China Ceramics Announces that its CEO has been Retained as Standard Development Expert by the Building Materials Association

JINJIANG, China, Dec. 20, 2010 /PRNewswire-Asia/ -- China Ceramics Co., Ltd. (Nasdaq: CCCL) ("China Ceramics" or the "Company"), a leading Chinese manufacturer of ceramic tiles used for exterior siding and for interior flooring and design in residential and commercial buildings, today announced that its Chief Executive Officer, Mr. Jiadong Huang and its Engineer, Mr. Shengli Wang have been retained as Standard Development Experts by China Building Materials Circulation Association to help develop for building and decoration materials effective on December 1, 2010.

China Building Materials Association is a Non-Profit Organization established in 1991 with the approval of the Ministry of Civil Affairs. It has over 2000 members, including building materials manufacturing, storage, transportation, sales and related companies. It is estimated that the number of standard development experts in China is 100.

"We are very proud to be retained by China Building Materials Circulation Association and will work hard to contribute for the standardization of China's building materials," stated Mr. Jiadong Huang, Chief Executive Officer of China Ceramics. "This appointment reflects our leading position in China's building materials industry, and motivates us to continue to execute our strategy to gradually expand our capacity to meet growing demand for our products to create long-term value for our shareholders."  

About China Ceramics Co., Ltd.

China Ceramics Co., Ltd., formerly China Holdings Acquisition Corp., is a leading manufacturer of ceramic tiles in China. The company's ceramic tiles are used for exterior siding, interior flooring, and design in residential and commercial buildings. China Ceramics' products, sold under the "Hengda" or "HD" and the "Hengdeli" or "HDL" brands, are available in over 2000 styles, colors and sizes combinations and are distributed through a network of exclusive distributors or directly to large property developers. For more information, please visit http://www.cceramics.com.

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These forward-looking statements include but are not limited to, statements regarding China Ceramics' acquisition strategies, timing of development projects and efforts to achieve business growth, improvement on profit margin and anticipated revenue growth.  Actual results may differ materially depending on a number of risk factors including but not limited to, the following: general economic and business conditions, development, shipment and market acceptance of products, additional competition from existing and new competitors, changes in technology or product techniques, and various other factors beyond the Company's control.  All forward-looking statements are expressly qualified in their entirety by this Cautionary Statement and the risk factors detailed in the Company's reports filed with the Securities and Exchange Commission.  China Ceramics undertakes no duty to revise or update any forward-looking statements to reflect events or circumstances after the date of this release.