NextGen Smartwatches Launch Today, New Hybrid Smartwatches Available Fall/Holiday 2019
RICHARDSON, Texas, Aug. 5, 2019 /PRNewswire/ -- Fossil Group, Inc. (NASDAQ: FOSL) today announced proprietary nextgen touchscreen smartwatch technology and the latest evolution in hybrid smartwatches.
"We've made multi-day battery life for touchscreen smartwatches possible with one touch – a disruptor for smartwatches on the Wear OS by Google platform. And, we're leading the industry on Wear OS by Google by enabling tethered phone calls for iPhone users," said Fossil Group Executive Vice President and Chief Commercial Officer Greg McKelvey. "Both advancements are the result of our unrelenting focus on advancing wearable technology. We'll continue to integrate the latest tech features our customers need with the styles they love."
With innovative designs and enhanced capabilities, Fossil Group's latest smartwatch technology simply delivers. The sleek and modern nextgen smartwatches will be available starting today from Fossil brand and this fall/holiday season from three other to-be-named Fossil Group brands. These new products will be Fossil Group's most advanced smartwatches ever, thanks to new features including:
"We're closely aligned with our partners at Google to ensure we're constantly iterating within the Wear OS by Google platform to deliver the most desired smartwatch features and benefits," said McKelvey. "We listened to our customers and knew that longer battery life and tethered iPhone calls were essential in our nextgen products."
In addition to new touchscreen smartwatch innovations, Fossil Group will introduce a new category of hybrid smartwatches this fall/holiday seasons. Ultimately filling an identified gap in the wearables market, this new category of hybrid smartwatches has functionality similar to a touchscreen smartwatch with the look and feel of a classic watch, while still offering long battery life.
Fossil Group, with over $400 million in wearable device sales in 2018, will launch more than 100 new smartwatch styles across 10 brands this 2019 fall/holiday retail season. Brands and specific styles will be revealed throughout the season. To learn more, visit www.fossilgroup.com.
Google and Wear OS by Google are trademarks of Google LLC.
About Fossil Group, Inc.
Fossil Group, Inc. is a global design, marketing, distribution and innovation company specializing in lifestyle accessories. Under a diverse portfolio of owned and licensed brands, our offerings include fashion watches, jewelry, handbags, small leather goods and wearables. We are committed to delivering the best in design and innovation across our owned brands, Fossil, Michele, Misfit, Relic, Skagen and Zodiac, and licensed brands, Armani Exchange, BMW, Chaps, Diesel, DKNY, Emporio Armani, kate spade new york, Michael Kors, Puma and Tory Burch. We bring each brand story to life through an extensive distribution network across numerous geographies, categories and channels. Certain press release and SEC filing information concerning the Company is also available at www.fossilgroup.com.
Photo - https://mma.prnewswire.com/media/956072/Fossil_Group_Inc___Gen_5_touchscreen_smartwatches.jpg