Advertising
DoubleVerify Japan joins Japan Advertisers Association's Web Advertising Bureau (JAA/WAB) and the Japan Interactive Advertising Association (JIAA)
TOKYO, June 23, 2020 /PRNewswire/ -- DoubleVerify
2020-06-23 14:07
2210
AnyMind Group launches social media account analytics on CastingAsia
SINGAPORE, June 23, 2020 /PRNewswire/ -- AnyMind Group
2020-06-23 10:00
1894
CJ WORX: Businesses with a DMP Show a 140% Uplift in Performance During COVID-19 Pandemic
BANGKOK, June 22, 2020 /PRNewswire/ -- With the coronavirus affecting people's daily routines it has caused a shift in the way businesses are communicating with consumers - some opting to pause all communications, whilst others have had to adjust their media strategy and budget allocation. Yet th...
2020-06-22 09:30
2325
Kantar Brand Growth Lab is developing Quantum Machine Learning solutions in Singapore
* As part of AI/ML advancement in Singapore, Kantar was granted a patent in the Quantum Machine Learning field inSingapore. * Kantar Brand Growth Lab continues experimenting in the Quantum Machine Learning field. SINGAPORE, June 22, 2020 /PRNewswire/ -- Kantar, the world's leading data, insig...
2020-06-22 09:00
3099
Kantar, Indonesia Urban Brand Footprint 2020: Top FMCG Brands that have been chosen by Indonesian consumers
* Indomie continues to be number one chosen brand in Indonesia Urban * Brands Ensure Growth Using Key Levers Based on Evolving Consumer Needs JAKARTA, Indonesia, June 18, 2020 /PRNewswire/ -- Kantar Indonesia, Worldpanel Division announces the launch of the 2020 Indonesia Urban Brand Footprin...
2020-06-18 15:57
12777
Kantar's Asia Brand Footprint: Brands Ensure Growth Using Key Levers Based on Evolving Consumer Needs
SINGAPORE, June 18, 2020 /PRNewswire/ -- Kantar announces the launch of the 2020 Asia Brand Footprint. The key findings of the report include the five emerging consumer trends acrossAsia that influenced buyer behaviour. Based on these new consumer needs, Kantar uncovered five key levers for brand...
2020-06-18 10:00
3351
22nd Annual Survey of Reader's Digest Reveals the Brands & Personalities Consumers Most Trust
HONG KONG, June 12, 2020 /PRNewswire/ -- Trust has never been more important in our community due to the unprecedented difficult times since the beginning of 2020. The COVID-19 crisis has affected both businesses and individuals across the world and organisations are reshaping the way they op...
2020-06-17 16:57
2389
DatVietVAC - Vietnam's leading entertainment group announces the launch of its modern streaming platform 'VieON'
HO CHI MINH CITY, Vietnam, June 15, 2020 /PRNewswire/ -- On 15th Jun 2020, DatVietVAC launches its new streaming service VieON following 4 years of development, marking the beginning of a new era forVietnam's largest media, entertainment, and technology group. Born out of a partnership with...
2020-06-17 16:25
4920
Dable publishes report on the impact of COVID-19 on media content consumption tendencies
JAKARTA, Indonesia, June 17, 2020 /PRNewswire/ -- Dable, Asia's No.1 content discovery platform and a member company of theBorn2Global Centre, recently published its "Indonesia Media Consumption Trend Report," an analysis of how media content is consumed as a result of COVID-19. The report examin...
2020-06-17 14:28
2426
Asiaray Awards Concession Rights to Operate Kunming Railway Station Advertising Media
HONG KONG, June 15, 2020 /PRNewswire/ -- Asiaray Media Group Limited ("Asiaray" or the "Group"; stock code: 1993.HK), a leading out-of-home ("OOH") media company with a strategic focus on airport, metro line and high speed railway advertising, is pleased to announce that the Group has recently be...
2020-06-15 15:12
3411
How to minimize risk when faced with disruption and uncertainty, Analytic Partners brings practical recommendations to related business
NEW YORK, June 12, 2020 /PRNewswire/ -- Businesses are always on the lookout for the next big disruption - or are looking to be the force that disrupts their industry. New competitive offerings, legislations and demographic shifts all have the potential to upturn an industry. However, some disrup...
2020-06-15 14:34
2249
Miaozhen Systems: 31.9% of digital ad traffic was invalid in China 2019, costing the industry 28 billion RMB
BEIJING, June 12, 2020 /PRNewswire/ -- A new report by Miaozhen Systems, China's leading omni measurement and business intelligence analytics solutions provider, has found that 31.9% of all online advertising traffic inChina was invalid in 2019, costing the China brand marketing industry an estim...
2020-06-12 10:56
4675
Miaozhen Systems Announces Its Focus on Omni Measurement & Business Intelligence
BEIJING, June 12, 2020 /PRNewswire/ -- China's leading omni measurement and business intelligence analytics solutions provider Miaozhen Systems, a part of Mininglamp Technology Group, has unveiled its rebranding. The change includes an expanded range of products and services, with a new positioni...
2020-06-12 10:34
5004
BioWorld Recognized for Excellence of Information & Intelligence to Biopharmaceutical Industry
News service from Clarivate wins plethora of awards at 41st Annual SIPAwards LONDON and PHILADELPHIA, June 10, 2020 /PRNewswire/ -- BioWorld™, a part of Clarivate Plc (NYSE:CCC), a global leader in providing trusted information and insights to accelerate the pace of innovation, has been recogniz...
2020-06-10 20:00
6431
Brightcove Publishes Q1 Global Video Index; Shows Increase in Enterprise Video Use as Workforces Shifted to Remote Environments in Australia and New Zealand
SYDNEY, June 10, 2020 /PRNewswire/ -- Brightcove Inc.
2020-06-10 12:00
5768
New Delegate Destination Site launched, helping planners promote their upcoming events
MELBOURNE, Australia, June 10, 2020 /PRNewswire/ -- Creating memorable business events in a COVID-19 business environment is now much simpler thanks to the Melbourne Convention Bureau's (MCB) new digital marketing site designed to help planners and professional conference organisers (PCOs) promot...
2020-06-10 11:12
1458
Global Advertising Industry Leaders Unite to Amplify World Health Organization COVID-19 Health Alert
Members of the advertising and digital Out-of-Home industry help amplify WHO's dedicated messaging services in 7 languages about COVID-19 across the globe. NEW YORK, June 10, 2020 /PRNewswire/ -- PVBLIC Foundation, collectively with Mediakeys Group, has organized a global consortium of 21 advert...
2020-06-10 00:38
1106
Zilingo MAAS Partners with Good Neighbours PHL, Offers Affordable Marketing Services for Local Businesses with 'Design for Good'
MANILA, Philippines, June 9, 2020 /PRNewswire/ -- Zilingo
2020-06-09 14:25
1620
AnyMind Group to cover startup cost for influencers to create their own branded merchandise
SINGAPORE, June 9, 2020 /PRNewswire/ -- AnyMind Group
2020-06-09 10:00
1821
InMobi Expands Market Presence and Product Offerings in Southeast Asia
SINGAPORE, June 9, 2020 /PRNewswire/ -- InMobi, the world's leading Marketing Cloud, announced the expansion of its product offerings, leadership team and local footprint inSoutheast Asia to better deliver value for its customers. SoutheastAsia, with 90% internet users connecting via mobile, is a...
2020-06-09 09:00
2437
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