Tobii launches Tobii Nexus - webcam eye tracking for integration into any device or application
TAIPEI, June 20, 2024 /PRNewswire/ -- A software-only integration platform that enables eye tracking capabilities for devices with a webcam, helping developers create smarter abilities and interactivity within their applications – for any user, on any device. Tobii, the global leader in eye tr...
Tobii launches Glasses Explore - making human behavioral insights more accessible
An intuitive and easy to use software that opens the world of human behavioral insights to a wider audience. TAIPEI, June 10, 2024 /PRNewswire/ -- Tobii, the global leader in eye tracking and pioneer of attention computing, is today launching Glasses Explore; a cloud-based software for analyzing...
New IAS Data Shows Contextually Relevant Ads Drive Attention, Leading to Significant Increases in Brand Favorability and Purchase Intent
Latest research with Tobii's eye tracking technology highlights the impact of contextually relevant ads on consumer attention and brand outcomes NEW YORK, June 23, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released 'Ad Context & Attent...
New IAS Data Shows Contextually Relevant Ads Drive Attention, Leading to Significant Increases in Brand Favorability and Purchase Intent
Latest research with Tobii's eye tracking technology highlights the impact of contextually relevant ads on consumer attention and brand outcomes NEW YORK, June 23, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released 'Ad Context & Attent...
