Advertising
BRANDSTARS "2023 Korea Luxury Brand " Announcement
SEOUL, South Korea, Aug. 4, 2023 /PRNewswire/ -- The Brand Stars Selection Committee announced the final selection of "2023 Korea Luxury Brand". We selected the most popular brand among Asian consumers first and announced it in Korea,China, and Asia at the same time. The final industry brand sel...
Naigai PressClipping Bureau explains the Japanese Online News Environment for PR Professionals.
TOKYO, Aug. 3, 2023 /PRNewswire/ -- Japanese media monitoring company, Naigai PressClipping Bureau, Ltd. (NPC), explains the quirks of the Japanese online news environment for PR professionals. Naigai PressClipping Bureau, Ltd. (NPC) is a media monitoring company that analyzes the effects of pub...
MUSINSA Launches US Marketing Campaign at Head in the Clouds Music & Arts Festival
* Seoul-based Leading Fashion Platform partners with 88rising's prominent music festival in LA LOS ANGELES, Aug. 3, 2023 /PRNewswire/ -- MUSINSA, a S eoul-based fashion e-commerce store, is set to kick off its US marketing campaign at the Head in the Clouds Music & Arts Festival at the Rose Bowl...
Unilumin listed in Top 500 Most Valuable Brands in Asia
SHENZHEN, China, Aug. 2, 2023 /PRNewswire/ -- As GYBrand released its "Top 500
Most Valuable Brands inAsia 2023", on August 1st, Unilumin was very proud to be
on the list. With an estimated brand value ofUSD1.705 billion, Unilumin was
ranked as the 495th most valuable brand.
Forrester's 2024 Planning Guides: Economic Uncertainty Tempers 2024 Budget Expectations -- Except In Technology
Eighty-four percent of technology leaders expect a budget increase in 2024; AI
will snag the biggest increase
SINGAPORE, Aug. 2, 2023 /PRNewswire/ -- According to Forrester's
Pixalate's H1 2023 APAC Market Trends Report For Mobile and Connected TV (CTV): 20% Invalid Traffic (IVT) Rate in APAC Across Google, Apple Mobile App Stores
New research into the Asia-Pacific (APAC) region across the mobile and Connected TV (CTV) landscapes finds that Apple is the most popular mobile device while Samsung leads in CTV device market share LONDON, Aug. 2, 2023 /PRNewswire/ -- Pixalate, the market-leading fraud protection, privacy, and ...
BNI® MEMBERS GENERATED OVER $21.9 BILLION IN REVENUE IN THE PAST YEAR TO FUEL BUSINESS GROWTH GLOBALLY
CHARLOTTE, N.C., Aug. 1, 2023 /PRNewswire/ -- BNI®, the world's largest business networking organization, proudly announces the extraordinary achievements of its Members in creating tangible business impact through the power of networking and word-of-mouth referral marketing. BNI Members have co...
Accor Plus raises the bar with game changing benefits: Automatic Elite Status with Bonus Status Nights
SINGAPORE, Aug. 1, 2023 /PRNewswire/ -- Accor Plus, Accor's leading loyalty
subscription programme inAsia Pacific, is thrilled to announce an exciting
enhancement to its membership programme with the addition of a new permanent
member benefit.
Chris Thompson Announces Retirement as President and CEO of Brand USA
WASHINGTON, July 31, 2023 /PRNewswire/ -- Brand USA, the destination marketing organization forthe United States, announces the impending retirement of Chris Thompson as President and CEO, effective May 31, 2024. After a successful tenure of leading the organization, Thompson has decided to step ...
Admitad partner network boosts Chinese sales in overseas markets by 143% and GMV by 343%
NECKARSULM, Germany, July 28, 2023 /PRNewswire/ -- Thanks to the high quality and wide range of goods offered, Chinese companies are making deeper inroads into key European, US and LATAM markets, as well as MENA and APAC secondary markets. Just a few days ago, online wholesale marketplace Alibaba...
Mlytics & TenMax Partner to Offer AI-driven Video Engagement Solution for Video Stream Companies, Driving Monetization and Conversion
SINGAPORE, July 28, 2023 /PRNewswire/ -- Mlytics and TenMax, leading technology providers in the video streaming industry, have announced a strategic partnership to revolutionize monetization and conversion strategies for video stream companies. Leveraging the power of AI and video engagement dat...
AppsFlyer Applauded by Frost & Sullivan for Helping Customers Optimize Campaigns and Predict Long-term Results and for its Competitive Strategies
AppsFlyer meets with customers to assess their specific needs and develops tailored solutions with roadmaps for seamless execution, leading to improved decision making and higher ROI. SAN ANTONIO, July 27, 2023 /PRNewswire/ -- Frost & Sullivan recently assessed the digital advertising measuremen...
MediaMint Secures Growth Investment from Everstone Capital and Recognize
Investment Will Further Accelerate Growth and Drive Expansion of Service
Offering and Global Delivery Capabilities
MUMBAI, India, July 27, 2023 /PRNewswire/ -- MediaMint
Hivestack releases Nielsen-backed programmatic digital out of home (DOOH) impression measurement solution, driving increased quality of inventory data for emerging markets across APAC
This new solution enables media owners to more accurately measure audience impressions, reach and frequency for DOOH and provides advertisers with high quality impression data to better understand the impact of DOOH campaigns TAIPEI and MONTREAL, July 27, 2023 /PRNewswire/ -- Hivestack, the world...
Spark Plus to Host Singapore Mining Day Conference on 15 September with Largest Asian-Based Investor Network
SINGAPORE, July 27, 2023 /PRNewswire/ -- Spark Plus
AdTheorent Awarded Frost & Sullivan's 2023 North American Product Leadership Award for Its Groundbreaking Audience Targeting Solutions
AdTheorent is an industry-leading company that delivers customized machine learning and powerful data science advertising solutions to global enterprises. SAN ANTONIO, July 25, 2023 /PRNewswire/ -- Frost & Sullivan recently researched the digital advertising industry and, based on its findings, ...
Shutterstock Joins the Content Authenticity Initiative
Shutterstock to help create mechanism to address misinformation and offer precise detail on the authenticity and provenance of content at scale NEW YORK, July 25, 2023 /PRNewswire/ -- Shutterstock, Inc. (NYSE: SSTK), a leading global creative platform offering high-quality content and full-servic...
NJI and Freedman International Launch New Virtual Production Guide for Global Marketers
Organisations can access the combined expertise of NJI and Freedman International across creative storytelling, virtual production, and cultural insights in guide exploring the value of virtual production for localised, authentic brand experiences LONDON, July 25, 2023 /PRNewswire/ -- Virtual p...
LOS ANGELES TOURISM APPOINTS ALLIED GLOBAL MARKETING AGENCY OF RECORD FOR GLOBAL PAID MEDIA PLANNING AND BUYING
Chosen for its global reach and AI-driven technology, Allied Global Marketing will redefine the organization's tourism efforts CAMBRIDGE, Mass., July 24, 2023 /PRNewswire/ -- Allied Global Marketing, a full-service marketing agency working with the world's largest entertainment, culture and life...
HSBC banks top spot in Top 30 Strongest Brands in Hong Kong list
HSBC takes the top spot in the inaugural Kantar BrandZ Hong Kong Top 30 Brands
Ranking. The report was produced in partnership between Kantar and Design
Bridge and Partners
HONG KONG, July 24, 2023 /PRNewswire/ -- Global bank HSBC
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