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Bango Bring the Pride of Indonesian in World Street Food Congress Press Conference

2015-05-07 09:00 3425

JAKARTA, Indonesia, May 7, 2015 /PRNewswire/ -- Bango is a soy sauce or "kecap" brand produced by PT Unilever Indonesia Tbk. It is known as a legendary brand since its establishment in 1928. It is the brand of choice to cook authentic Indonesian dishes, as Bango is one of the very few brands that uses black soya beans as the ingredient. Tracing back to Indonesian cooking traditions, it is the original recipe of kecap, while other brands mainly use yellow soy beans. That is why, Bango carries a slogan "Benar-Benar Kecap" or "Truly Kecap".

4 Indonesia’s Food Street Hawkers participated in World Street Food Congres: Soto Ambengan Pak Sadi, Kupat Tahu Gempol, Gudeg Yu Nap, Ayam Taliwang Bersaudara
4 Indonesia’s Food Street Hawkers participated in World Street Food Congres: Soto Ambengan Pak Sadi, Kupat Tahu Gempol, Gudeg Yu Nap, Ayam Taliwang Bersaudara

 

International chef acknowledged the richness of Indonesia’s food culture represented in World Street Food Congress
International chef acknowledged the richness of Indonesia’s food culture represented in World Street Food Congress

 

The crowd enjoying authentic Indonesian cuisine
The crowd enjoying authentic Indonesian cuisine

As a heritage brand, Bango puts high regard to authenticity. Therefore, ever since Unilever acquired Bango in 2001, the brand has a social mission to preserve authentic Indonesian culinary heritage.

Bango is one of the Unilever brands that put high regard to the "Unilever Sustainable Living Plan" strategy, which is: to double the business yet at the same time gives positive impact to the lives of Indonesians. Not only by preserving Indonesian culinary, Bango continuously assures the quality of their Mallika beans (the black soy bean variant used as Bango's core ingredient) by maintaining the welfare of 9 thousands Mallika farmers throughout Java.

The mission to preserve Indonesian culinary has been deployed through many innovative activities, among which is the famous annual culinary festival called "Festival Jajanan Bango" or "Bango Street Food Festival". It is a highly anticipated event that always wins the heart of Indonesian culinary enthusiasts, as it always presents the richness of Indonesian culinary from all over the archipelago.

About Bango in WSFC: 

Bango understands that the preservation of the Indonesian culinary heritage must be done through shared passion and efforts. That is why, through all of its activities, Bango always inspires everyone to share their passion and pride towards Indonesian culinary heritage, so that they will be encouraged to preserve them.

This has become the spirit behind Bango's involvement in World Street Food Congress. Other than introducing four legendary hawkers with their authentic Indonesian dishes (Gudeg Yu Nap, Kupat Tahu Gempol, Ayam Taliwang dan Soto Ambengan Pak Sadi) to the international culinary scheme in World Street Food Congress, Bango would also like to take this event as an opportunity to bring out the Indonesian's pride towards its culinary richness, as they are being recognized and acknowledged by the international audience.

Photo - http://photos.prnasia.com/prnh/20150505/8521502863-a
Photo -
http://photos.prnasia.com/prnh/20150505/8521502863-b
Photo -
http://photos.prnasia.com/prnh/20150505/8521502863-c

Source: Bango
collection