LONDON, Sept. 15, 2011 /PRNewswire-Asia/ -- The GSMA today announced that CEOs and senior executives from companies including Alcatel-Lucent, China Mobile, Ericsson, SK Telecom and Telenor have been confirmed to deliver keynote presentations at the 2011 GSMA Mobile Asia Congress, which will be held 16-17 November at the Hong Kong Convention and Exhibition Centre. The company also announced new event sponsors and exhibitors, as well as new participants in App Planet, the award-winning developer-focused "event within an event".
The GSMA today announced the following executives will be keynoting at Mobile Asia Congress:
Previously announced keynote speakers for Mobile Asia Congress include:
In addition to the Mobile Asia Congress keynote programme, the conference will feature track sessions exploring a range of topics such as applications, devices, mobile advertising, mobile broadband, mobile health, mobile money, mobile network strategies and social networking, among others. Alongside the thought leadership conference, Mobile Asia Congress will also include an exhibition showcasing mobile technologies and solutions from leading players across the mobile ecosystem.
Focus on the Developer Community: App Planet at MAC
App Planet, an event within Mobile Asia Congress, presents a unique opportunity for the developer community to explore the many dimensions of the ever-changing and critically important mobile apps market. App Planet is designed to bring the major app influencers together in one location and will feature:
·App Zone - An app-focused exhibition area dedicated to the world of apps designed to showcase the latest technology from the fast-moving apps industry.
·App Bytes - A diverse, two-day sponsored programme featuring a number of "byte-sized" app-focused sessions aimed at the mobile application developer audience. App Bytes sessions will facilitate close engagement between the attending developers and the key players and platforms in the applications market.
China Mobile is the Platinum Event Sponsor for Mobile Asia Congress and will host a full-day App Bytes session. China Mobile will also have significant presence in the exhibition, as will other leading players in the Asian mobile market, including ZTE.
For more information on App Planet, please visit www.mobileasiacongress.com/appplanet. For more information on Mobile Asia Congress 2011, including details on how to attend, exhibit or sponsor, please visit www.mobileasiacongress.com.
About the GSMA
The GSMA represents the interests of mobile operators worldwide. Spanning 219 countries, the GSMA unites nearly 800 of the world's mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organisations. The GSMA also produces industry-leading events such as the Mobile World Congress and Mobile Asia Congress.
For more information, please visit Mobile World Live, the online portal for the mobile communications industry, at www.mobileworldlive.com or the GSMA corporate website at http://www.gsmworld.com.
