HONG KONG, Sept. 8, 2015 /PRNewswire/ -- Cogobuy Group ("Cogobuy"or the "Company," stock code: 400.HK), the largest e-commerce platform serving the electronics manufacturing industry in China, together with INGDAN.com, the Company's intelligent hardware innovation platform, recently announced the launch of its latest strategic initiative "Xinhuo +" or in English, "Ignited", a program through which Cogobuy and INGDAN.com will help traditional manufacturing companies take their businesses online.
The announcement was made at a special forum Cogobuy recently hosted in Shunde in China's Guangdong province, widely regarded as the country's home appliance manufacturing hub. The forum focused on emerging trends and technologies within the home appliance industry, and included industrial leader participants like TCl and Wechat, as well as 300 local home appliances manufacturers.
The goal of "Xinhuo +" is to help China's traditional brick and mortar electronic manufacturing companies bring their products, business, and marketing online by levering both the Cogobuy and INGDAN.com platforms and the Company's extensive experience in e-commerce. Cogobuy's "Xinyun" - a mobile Internet platform designed to help companies improve both client services and business development by enabling precision marketing towards key decision makers, as well as storing all transaction related information in the cloud. By offering "Xinyun" to both upstream and downstream companies in electronics manufacturing, and bringing their businesses online with "Xinhuo +", Cogobuy intends to lift the operating efficiency of the entire industry value chain. Through the initiative, Cogobuy will assist its clients in Internet brand building and marketing, while INGDAN's crowdsourced testing platform will provide the ability to better understand customers' needs in a rapidly changing market as well as bring products online with more effective online promotions.
Mr. Jeffrey Kang, CEO of Cogobuy Group, said, "Xinhuo +" uses Cogobuy's marketplace platform to assist traditional manufacturing companies in their transformation into Internet + companies. As of today, there are nearly 200 supply chain matching demands from companies including BYD, Lenovo, Desay, TCL, Haier, Tonly, and many more. We believe that the successful promotion of this program will not only upgrade the businesses of many of our traditional electronic manufacturing clients, but also expand our client base and grow GMV in our marketplace platform. We are excited for the program's potential to create valuable big-data business opportunities."
About Cogobuy Group
Cogobuy Group is the largest e-commerce service platform serving the electronics manufacturing industry in China. Through the e-commerce platform, which includes a direct sales platform, an online marketplace, and a dedicated team of technical consultants and professional sales representatives, the Company provides customers with comprehensive online and offline services across pre-sale, sale, and post-sale stages. The Company serves mainly SME electronics manufacturers.
For further information, please refer to the Company's website at http://www.cogobuy.com/
About INGDAN.com
INGDAN.com is a platform dedicated to connecting global intelligent hardware entrepreneurs and China-based supply chain resources. The platform provides information on hardware innovation, supply chain data, and supply chain demand docking for global IoT innovators and entrepreneurs. It is a one-stop hardware innovation business platform with its core being the "supply chain."
For further information, please refer to the Company's website at http://www.ingdan.com/
For investor and media enquiries
Please contact: Ms. Wanyee Ho / Ms. Amy Guo at ir@cogobuy.com
