SEOUL, South Korea, Jan. 6, 2023 /PRNewswire/ -- LG Display announced today that it will be showcasing cutting-edge automotive displays and solutions at CES 2023. The company will strengthen its leading position and shift more of its focus onto the automotive business, a strong future growth engine and a key contributor to its order-to-order business.
LG Display will introduce cutting-edge automotive displays such as P-OLED and LTPS LCD, while showcasing an autonomous concept car equipped with various futuristic automotive displays including the industry's first 18-inch Slidable automotive OLED panel.
LG Display's differentiated automotive P-OLED is based on Tandem OLED technology, a double-layered OLED boasting two organic light emitting layers to offer greater brightness and durability than single-layered OLED.The second-generation Tandem OLED will further improve brightness and durability while reducing power consumption by around 40 percent compared to the first-generation.
With a combination of Tandem OLED and plastic substrate, LG Display's P-OLED reduces power consumption and weight. When this technology is applied to electric vehicles, it will greatly enhance their energy efficiency.
LG Display will introduce its new Advanced Thin OLED (ATO), which realizes sleek design with its thickness reduced by 20 percent compared to conventional OLED display as well as outstanding picture quality based on the same Tandem OLED technology its P-OLED displays use..
LG Display's 57-inch LCD, the world's largest automotive LCD display, maximizes driving experiences by covering the full dashboard. The innovative 12.3-inch glasses-free 3D LCD Cluster gives the driver real-time information on the road with 3D images by tracking the eyes of the drivers. LG Display will also unveil Switchable Privacy Mode, engineered to help drivers focus on the front view rather than distracted by the side view of the passenger's display by controlling viewing angles.
Self-driving concept car equipped with next-generation displays including the company's 18-inch Slidable automotive OLED panel will be introduced..
LG Display will commercialize products to lead the premium automotive market. As the company begins commercializing its 30-inch range of automotive P-OLEDs this year, it has now set its sights on expanding the lineup to 50 inches.
"We will continue to strengthen our Order-to-Order business's competitiveness through quality control and stable supply capabilities based on our unmatched technologies, especially our P-OLED and LTPS LCD technologies" said Byeong-koo Kim, Senior Vice President and Head of Auto Business Group at LG Display.
