Beer, Wine & Spirits
Celebrating Success: The European Wines Ambassadors Campaign concludes with impactful initiatives across Asia
HONG KONG, Dec. 31, 2024 /PRNewswire/ -- The European Wines Ambassadors Campaign inAsia proudly announces the successful conclusion of its three-year initiative, which ran fromJanuary 2022 to December 2024. This campaign focused on delivering high-quality education about European wines inMainland...
2024-12-31 14:00
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Xinhua Silk Road: Chinese baijiu maker partners with Hong Kong biz, culture circles to expand overseas market
BEIJING, Dec. 23, 2024 /PRNewswire/ -- When a tasting to savor the mellow flavor of Fenjiu was held inHong Kong recently, the Shanxi-headquartered Chinese baijiu maker speeded up its pace to expand its overseas market. On September 27, more than 100 representatives and experts from the business, ...
2024-12-23 18:07
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Tiger® Beer expands football partnerships, becomes Official International Beer Partner of Tottenham Hotspur Football Club
Partnership with Tottenham Hotspur deepens Tiger's commitment to championing football passion and collective progress, aligning with its belief that progress is not a solo act SINGAPORE, Dec. 17, 2024 /PRNewswire/ -- Tiger® Beer continues to champion boldness and progress, proudly becoming the O...
2024-12-17 14:00
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European Wine Ambassadors Elevates European Wines Awareness in Asia with Successful Masterclasses and Study Trips to Spain and Greece in 2024
HONG KONG, Dec. 16, 2024 /PRNewswire/ -- Following last year's successful series of events inAsia, European Wine Ambassadors has been tasked in 2024 to further build on the reputation and create awareness for three European Wine Regions: the Interprofessional Wine Council D.O. La Mancha, Unione C...
2024-12-17 10:13
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/C O R R E C T I O N -- Heineken/
In the news release, Max Verstappen Joins the Celebration as Heineken's Player 0.0 Champion is Crowned, issued14-Dec-2024 by Heineken over PR Newswire, we are advised by the company that a factual correction is required for the first and second paragraph, first and third sentence, should read "In...
2024-12-15 22:08
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Macaronesian Stories, a moving campaign to rebuild a dream buried by La Palma's volcano in the Canary Islands
Today is the launching of the short film 'The dream that beat a volcano'
2024-12-13 22:46
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Fenjiu a cultural messenger with aroma flowing globally
FUZHOU, China, Dec. 7, 2024 /PRNewswire/ -- A report from Huanqiu.com: Fenjiu, as a Chinese liquor with thousands of years of brewing techniques and profound cultural heritage, has been actively connecting with the international community, playing the role of a cultural exchange messenger in many...
2024-12-07 11:42
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Mekhong Hosts "Mekhong The Spirit Competition 2024" for 7th Consecutive Year, Promoting Soft Power Through Thai-Inspired Cocktails
BANGKOK, Dec. 6, 2024 /PRNewswire/ -- Mekhong continues to empower and inspire Thai mixologists on the global stage through theMekhong The Spirit Competition 2024. Now in its seventh consecutive year, the competition showcases the artistry of Thai mixologists and their world-class cocktail creati...
2024-12-06 11:30
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Madison Auction | Catch a Glimpse of The 2024 December Live Auction
HONG KONG, SHANGHAI and SINGAPORE, Dec. 5, 2024 /PRNewswire/ -- Following the success of our Live Auction inSeptember 2024, we are pleased to present our December Auction onDecember 7th. The auction features 234 lots of global fine wines and 98 lots of selected spirits, showcasing renowned names ...
2024-12-05 16:30
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Interest in Korean Soju like Jinro is on the Rise with the Popularity of APT Games Fueled by Recent Musical Hit
SEOUL, South Korea, Dec. 4, 2024 /PRNewswire/ -- APT game, already popular in Korea, is now gaining global recognition with chart-topping singles by famous K-pop stars. With the rising popularity of the APT game, Korean Soju (like JINRO Soju from HiteJinro) has also seen an increase in interest, ...
2024-12-04 14:50
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WITH A STRIKING NEW LOOK, TIGER® UNVEILS 'HUAT IN THE HEARTLANDS' CONTEST OFFERING $880,880 WORTH OF CASH PRIZES
Tiger® marks new era with its biggest cash giveaway, offering three grand prizes of$88,888 and ten prizes of $8,888, with the purchase Tiger® or Tiger Crystal quart bottlesat select coffee shops, hawker centres and Chinese restaurants. SINGAPORE, Nov. 29, 2024 /PRNewswire/ -- Tiger Beer marks an...
2024-11-29 14:00
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Shinsegae Duty Free Transforms Incheon Airport Terminal 2 into a Landmark Shopping Destination
SEOUL, South Korea, Nov. 29, 2024 /PRNewswire/ -- Shinsegae Duty Free has unveiled a new milestone in experiential shopping with the grand opening of additional stores at its "Shinsegae Zone" in Incheon Airport's Terminal 2. Spanning 2,880 square meters (approximately 31,000 square feet), this on...
2024-11-29 09:00
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Xinjiang Turpan: Electric Power Facilitates "Winter Blanket" for 630,000 Mu of Vineyards
TURPAN, China, Nov. 26, 2024 /PRNewswire/ -- As temperatures gradually decline, the 630,000 mu of vineyards in Turpan city enter their dormancy period. On November 25th, employees from the State Grid Turpan Power Supply Company visited Shanli De Liran Agricultural Machinery Co., Ltd. in Turpan to ...
2024-11-26 19:52
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Michter's First Release of Its 20 Year Bourbon in Two Years
LOUISVILLE, Ky., Nov. 19, 2024 /PRNewswire/ -- For the first time since 2022,
Master Distiller Dan McKee and Master of Maturation Andrea Wilson have approved
the release of Michter's 20 Year Kentucky Straight Bourbon.
2024-11-19 23:04
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HOUSE OF DELAMAIN MARKS 200 YEARS OF EXCELLENCE WITH RELEASE OF L'EDITION RARE DU BICENTENAIRE
A 10-LITRE DAME JEANNE CRAFTED BY MAISON D'ART GOOSSENS, TO BE AUCTIONED BY BONHAMS FROMNOVEMBER 19TH TO DECEMBER 6TH JARNAC, France, Nov. 19, 2024 /PRNewswire/ -- As part of its bicentennial celebrations, the House of Delamain proudly presentsL'Edition Rare du Bicentenaire, a blend of and for ...
2024-11-19 22:57
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PIPER-HEIDSIECK 'TWISTS THE SCRIPT' TO BRING ICONIC HERITAGE TO LIFE
REIMS, France, Nov. 19, 2024 /PRNewswire/ -- Piper-Heidsieck, iconic Champagne house, has launched a cinematic advertising campaign, to stage its own story with renowned British artist,Miles Aldridge. The campaign titled "Twist the Script", brings to life how Piper-Heidsieck has been doing things...
2024-11-19 21:00
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Xinhua Silk Road: Chinese baijiu brand Wuliangye's "Harmony Global Tour" enters U.S., Peru to boost exchanges between different civilizations
BEIJING, Nov. 19, 2024 /PRNewswire/ -- Wuliangye, a leading Chinese baijiu maker, held a concert inWashington, D.C. and showed up at the 2024 Fortune Global Forum held inNew York and the 2024 APEC CEO Summit held in Lima recently, which is part of its "Harmony Global Tour" activity, to boost exc...
2024-11-19 11:12
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SMIRNOFF ANNOUNCES APPOINTMENT OF TROYE SIVAN AS GLOBAL 'CHIEF VIBES OFFICER'
* New multi-year global partnership between Smirnoff, the world's No.1[1] vodka brand, andGRAMMY®-nominated global star Troye Sivan * The announcement of this new Go OFF campaign with Troye Sivan kick-starts the next stage of the WE DO WE activity from Smirnoff – focussed on getting people to...
2024-11-18 17:00
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Wuliangye brings new vitality to the 2024 Fortune Global Forum as Chief Partner
NEW YORK, Nov. 14, 2024 /PRNewswire/ -- The 2024 Fortune Global Forum was held inNew York on Nov 11-12, and featured Wuliangye as the Chief Partner of the event. Wuliangye appeared in "The Capital of the World," showcasing the elegant charm and flavors of Chinese Baijiu spirits. The brand aimed t...
2024-11-14 22:00
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CHIVAS REGAL ACCELERATES INTO NEW ERA IN SPORTS CULTURE WITH GLOBAL PARTNERSHIP WITH SCUDERIA FERRARI HP
Ahead of the Las Vegas Grand Prix, Chivas Regal comes together with Scuderia Ferrari HP in a multi-year partnership, with the iconic blended Scotch appointed 'Official Team Partner' LONDON, Nov. 14, 2024 /PRNewswire/ -- Announced ahead of the Las Vegas Grand Prix next weekend, luxury Scotch whis...
2024-11-14 17:00
2020
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