Celebrating GREAT Britain: British Consulate-General Hong Kong Hosts Star-Studded Harbour-Front Event to Mark the UK's Year in the Spotlight

HONG KONG, April 27, 2012 /PRNewswire-Asia/ --

With both the London 2012 Olympic and Paralympic Games and the Queen's Diamond Jubilee taking place this year, the eyes of the world will turn to the UK in 2012. As part of the ongoing global GREAT campaign launched by Prime Minister David Cameron, the British Consulate-General Hong Kong is hosting a gala event to showcase the UK's creativity, innovation and technology talent.

GREAT Britain campaign showcases UK's creativity talent and many more

British Consul-General Andrew Seaton meets with fashion designer Victoria Beckham on Thursday 26th April to support the GREAT Britain campaign, celebrating the UK’s creative talent at the Hong Kong launch of her new collection.

Highlighting Hong Kong's long-standing connection to the UK, the event will bring together future leaders, top business figures, local and international celebrities and young entrepreneurs in a theme of red, white and blue. Luxury fashion designer Julien Macdonald will represent the UK fashion industry, while Chef Adam Byatt will serve the latest in modern British cuisine.

This exclusive event is by invitation only, but buses and screens around the city will carry the GREAT campaign to exhibit the multi-faceted appeal of modern Britain.

Some GREAT ambassadors visiting Hong Kong in April/May include:Victoria Beckham, lighting designer Patrick Woodroffe, Chef Adam Byatt, fashion designer Julien Macdonald, interior designer Kelly Hoppen, and photographer Michael Hoppen

Media Enquiries:

Pamela So -- D: +852-2533-9916 / M: +852-9122-6168 / E: pso@webershandwick.com
Giles Harrison -- D: +852-2533-9907 / M: +852-6596-1054 / E: gharrison@webershandwick.com