China Housing & Land Development Inc. Announces Fourth Quarter 2010 Financial Results

Highlights for Q4 2010:

• Total revenue in the fourth quarter of 2010 increased 5.9% to $36.1 million from $34.0 million in the third quarter of 2010 and increased 37.0% from $26.3 million in the fourth quarter of 2009.
• Total gross floor area ("GFA") sales were 30,680 sq. meters during the fourth quarter of 2010, compared to 39,833 sq. meters in the third quarter of 2010 and 61,786 sq. meters in the fourth quarter of 2009.
• Average residential selling price ("ASP") in the fourth quarter of 2010 was RMB 6,661, compared with RMB 5,694 in the third quarter of 2010, and represents a 42.5% increase from RMB 4,675 in the fourth quarter of 2009.
• Gross profit decreased 25.0% to $8.2 million from $10.9 million in the third quarter of 2010 but increased 74.6% from $4.7 million in the fourth quarter of 2009. Fourth quarter 2010 gross margin was 22.7% compared to 32.0% in the third quarter of 2010 and 17.8% in the fourth quarter of 2009.
• SG&A expenses as a percentage of total revenue increased to 10.4%, compared to 8.4% in the third quarter of 2010 and 12.6% in the fourth quarter of 2009.
• Operating income decreased 56.7% to $3.0 million from $7.0 million in the third quarter of 2010, and increased from $(0.17 million) in the fourth quarter of 2009.
• Net income attributable to the Company in the fourth quarter of 2010 was $2.4 million, or $0.07 per basic share and $0.15 per diluted share.  Excluding the $0.4 million or $0.01 impact on basic EPS associated with the revaluation of derivatives and warrants, net income was $2.1 million, or $0.06 per basic share.

Mr. Pingji Lu, China Housing's Chairman, commented, "We are pleased to have met our full year revenue forecast.  Once again, JunJing II Phase Two and Puhua Phase One were the primary revenue contributors in our business during the fourth quarter. Xian's residential sales in the fourth quarter of 2010 totaled 4.4 million square meters with an average selling price of RMB 6,704, a 49.3% increase in sales volume and 5.1% increase in sales price compared to the third quarter of 2010. Our fourth quarter results were consistent with the general growth trends in Xi'an. Demand for our development projects remained healthy as all three of our current projects under construction achieved sizeable ASP improvements over the prior quarter.  

We believe 2011 could be a very productive year for our business. Much of our growth will be achieved from further sales of our current projects under construction as well as from our three development projects scheduled for pre-sales in 2011.  Further, we plan to expand our development projects into surrounding areas near Xi'an. We recently announced our acquisition of a development project in nearby Hu county and plan to expand into at least one additional surrounding city this year. We also aim to concentrate on developing properties that can generate rental income and provide more stable cash flows for our business going forward. We intend to further establish China Housing as a leading developer in Xi'an and its surrounding area and are optimistic that 2011 can be a record year of growth for our company."

Gross profit for the three months ended December 31, 2010 was $8.2 million, representing a decrease of 25.0% from $10.9 million in the third quarter of 2010 and 74.6% increase from $4.7 million in the same period of 2009. The gross profit margin for the three months ended December 31, 2010 was 22.7%, which surpassed the 17.8% in the same period of 2009 and was lower than the 32.0% in the third quarter of 2010. Gross profit decreased sequentially due to the reclassification of JunJing I commercial assets that shifted on the balance sheet from "Assets held for sale" to "Property and Plant equipment", resulting in accumulated depreciation totaling $1.9 million. Excluding this impact, sequential gross margin would have increased to 28%. Fourth quarter gross margin performance was further impacted by year-end POC accounting adjustments that were taken in the fourth quarter.

SG&A expense was $3.7 million in the fourth quarter of 2010, compared to $2.9 million in the third quarter of 2010 and $3.3 million in the fourth quarter of 2009. The increase in SG&A is due to the increased marketing and administrative expenses related to the Puhua project. SG&A as a percent of total revenues for the year was 9.2% in 2010 compared to 10.6% in 2009.

Operating income in the fourth quarter of 2010 decreased to $3.0 million, or 8.4% of total revenue, from $7.0 million, or 20.6% of total revenue, in the third quarter of 2010.

Net income attributable to China Housing in the fourth quarter of 2010 was $2.4 million or $0.07 per basic share and $0.15 per diluted share. Excluding the $0.4 million, or $0.01 impact, on basic earnings per share ("PS") associated with the revaluation of derivatives and warrants, net income was $2.1 million or $0.06 per basic share. This performance compares to a net loss of $(1.1 million), or $(0.03) per basic share, in the fourth quarter of 2009, which excludes a $0.6 million non-cash loss associated with the revaluation of derivatives and warrants in the fourth quarter of 2009.

Sequential Quarterly Revenue Breakout Comparison

As of December 31, 2010, China Housing reported $46.9 million in unrestricted cash, compared to $71.6 million as of September 30, 2010 and $36.9 million as of December 31, 2009. Total debt was $110.4 million on December 31, 2010, compared to $132.1 million as of September 30, 2010, and $59.8 million as of December 31, 2009. Net debt as a percentage of total capital was 22.0% on December 31, 2010, compared to 38.3% on September 30, 2010 and 15.7% on December 31, 2009.

2011 Outlook

Total contract sales in 2011 are expected to reach $250 to $290 million, a 140%-179% increase compared to $148 million in 2010.  Total recognized revenue in 2011 is expected to reach $200 to $220 million, a 43%-57% increase compared to $140 million in 2010. Gross margin in 2011 is expected to reach 30%-35%. The Company is reporting contract sales estimates compared to revenue as it is not subject to percentage of completion alterations.

Conference Call Information

China Housing's management will host an earnings conference call on Monday, March 14, 2011 at 8:00 a.m. U.S. Eastern Time. Listeners may access the call by dialing #1-719-457-2631. To listen to the live webcast of the event, please go to http://www.viavid.net. Listeners may access the call replay, which will be available through March 21st, by dialing #1-858-384-5517; passcode: 5867025.

About China Housing & Land Development, Inc.

Based in Xi'an, the capital city of China's Shaanxi province, China Housing & Land Development, Inc., is a leading developer of residential and commercial properties in northwest China. China Housing has been engaged in land acquisition, development, and management, including the sales of residential and commercial real estate properties through its wholly-owned subsidiary in China, since 1992.

China Housing & Land Development is the first Chinese real estate development company traded on NASDAQ.  The Company's news releases, project information, photographs, and more are available on the internet at www.chldinc.com.

Safe Harbor

This news release may contain forward-looking information about China Housing & Land Development, Inc. which is covered under the safe harbor for forward-looking statements provided by the Private Securities Litigation Reform Act of 1995. Forward-looking statements are statements that are not historical facts. These statements can be identified by the use of forward- looking terminology such as believe, expect, may, will, should, project, plan, seek, intend, or anticipate or the negative thereof or comparable terminology, and include discussions of strategy, and statements about industry trends and China Housing & Land Development's future performance, operations, and products.

Such statements are subject to risks and uncertainties that could cause actual results to differ materially from those projected. Actual performance results may vary significantly from expectations and projections. Further information regarding this and other risk factors are contained in China Housing's public filings with the U.S. Securities and Exchange Commission.

All information provided in this news release and in any attachments is as of the date of the release, and the companies do not undertake any obligation to update any forward-looking statement as a result of new information, future events or otherwise, except as required under law.

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