CHiQ's full lineup of home appliances now available in the European market
PARIS, July 5, 2022 /PRNewswire/ -- In June 2022, the CHiQ ultra-thin inverter washing machine with large drum became available in France via Amazon and other mainstream e-commerce channels. The rollout of the washing machine completes the availability of the full range of CHiQ home appliances across Europe.
The CHiQ washing machine's 487 mm-deep chamber allows for a space-saving ultra-thin body. The unit is easy to install and, with its slim and elegant design, snugly fits into any décor, facilitating placement virtually anywhere in the home.
The drum's 530 mm inner diameter means lots of room for the wash. Its powerful washing force significantly increases the amount of clothing that can be handled in one cycle, meeting the needs of large families who may need to wash many articles of clothing at once. The machine's inverter motor assures a smooth and quiet cleaning cycle. The inner drum incorporates the unique water drop wheel and seamless welding technology to prevent damage to clothing fibers.
The intelligent one-key washing and control eliminates the complicated decision-making process when setting up a load to be washed. A wide range of smart features includes, among others, automated weighing of the load and setting of water level and temperature. With 15 washing cycles to choose from, including the 15-minute fast wash, in combination with high-temperature drum cleaning, convenience is maximized for users. The lineup of features is the result of CHiQ developers' efforts to research and understand user needs in depth.
Backed by its dedicated R&D team and washing machine smart industrial park that spans 180,000 square meters, CHiQ plans to continue the progression towards inverter-based, intelligent, noise-free, energy- and water-efficient equipment to benefit more consumers. In 2018, CHiQ made significant investments to establish this industrial park, the park is equipped with international first-class and industry-leading automated production equipment, as well as highly efficient, high-quality, intelligent production lines, ensuring excellent quality and exquisite craftsmanship in the production of the brand's washing machines.
CHiQ's washing machines will also be available in other European countries at a later date. CHiQ has already entered more than 10 countries with its product lineup available on some 30 e-commerce platforms across the continent. The product categories sold in the market are becoming more diversified: in addition to TVs, refrigerators and air conditioners, the company has added displays, mobile air conditioners, batteries and floor sweepers. The successful rollout of the washing machine in France completes the availability of the full CHiQ home appliance portfolio in the European market, further enhancing the brand's competitiveness.
Having the entire product lineup available across Europe will help CHiQ to maximize user value as the firm continues to enhance smart home solutions and meet the personalized needs of consumers with better products and services.