HONG KONG, Feb. 1, 2013 /PRNewswire/ -- HK Voice Media Limited announced the launch of www.hk-voice.com, an online platform with an extensive directory of companies for consumers to review.
Hong Kong's tech-savvy like to do research online, read reviews, and rely on friends' suggestions ranging from which English class in Kowloon is highly recommended, to which spa in Kowloon offers the most natural looking lash extension treatment, down to which gym on HK Island is the most spacious and clean. HK foodies’ taste buds alone contribute to the evolution of new culinary hotspots that crop up every few weeks on the dining scene. With these accolades and extensive firsthand experience, why not voice your experiences and be rewarded for sharing?
Budding columnists and bloggers listen up. A new, powerful, and all-in-one social network / integrated search engine run by an online community that empowers the people of HK to share their experiences is about to take over. It’s time to take advantage and discover the hidden gems squeezed into this glistening treasure trove in Asia.
Launching today, www.hk-voice.com is an online platform with an extensive directory of companies for consumers to review. People will be able to share their experience for any business or service in Hong Kong -- from locating where to buy a budget but quality suit made, which spa in Central offers the most relaxing reflexology massage, to which bar to grab the city’s most delectable molecular earl grey martini -- without, of course, forgoing the seducing cityscape at night.
User friendly
HK-Voice.com is designed from a user friendly perspective -- a fresh, simple, clean but concise and easy to use platform. A search filter function enables easily access the relevant business or service you are looking for based on category, sub-category, area, and district. A menu bar on the homepage readily identifies the 12 most commonly searched categories related to living, lifestyle and generally getting out and about in Hong Kong from property related, to business, right down to wedding planning solutions and other useful vendors to care for your woes.
Getting started
Users are encouraged to share their experiences. Established, loyal and trusted reviewers are rewarded with an "Elite" status badge. These users are regarded as the most trusted and respected reviewers. As an incentive, reviewers get the chance to win prizes for "Review of the week and Review of the month."
To win review of the week, each review can be given green helpful arrows awarded by other members. The review with the most green helpful arrows wins review of the week.
Prizes range from $100 Starbucks cards to a pair of movie tickets. For the "Review of the month" prize, the best review of the weeks within that month compete; again, the reviewer with the most green helpful votes can win prizes such as Beats headphones or an iPad Mini. No other review site in Hong Kong rewards you for writing reviews and sharing your experiences!
Eventually, www.HK-Voice.com will arrange offline events and top reviewers will be invited for free.
In short, members will want to write quality reviews and are encouraged to invite their friends to sign up for HK Voice to vote for their review, or even write their own to win the prizes!
Each user is entitled to their own profile page with their own profile photo, a bio, a library of their reviews, the number of helpful votes they've received and what star status they are. Each reviewer begins with 1 star, 5 stars being the maximum, which is given once the user has written over 500 reviews. Reviewers gain more stars for contributing more.
Businesses and Service Providers
HK Voice is equally important to businesses/service providers as it is for consumers. This platform offers the opportunity not only to enhance a company's reputation but also to leverage the active online community and to engage with existing and potential consumers.
Business owners will also encourage their customers to leave reviews to organically rank higher than their competitors and enhance their reputation, thus bringing more new customers.
About HK Voice
The brains behind www.HK-Voice.com developed their idea for the very reason of Hong Kong being such a fast-paced energetic city, yet it did not have a simple clean-cut business directory with trusted community reviews. Because Hong Kong has one of the region's highest internet penetration rates, with many people researching online and relying on reviews before making purchases, it became the most obvious thing to do.
Grounded in a foundation of having worked at Yellow Pages and combined with extensive knowledge and experience in designing and developing websites, along with advertising and social media marketing solutions for a living, HK Voice proved not only to be a necessary but also a winning solution.
The business objective was apparent from the beginning -- how the platform would be run by members, as well as benefit businesses and offer them an advertising platform that would actually pay off. "At the end of the day, the consumer is always right. All we've done is built this much needed platform to connect real people with real reviews to local businesses and services, allowing the consumers of HK, the freedom of speech to voice and share their experiences and opinions."
The next step for HK Voice is to launch the mobile app version, which will be available later this spring.
For PR or media enquiries, please contact:
Leon Lee
Tel: +852-3970-1881
Fax: +852-3010-7681
Email: press@hk-voice.com
