Bjorn Sprengers, Chief Marketing Officer of PropertyGuru Group to Speak at The CMO Asia Summit

2016-05-16 08:00

KUALA LUMPUR, Malaysia, May 16, 2016 /PRNewswire/ -- marcus evans Summits is very pleased to announceBjorn Sprengers, Chief Marketing Officer, PropertyGuru Group as a Speaker at the 4th Annual CMO Asia Summit to be held on May 26 - 27, 2016 at The Hilton Hotel, Kuala Lumpur, Malaysia.

Bjorn is a seasoned marketer and entrepreneurial business leader with over 15 years of experience across Europeand Asia. 

At PropertyGuru Group, Bjorn is responsible for the company's integrated marketing efforts towards Consumers, Real Estate Developers and Property Agents. He drives the company's branding, consumer marketing, trade marketing and lifecycle marketing disciplines and leads a team of approximately 80 marketing staff across the Group's offices in Singapore, Malaysia, Thailand and Indonesia.

Prior to PropertyGuru, Bjorn spent over 10 years at electronics giant Philips. Bjorn is also the co-founder of a series of start-up businesses and holds several supervisory board positions. Bjorn is a regular speaker at industry events such as Marketing Asia Conference, A+M's Content 360 Conference and eTail Asia. He is particularly passionate about how marketers can help their fellow leaders put the customer at the core of the business to deliver sustainable, long-term growth.

At the CMO Asia Summit in May, Bjorn will provide insights on PropertyGuru's growth journey and in particular, on Marketing's role in it through his presentation titled A Sound Foundation: Laying The Right Building Blocks To Achieve Market Leadership.

Bjorn will be joined by leading industry thought leaders and subject matter experts from: HSBC, MasterCard, PepsiCo, Yum! Brands, Bata, Honeywell, Intel, IBM, Ctrip, AngelHack, CottonOn Group, Astro Awani Networks and many more.

The CMO Asia Summit is an exclusive opportunity for Asian marketers to learn from global brands and share experience with thought leaders highly experienced in conquering the local consumers. Combining best practices for unleashing innovation and creativity, embracing digital tools and winning at multi-channel communication, the event is highly focusing on the specificities and challenges observed across the APAC region, and will provide insights on the latest tools and techniques enabling regional success.

Featuring some of the most influential marketers in areas such as social media, data management, mobile marketing, consumer behaviour and much more, the CMO Asia Summit is the event not to be missed!

For more information on the CMO Asia Summit, contact:

Khadija Jaafar
Senior Marketing Executive
+603 2723 6748

Source: marcus evans