJING, March 18, 2025 /PRNewswire/ -- On Mar. 14, iQIYI, China's leading online entertainment platform, convened the country's most comprehensive gathering of mini and short drama professionals at its inaugural Glittering Night ceremony in Suzhou,Jiangsu province, where industry leaders collect...
iQIYI announces the groundbreaking of its first comprehensive theme park, leveraging IP-driven offline experiences to boost growth
BEIJING, March 13, 2025 /PRNewswire/ -- On Mar. 13, iQIYI, China's leading online entertainment platform, announced plans to develop its first comprehensive theme park, iQIYI LAND, in Yangzhou,Jiangsu Province. This new entertainment destination will center around iQIYI's extensive portfolio o...
iQIYI showcases strategic response to TV drama industry trends: short-form content and technological innovation drive growth
BEIJING, Feb. 28, 2025 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, participated in the first China TV Drama Production Industry Conference and the 10th China International TV Drama Program Trade Fair inShenzhen in last week. iQIYI Founder and CEO Yu GONG delivered a keyn...
iQIYI sees surge in viewership during Chinese New Year: users favor classic IPs, long and short content, and strong interaction
BEIJING, Feb. 7, 2025 /PRNewswire/ -- On Feb. 5, iQIYI, China's leading online entertainment platform, released its viewership data and content trends for the Chinese New Year (CNY) holiday period (Jan. 28 to Feb. 4). Classic IPs, including blockbuster films, served as a powerful foundation, driv...
iQIYI upgrades Diamond VIP benefits, enhancing unmatched membership experience
BEIJING, Jan. 24, 2025 /PRNewswire/ -- On Jan. 21, iQIYI, China's leading online entertainment platform, launched upgrades to its Diamond VIP membership, enabling members to unlock Member Express Packages without needing additional membership points or purchases. The upgrade continues iQIYI's ref...
iQIYI's hit drama 'Mysterious Lotus Casebook' showcases diversified development model, another case proving the Value of IP
The recent theater adaptation of the hit drama receives exceptional response during multi-city tour BEIJING, Jan. 17, 2025 /PRNewswire/ -- On January 12, iQIYI, China's leading online entertainment platform, concluded the multi-city tour of its stage adaptation "Mysterious Lotus Casebook" with a...
iQIYI leads genre-specific storytelling with the return of its trend-setting 'Light On Theater,' featuring seven new suspense dramas
Five years on, the pioneering drama brand remains the benchmark for suspense BEIJING, Dec. 26, 2024 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, announced this month the return of its acclaimed "Light On Theater," celebrating the fifth anniversary of this suspense-themed ...
iQIYI Celebrates Content Excellence and Social Impact at Scream Night 2024
BEIJING, Dec. 11, 2024 /PRNewswire/ -- On December 7, iQIYI, China's leading online entertainment platform, hosted its signature annual iQIYI Scream Night at the Galaxy Arena inMacao. The star-studded event unveiled a total of 66 honors across various categories, from drama to variety shows, and ...
iQIYI Introduces 'Extra Large Font' Function to Enhance Accessibility for Senior Users
BEIJING, Dec. 9, 2024 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, recently launched a new 'Extra Large Font' function on its app, offering a comprehensive suite of accessibility features tailored for senior users and the visual requirements of a broader audience. With ju...
iQIYI Introduces Standard VIP Family and Friends Membership to Enhance Subscription Flexibility and Premium Content Access
BEIJING, Nov. 15, 2024 /PRNewswire/ -- On November 12, iQIYI, China's leading online entertainment platform, introduced its Standard VIP Family and Friends membership service in Chinese mainland. This new offering allows Standard VIP members to add a separate account at a discounted price, provid...
iQIYI's 'Love On Theater' Premieres 'Fangs of Fortune,' Setting Benchmark for C-Drama Virtual Production
BEIJING, Oct. 31, 2024 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, premieredFangs of Fortune in late October, the latest release under 'Love On Theater.' Inspired byThe Classic of the Mountains and Seas, an ancient Chinese mythological text, this fantasy period drama unf...
iQIYI's 'The King of Stand-up Comedy' Wraps, Spotlighting Chinese Grassroots Comedy
BEIJING, Oct. 23, 2024 /PRNewswire/ -- iQIYI, China's leading online entertainment platform, released the season finale of its hit original comedy variety show The King of Stand-up Comedy this week, with Fu Hang winning first place. This season, along with titles like Super Sketch Show, as part o...