Beer, Wine & Spirits

Xinhua Silk Road: Chinese baijiu maker convenes meeting to seize chances in changing market

BEIJING, Dec. 22, 2025 /PRNewswire/ -- When disruptive changes redefined market demand in the past days of 2025, Chinese baijiu producer Wuliangye convened recently its annual convention to seek consensus for navigating the changing liquor market. The event, the 29th Wuliangye 12•18 Annual Conve...

2025-12-22 18:56 4403

Agricultural Corporation Joeunsul Co., Ltd. Considers Entry into Indonesia, Expanding ASEAN Presence with Premium Traditional Rice Wine "Cheonbiyang Yakju"

SEOUL, South Korea, Dec. 17, 2025 /PRNewswire/ -- Korean traditional liquor brand Agricultural Corporation Joeunsul Co., Ltd. is exploring the possibility of entering the Indonesian market, led by its flagship productCheonbiyang Yakju , which won the Presidential Award in 2025. Building on the dep...

2025-12-17 12:05 1902

Xinhua Silk Road: Annual wine-themed folk culture festival held in E. China's Jiangxi Province

BEIJING, Dec. 17, 2025 /PRNewswire/ -- A wine-themed folk culture festival kicked off in Mengshan Town in eastChina's Jiangxi Province on Dec. 4, offering visitors an immersive experience of local culture, wine and cuisine. The photo shows tha...

2025-12-17 09:22 2657

Geumsan Insamju Targets Japan's Trendy Youth with 'Geumseol,' Positioning It as a K-Culture Inspired Liqueur

SEOUL, South Korea, Dec. 17, 2025 /PRNewswire/ -- Agricultural Corporation Geumsan Insamju announced that it is positioning its signature product,Geumseol, not merely as a traditional spirit but as a "K-culture inspired liqueur" tailored toJapan's MZ generation and trend-driven consumers. As int...

2025-12-17 06:00 1922

Kavalan Launches Limited Edition Dry Peated Whisky Highball in Japan

Award-winning smoky whisky meets refreshing sparkle this Christmas TAIPEI, Dec. 16, 2025 /PRNewswire/ -- Kavalan is ushering in the festive season with its first-ever Ready-to-Drink (RTD) Dry Peated Whisky Highball, a limited-edition release crafted exclusively forJapan and available only at Law...

2025-12-16 08:00 2430

Agricultural Corporation Joeunsul Co., Ltd. Announces Entry into Vietnam Market, Accelerating Southeast Asia Expansion with "Cheonbihyang"

SEOUL, South Korea, Dec. 15, 2025 /PRNewswire/ -- Korean traditional liquor producer Agricultural Corporation Joeunsul Co., Ltd. has announced its plans to enter the Vietnamese market, spearheading itsSoutheast Asia expansion with its flagship traditional rice wine,Cheonbihyang. The company is cu...

2025-12-15 14:34 1980

Moutai Returns to its Origin of World Fame, 110 Years from its Debut on Panama Expo

SAN FRANCISCO, Dec. 14, 2025 /PRNewswire/ -- On December 7th and 8th, visitors lined up to see the wonder of a Moutai themed event at the Palace of Fine Arts inSan Francisco. Moutai, the renowned Chinese baijiu brand, made its debut outsideChina on Panama Expo in the city 110 years ago. By celebr...

2025-12-15 11:00 2082

Geumsan Insamju Targets Japan's Premium Liqueur Market as 'Geumseol' Wins Praise from Local Buyers

SEOUL, South Korea, Dec. 13, 2025 /PRNewswire/ -- Agricultural Corporation Geumsan Insamju, a Korean producer of traditional ginseng-based liquor, announced that it is strengthening its competitiveness in the Japanese market. The company recently showcased its signature product,Geumseol, at an i...

2025-12-13 08:00 3521

Agricultural corporation Joeunsul Co Ltd Accelerates Global Expansion with Award-Winning "Cheonbihyang" Traditional Liquor

SEOUL, South Korea, Dec. 10, 2025 /PRNewswire/ -- Agricultural corporation Joeunsul Co Ltd is ramping up its domestic and international market presence by leveraging Cheonbihyang—winner of the Republic of Korea Presidential Award—and its in-house "Eojjapi" product series. The company was officia...

2025-12-10 18:44 1403

Yakima Chief Hops Launches Latest Pink Boots Blend, Strengthening Education and Gender Diversity in Fermentation

YAKIMA, Wash., Dec. 9, 2025 /PRNewswire/ -- Yakima Chief Hops (YCH) in partnership with the Pink Boots Society (PBS), is proud to release the latest Pink Boots Blend, created to support women and non-binary individuals in the fermentation industry through education and professional support. The ...

2025-12-09 23:00 2014

Geumsan Insamju Targets Hong Kong Tourists and K-Culture Fans with Enhanced Cultural Experience Marketing

SEOUL, South Korea, Dec. 9, 2025 /PRNewswire/ -- Agricultural Corporation Geumsan Insamju announced that it is strengthening its cultural and experiential marketing strategy inHong Kong, aiming to position its flagship productGeumseol not merely as an alcoholic beverage but as a "cultural experi...

2025-12-09 08:00 1278

Moutai Cultural Exhibition Ignites U.S. Audience with Immersive Journey Through a Century of Cultural Heritage

SAN FRANCISCO, Dec. 8, 2025 /PRNewswire/ -- From December 7 to 8, Kweichow Moutai celebrated a dual milestone - the 110th anniversary of its award-winning debut at the 1915 Panama-Pacific International Exposition and the 10th anniversary of San Francisco Moutai Day - through a dynamic series of e...

2025-12-09 00:13 1878

Paulaner to become official supplier of the future Audi F1 Team

* Munich brewery joins Audi's entry into Formula 1 * Paulaner to bring celebratory and convivial culture to future Audi F1's global fanbase * Long-term partnership to promote non-alcoholic Paulaner 0.0% INGOLSTADT and MUNICH,Germany, Dec. 8, 2025 /PRNewswire/ -- The future Audi F1 Team and ...

2025-12-08 21:33 1414

THREE LEGENDS. TWO POWERHOUSE BRANDS. ONE ICONIC SHAKER.

HexClad, Still G.I.N. Unveil First-Ever Collaboration, Bringing Gordon Ramsay, Dr. Dre,  Snoop Dogg Together For A Next-Gen Cocktail Shaker LOS ANGELES, Dec. 6, 2025 /PRNewswire/ -- In a collaboration no one saw coming, but everyone will be happy it did,HexClad

2025-12-06 00:33 2294

Geumsan Insamju Enters Hong Kong's Premium Liqueur Market, Setting a New Standard for K-Traditional Spirits with "Geumseol"

SEOUL, South Korea, Dec. 5, 2025 /PRNewswire/ -- Agricultural Corporation Geumsan Insamju, a traditional liquor maker based in Geumsan, Chungcheongnam-do, has officially announced its entry into theHong Kong market, accelerating the global expansion of Korean traditional spirits. The company's f...

2025-12-05 12:00 2375

Joeunsul Accelerates Global Expansion of K-Traditional Liquor with Its 'Cheonbihyang' and 'Eojjapi' Brands

SEOUL, South Korea, Dec. 5, 2025 /PRNewswire/ -- Agricultural Corporation Joeunsul Co Ltd announced that it is accelerating its overseas expansion efforts with its high-proofEojjapi liquor series, targeting key huangjiu markets such asMainland China, Hong Kong, and Taiwan. The company has streng...

2025-12-05 11:00 1302

EUROPE'S 50 BEST BARS TO DEBUT, SPOTLIGHTING BARS ACROSS THE CONTINENT

50 Best, the organisation behind The World's 50 Best Bars, launches brand-new list and awards programme inEurope for the first time LONDON, Dec. 4, 2025 /PRNewswire/ -- 50 Best will launch the inaugural list of Europe's 50 Best Bars establishing a new ranking honouring the continent's most outst...

2025-12-04 19:00 1693

WORLD LIVING SOILS FORUM on June 3 and 4, 2026, at LUMA Arles

A new governance to amplify its third edition PARIS, Dec. 4, 2025 /PRNewswire/ -- Moët Hennessy, the Wines & Spirits division of the LVMH group, announces the third edition of the World Living Soils Forum (WLSF), co-organized with ChangeNOW, onJune 3 and 4, 2026, at LUMA Arles. To amplify the mo...

2025-12-04 17:10 1401

AVENUE DES CHAMPS-ELYSÉES CELEBRATES THE REVIVAL OF ITS SIGNATURE COCKTAIL: THE "CHAMPS-ÉLYSÉES COCKTAIL" FIRST CREATED IN 1925 WITH COGNAC HENNESSY

1925–2025: A Century of Parisian Art de Vivre PARIS, Dec. 4, 2025 /PRNewswire/ -- Born in the Roaring Twenties, the "Champs-Élysées Cocktail" has, since 1925, embodied the elegance, flair, and joie de vivre that have long defined the world's most celebrated avenue. To mark its 100th anniversary,...

2025-12-04 06:10 1607

The 110-Year Trans-Pacific Cultural Dialogue: Moutai's Dual Anniversary Brand Celebration Prepares for Grand Opening in the United States

SAN FRANCISCO, Dec. 2, 2025 /PRNewswire/ -- In commemoration of the 110th anniversary of Moutai's debut and award-winning at the Panama-Pacific International Exposition and the 10th anniversary of San Francisco Moutai Day, the Kweichow Moutai delegation led by Group Vice General ManagerZhang Guic...

2025-12-03 12:00 1606
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