Advertising
Insider named a Leader in the IDC MarketScape: Worldwide Customer Data Platforms Focused on Front-Office Users 2021-22 Vendor Assessment
Insider
Merkle Unveils Experience & Commerce Practice to Help Brands Build Next-Generation Loyalty
Initiative expands the dentsu agency's leadership team and bolsters its global commerce and customer experience capabilities COLUMBIA, Md., April 20, 2022 /PRNewswire/ -- Merkle (www.merkleinc.com), dentsu's leading technology-enabled, data-driven customer experience management (CXM) company, ha...
Integral Ad Science Expands in South Korea and Appoints Industry Veteran Inwon Park as the Head of Korea Market
SEOUL, South Korea, April 20, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced the appointment of Inwon Park to lead sales operations inSouth Korea, working with brands, agencies, publishers, and platforms in the region. Based inSeo...
Forrester Announces CX APAC 2022 Full Conference Agenda
The in-person and digital event experience will explore how CX, marketing, and
digital leaders can build long-term customer loyalty to fuel business growth
SYDNEY, April 20, 2022 /PRNewswire/ -- Forrester
ActionIQ Partners with InfoSum to Unlock The Power of Second-Party Data
NEW YORK, April 19, 2022 /PRNewswire/ -- ActionIQ, the leading Enterprise Customer Data Platform (CDP) andInfoSum, the leading data collaboration and data clean room platform, today announced their strategic partnership to unlock the power of second-party data by combining the ActionIQ CX Hub and...
TopOn Moves Into In-App Bidding Open Beta on Meta Audience Network
GUANGZHOU, China, April 19, 2022 /PRNewswire/ -- We are happy to announce that TopOn has moved out of closed beta and is now an official open beta bidding partner with Meta Audience Network! By making bidding with Meta Audience Network more widely available, the integration is now available for a...
Award-Winning XPO Brands Creates Global Partnership with Leading US-Based Agency
XPO Brands & The Mars Agency Fuel Shopper Marketing Growth in the APAC Region SOUTHFIELD, Mich., April 19, 2022 /PRNewswire/ -- XPO Brands, a leading Australian retail activation agency, announced today that it will forge a new international partnership with The Mars Agency, a global commerce mar...
Bairong's New Precision Marketing Solution Empowers Financial Institutions to Make Data-Driven Decisions in Delivering Streamlined, Personalized Customer Experience
BEIJING, April 15, 2022 /PRNewswire/ -- Bairong Inc ("Bairong" or "the Company", 6608.HK), a leading independent AI-powered technology platform inChina , announced that the Company has been granted a new patent for itssmart method and system for marketing strategy generation, an industry-leading s...
Monotype Studio Celebrates the Unique Typographic Voices of Our Times in New Type Trends Report
Work from dozens of brands and agencies captures the ever-changing spirit of
design and creativity at a global scale.
WOBURN, Mass., April 15, 2022 /PRNewswire/ -- The Monotype Studio today
released its annualType Trends report
Onion Global Announces Upgraded "Supply-to-Business" Strategy Integrating Upstream Supply Chain and Expanding B2B Customer Base
GUANGZHOU, China, April 14, 2022 /PRNewswire/ -- Onion Global Limited ("Onion Global", the "Group" or the "Company") (NYSE: OG), a next-generation lifestyle brand platform that incubates, markets, and distributes the world's fresh, fashionable, and future brands to young people inChina and across...
Magnolia opens new office in Jakarta, Indonesia
SINGAPORE, April 14, 2022 /PRNewswire/ -- Leading digital experience platform (DXP) Magnolia has announced the opening of its new office inJakarta, Indonesia , as it moves to deepen its presence in theAsia Pacific region. With offices already located inSingapore, Shenzhen, Shanghai, Bangkok, and H...
APAC HUAWEI Ads Summit 2022 -- a Gathering of Innovative Solutions for Better First Party Data Ad Performances
SINGAPORE, April 14, 2022 /PRNewswire/ -- The APAC HUAWEI Ads Summit 2022 held in Singapore saw through an insightful discussion on leading topics in the digital marketing by industry experts. The one-day event's robust agenda of introducing and sharing insights about first-party data in a mobile...
MoEngage Partners with Anti-Superficial Dating App S'More to Deliver Personalized Customer Engagement and Scale App Activity
S'More redefines the mobile dating experience, partners with MoEngage to create
a highly personalized customer experience
SAN FRANCISCO, April 13, 2022 /PRNewswire/ -- S'More
World's First Smart Carpet Washer Now Available
Deep cleaning carpets with professional results is now as easy as traditional vacuuming. SEATTLE, April 13, 2022 /PRNewswire/ -- Tineco, a pioneer in the field of smart home appliances with a continually expanding product range, today announces the availability of the world's first "smart" carpe...
Paved Introduces the Paved Ad Network and Native Ad Editor, enabling email newsletter publishers to monetize with premium native advertising
The creators of the Newsletter Sponsorship Marketplace launch a native ad network for email, with a built-in editor for native email ads NEW YORK, April 12, 2022 /PRNewswire/ -- Paved (paved.com), a leading platform for email newsletter sponsorships and native advertising, today announced the la...
BLUETTI to Roll Out Loyalty Program
LAS VEGAS, April 12, 2022 /PRNewswire/ -- In order to drive customer brand loyalty and engagement with existing clients and attract new ones to its family, BLUETTI recently launched an incentive loyalty program called BLUETTI Plus beginning onApr. 5. This program will be continuously updated to b...
Airbiquity Expands Service Offerings to Help Automakers Manage Explosion of Connected Vehicle Data
DATAmatic Suite Builds on Success of Popular OTAmatic Software Management Solution and 20+ Years of Airbiquity Program Development and Deployment Expertise SEATTLE, April 12, 2022 /PRNewswire/ -- Airbiquity®, a global leader in connected vehicle services, today launched DATAmatic®, a suite of ed...
Constant Contact Closes Acquisition of Vision6
Acquisition will expand Constant Contact's international footprint
WALTHAM, Mass. and BRISBANE, Australia, April 8, 2022 /PRNewswire/ --
Constant Contact
IAS Continues Reporting Innovation by Enhancing IAS Signal with Unified View and Attention Metrics
SINGAPORE, April 6, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, announced new reporting enhancements that provide advertisers with a unified view of their global campaigns. Clients will now be able to analyze data by custom filters created aut...
Digital Engagement Continues to Soar Amongst Biopharmas in APAC
SYDNEY, April 6, 2022 /PRNewswire/ -- Veeva Systems
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