SINGAPORE, Jan. 11, 2017 /PRNewswire/ -- In the last 3 years the topic of CX grew stronger. According to many research and analytics firms, companies are now competing at the level of experience. It is not just the product or service that you provide - it is how you provide it before, during and after the purchase.
According to a study by Frost & Sullivan, 32% of customers share their customer service experience through social media - the good and the bad. And over 6 in 10 consumers in APAC are willing to pay more to companies that deliver excellent service. Being able to differentiate your company and gain business advantage through CEM has become a truly urgent priority for many businesses.
IQPC Exchange is proud to announce the return of the region's most anticipated event on CEM -- 2nd Annual Customer Experience Management Exchange on 19-21 March in Bali, Indonesia. Returning from an incredibly successful launch last year, the Exchange has been carefully designed to bring senior CEM professionals together to discuss multi or omni-channel experience, i.e. customer's ability to resume their communication with the company wherever they left off, across any channel, any time.
Unlike traditional conferences or tradeshows, the primary focus and benefit of the Exchange is for new relationships to be forged and existing partnerships to be enhanced. The conference Customer Experience Management Exchange Asia, will offer CX professionals the opportunity to hear and discuss successful strategies in a true peer-to-peer networking forum. 45 CCOs, CMOs and Heads of Customer Experience from the Asia region will gather to discuss their current and upcoming projects. The line-up includes: keynotes, panel and round table discussions, think tanks, masterclasses and pre-scheduled 30 minute meetings with industry leaders.
For more information about the format of Customer Experience Management Exchange Asia 2017, or if you have solutions to offer to meet the challenges of the attendees, please visit the event website, www.tiny.cc/cemex_prn or call +65 6725 9921 or email enquire@iqpcexchange.com.sg.
