SINGAPORE/PRNewswire/ -- Tech in Asia, the go-to platform for Asia's tech communities, is expanding its suite of branded media solutions, aimed at providing relevant and targeted advertiser outreach to key stakeholders in the tech and startup ecosystem.
The expansion will introduce media and multimedia formats that have demonstrated higher effectiveness in engaging today's audiences. Interactive microsites, infographics, social media-friendly videos, and the other options that will be available are consistent with Tech in Asia's greater pursuit of knowledge-based, high-quality content that blends seamlessly into an audience's media consumption preferences.
"There is a huge disconnect today between the positioning of many brands as innovative, creative and disruptive companies, and the platforms used to execute their online marketing campaigns," says Valeri Inting, Head of Branded Content at Tech in Asia. "As these brands begin taking notice of metrics beyond page views, Tech in Asiais tapping into our intimate understanding of media consumption to help our clients capture the attention of an audience in a fast-paced, competitive, mobile-centric digital environment."
The initiative also complements Tech in Asia's ability to bring on-the-ground engagement through its four regional conferences in Singapore, Bangalore, Tokyo and Jakarta.
For more information about Tech in Asia Branded Content, visit https://www.techinasia.com/business-partnerships/branded-content.
About Tech in Asia
Tech in Asia (YC W15) is a media, events, and jobs platform for Asia's tech communities. At Tech in Asia, you can keep abreast of the latest news, share your own thoughts, and find talent or jobs best suited to your needs. Connect with startups, investors, corporates and more, at our annual conferences held in Singapore, Bangalore, Tokyo, and Jakarta. With an ever-growing team of close to 100 based all across Asia and the US, spanning editorial, events, research, and recruitment functions, we are fully dedicated to bringing Asia's tech community closer together (read about our culture here).
For enquiries, please reach out to our team at brandedcontent@techinasia.com.
Media Contacts:
Valeri Inting, Head of Branded Content, Tech in Asia.
Email: brandedcontent@techinasia.com
