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E-House Reports First Quarter 2010 Results

Revenues Grew 118% Year-Over-Year;

Net Income Attributable to Shareholders Grew 50% Year-Over-Year;

Non-GAAP Net Income Attributable to Shareholders Grew 99% Year-Over-Year

SHANGHAI, May 13 /PRNewswire-Asia/ -- E-House (China) Holdings Limited ("E-House" or the "Company") (NYSE: EJ), a leading real estate services company in China, today announced its unaudited financial results for the fiscal quarter ended March 31, 2010.

First Quarter 2010 Financial and Operating Highlights

-- Total gross floor area ("GFA") of new properties sold increased 85%

year-on-year and reached 2.5 million square meters. Total value of new

properties sold increased 120% year-on-year and reached RMB21.9 billion

($3.2 billion).

-- Total revenues increased 118% year-on-year and reached $71.4 million,

including $8.2 million contributed by China Online Housing Technology

Corporation ("COHT"). The remaining revenues increased 93% year-on-year

and reached $63.2 million.

-- Net income increased 77% year-on-year and reached $11.7 million.

Non-GAAP net income(1) increased 169% year-on-year and reached $22.9

million. Non-GAAP net income includes $1.2 million attributable to COHT,

while the remaining non-GAAP net income increased 154% and reached

$21.7 million.

-- Net income attributable to E-House shareholders increased 50%

year-on-year and reached $10.6 million, or $0.13 per diluted ADS.

Non-GAAP net income attributable to E-House shareholders(1) increased

99% year-on-year and reached $17.8 million, or $0.22 per diluted ADS.

(1) Non-GAAP net income and non-GAAP net income attributable to E-House

shareholders in this press release exclude share-based compensation

expense and amortization of intangible assets resulting from business

acquisitions. See "About Non-GAAP Financial Measures" and

"Reconciliation of GAAP and Non-GAAP Results" below for more

information about the non-GAAP financial measures included in this

press release.

"Building on the momentum from a strong 2009, we delivered excellent operating and financial results in the first quarter of 2010," said Mr. Xin Zhou, E-House's executive chairman. "We recorded triple digit growth in most of our key operating and financial measures. This clearly demonstrates our leadership position in the Chinese real estate service industry and our ability to continue to gain market share."

Mr. Zhou added, "In an effort to slow down the rapidly rising real estate prices in some major cities, the Chinese government announced a number of measures in April designed to cool the real estate market, including, among others, raising the required down payment to 50% of the total purchase price for second home purchases and allowing local governments to impose further restrictions on mortgage loans for third home purchases and purchases by

non-residents. Since then, some local governments have indeed imposed a moratorium on mortgage loans for third home purchases by local residents and loans to any purchase by non-residents who cannot show evidence of at least one year of tax payment in the local jurisdiction. Local governments in some cities, including Beijing, have also imposed temporary limits on housing purchases to one new unit per household. Other local governments may also announce specific measures in the coming weeks."

Mr. Zhou added, "These measures by the central and local governments are more severe and drastic than all past cooling-off measures in recent years and have had an immediate and sizeable impact on the market sentiment and transaction activities. Transaction volumes for both new and existing homes declined dramatically in the weeks following the announcements of the measures as both developers and would-be buyers paused to digest the new measures and reassess the market. Such market reaction is typical and has been observed following previous rounds of cooling-off measures by the governments in recent years. We therefore expect market transaction volume to remain depressed over the next one to three months and transaction prices to show signs of softening. Following that, we believe market transactions should return to a more normal and rational level, as was the case before. We also believe it is the government's consistent goal to support and maintain long-term and stable growth of China's real estate industry."

Mr. Zhou concluded, "While the current market conditions will negatively impact E-House's transaction volume and financial results in the near term, we believe that these types of market volatilities present unique opportunities, as they enable us to more clearly demonstrate our ability to add value for our clients by helping them formulate and execute effective marketing and sales strategies. As demonstrated in the past, periods with market fluctuations and volatility were the best times for us to build up our project pipeline and increase our market share, providing the foundation for strong growth when market conditions improve. In fact, in the weeks since the announcement of the new policies, we have already intensified our dialogue with our developer clients and seen accelerated new project signing. Furthermore, our real estate information, consulting and online business, operated by CRIC, is less susceptible to short-term market volatilities. As demonstrated by the announced strategic cooperation agreement with Baidu, Inc. (NASDAQ: BIDU), we are continuing to execute our growth strategy by taking on new initiatives. Overall, we remain confident in the medium- and long-term growth of the Chinese real estate industry and our ability to deliver growth and value to our shareholders."

Financial Results for the First Quarter of 2010

Revenues

First quarter total revenues were $71.4 million, an increase of 118% from $32.8 million for the same quarter of 2009.

Primary Real Estate Agency Services

First quarter revenues from primary real estate agency services were $42.4 million, an increase of 143% from $17.4 million for the same quarter of 2009. This increase was mainly due to an 85% increase in total GFA of new properties sold, a 120% increase in total transaction value of new properties sold and an average commission rate of 1.3% in the first quarter of 2010, compared to 1.2% for the same quarter in 2009. (See "Selected Operating Data" below for more details on total GFA and total transaction value of new properties sold.)

Secondary Real Estate Brokerage Services

First quarter revenues from secondary real estate brokerage services were $4.4 million, an increase of 46% from $3.0 million for the same quarter of 2009. This increase was mainly due to higher total secondary real estate transaction volume under improved market conditions, and an increase in the total number of secondary real estate brokerage stores E-House operated from 106 as of March 31, 2009 to 111 as of March 31, 2010.

Revenues from China Real Estate Information Corporation ("CRIC")

CRIC, a subsidiary of E-House, provides real estate information, consulting and online services in China. First quarter revenues from CRIC were $24.2 million, an increase of 99% from $12.2 million for the same quarter of 2009. Total revenues for the first quarter of 2010 included $8.2 million attributable to COHT, while the remainder were $16.0 million, an increase of 31% from $12.2 million for the same quarter in 2009.

The year-on-year increase in revenues from CRIC was attributable to increases in revenues from CRIC's real estate information and consulting services and the acquisition of COHT. The increase in revenues from real estate information and consulting services were primarily due to an increased number of subscribers to the CRIC database and more demand for the Company's customized real estate reports, as well as higher consulting revenues resulting from increased numbers of consulting clients and projects in 2010. CRIC completed its acquisition of COHT concurrently with its initial public offering ("IPO") in October 2009 and started reporting COHT's business as a new line of business in the fourth quarter of 2009. COHT generates online advertising revenues through operating a real estate Internet business in China.

Cost of Revenues

First quarter cost of revenues was $19.7 million, an increase of 100% from $9.8 million for the same quarter of 2009. First quarter cost of revenues included $4.9 million attributable to COHT, while the remaining cost of revenues was $14.8 million, an increase of 51% from $9.8 million for the same quarter of 2009. Other than cost attributable to COHT, the year-on-year increase in cost of revenues was mainly due to higher commissions paid to the Company's sales staff as a result of higher transaction volume and value of new properties sold.

Selling, General and Administrative ("SG&A") Expenses

First quarter SG&A expenses were $38.0 million, an increase of 91% from $19.9 million for the same quarter of 2009. First quarter SG&A expenses included $9.0 million attributable to COHT, while the remaining SG&A expenses were $29.0 million, an increase of 46% from $19.9 million for the same quarter of 2009. Other than expenses attributable to COHT, the year-on-year increase in SG&A expenses was primarily due to higher salaries associated with the increased number of staff of the Company's secondary real estate brokerage and information and consulting services and higher bonus accruals, as well as higher share-based compensation expense as a result of share options and restricted shares granted in 2009.

Income from Operations

First quarter income from operations was $13.7 million, an increase of 340% from $3.1 million for the same quarter of 2009. First quarter non-GAAP income from operations, which excludes share-based compensation expense and amortization of intangible assets resulting from business acquisitions, was $25.6 million, an increase of 403% from $5.1 million for the first quarter of 2009. First-quarter non-GAAP income from operations included $1.5 million attributable to COHT, while the remaining non-GAAP income from operations was $24.1 million, an increase of 375% from $5.1 million for the first quarter of 2009.

Net Income

First quarter net income was $11.7 million, an increase of 77% from $6.6 million for the same quarter of 2009. First quarter non-GAAP net income, which excludes share-based compensation expense and amortization of intangible assets resulting from business acquisitions, was $22.9 million, an increase of 169% from $8.5 million for the same quarter of 2009. First-quarter non-GAAP net income included $1.2 million attributable to COHT, while the remaining non-GAAP net income was $21.7 million, an increase of 154% from $8.5 million for the first quarter of 2009.

Net Income Attributable to Non-controlling Interests

In October 2009, CRIC completed the acquisition of SINA Corporation's ("SINA") (NASDAQ: SINA) 66% equity interest in COHT, increasing its interest in COHT from 34% to 100%, in exchange for issuing 47,666,667 ordinary shares to SINA upon CRIC's IPO. Following the IPO and the acquisition of COHT,

E-House remained the majority shareholder of CRIC. As of March 31, 2010,

E-House held a 52.14% equity interest in CRIC. As a result, net income attributable to non-controlling interests in the first quarter of 2010 was $1.1 million, a significant increase from the same quarter of 2009

Net Income Attributable to E-House Shareholders

First quarter net income attributable to E-House shareholders was $10.6 million, or $0.13 per diluted ADS, an increase of 50% from $7.1 million for the same quarter of 2009. Non-GAAP net income attributable to E-House shareholders, which excludes share-based compensation expense and amortization of intangible assets resulting from business acquisitions, was $17.8 million, or $0.22 per diluted ADS, an increase of 99% from $9.0 million for the same quarter of 2009.

Cash Flow

As of March 31, 2010, the Company had a cash balance of $490.6 million. First quarter net cash used in operating activities was $42.4 million. This amount was mainly attributable to an increase in customer deposits by $76.0 million and a decrease in accrued payroll and welfare expenses, income tax payable and other tax payables by $17.7 million, partially offset by non-GAAP income from operations of 25.6 million, an increase in deposit payable by $11.3 million and an increase in other current liabilities by $15.8 million.

Business Outlook

The Company estimates that its revenues for the second quarter of 2010 will be in the range of $66 million to $68 million, an increase of 4% to 7% over the same quarter in 2009. The Company's revenues for the second quarter of 2010 other than revenues to be generated from the online real estate business operated by COHT are estimated to be in the range of $53 million to $54 million, a decrease of 15% to 17% over the same quarter in 2009. This forecast reflects the Company's current and preliminary view, which is subject to change.

Conference Call Information

E-House's management will host an earnings conference call on May 13, 2010 at 8:30 a.m. U.S. Eastern Daylight Time (8:30 p.m. Beijing/Hong Kong time).

Dial-in details for the earnings conference call are as follows:

U.S./International: +1-617-213-8896

Hong Kong: +852-3002-1672

Mainland China: +86-10-800-130-0399

Please dial in 10 minutes before the call is scheduled to begin and provide the passcode to join the call. The passcode is "E-House earnings call."

A replay of the conference call may be accessed by phone at the following number until May 20, 2010:

International: +1-617-801-6888

Passcode: 41704226

Additionally, a live and archived webcast along with the transcript of the conference call will be available at http://ir.ehousechina.com .

About E-House

E-House (China) Holdings Limited ("E-House") (NYSE: EJ) is China's leading real estate services company with a nationwide network covering more than 100 cities. E-House offers a wide range of services to the real estate industry, including primary sales agency, secondary brokerage, information, consulting, online and investment management services. The real estate information, consulting and online services are offered through E-House's majority owned subsidiary, China Real Estate Information Corporation (NASDAQ: CRIC). E-House has received numerous awards for its innovative and high-quality services, including "China's Best Company" from the National Association of Real Estate Brokerage and Appraisal Companies and "China Enterprises with the Best Potential" from Forbes. For more information about E-House, please visit http://www.ehousechina.com .

Safe Harbor: Forward-Looking Statements

This announcement contains forward-looking statements. These statements are made under the "safe harbor" provisions of Section 21E of the Securities Exchange Act of 1934, as amended. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates," "may," "intend," "confident," "is currently reviewing," "it is possible," "subject to" and similar statements. Among other things, the Business Outlook section and quotations from management in this press release, as well as E-House's strategic and operational plans, contain forward-looking statements. E-House may also make written or oral forward-looking statements in its reports filed or furnished with the U.S. Securities and Exchange Commission, including on Forms 20-F and 6-K, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about E-House's beliefs and expectations, are forward-looking statements and are subject to change. Forward-looking statements involve inherent risks and uncertainties. A number of important factors could cause actual results to differ materially from those contained, either expressly or impliedly, in any of the forward-looking statements in this press release. Potential risks and uncertainties include, but are not limited to, a severe or prolonged downturn in the global economy, E-House's susceptibility to fluctuations in the real estate market of China, government measures aimed at China's real estate industry, failure of the real estate services industry in China to develop or mature as quickly as expected, diminution of the value of E-House's brand or image, E-House's inability to successfully execute its strategy of expanding into new geographical markets in China, E-House's failure to manage its growth effectively and efficiently, E-House's failure to successfully execute the business plans for its strategic alliances and other new business initiatives, E-House's loss of its competitive advantage if it fails to maintain and improve its proprietary CRIC system or to prevent disruptions or failure in the system's performance, E-House's failure to compete successfully, fluctuations in E-House's results of operations and cash flows, E-House's reliance on a concentrated number of real estate developers, natural disasters or outbreaks of health epidemics such as the H1N1 flu and other risks outlined in E-House's filings with the U.S. Securities and Exchange Commission. All information provided in this press release and in the attachments is as of the date of this press release, and E-House does not undertake any obligation to update any such information, except as required under applicable law.

About Non-GAAP Financial Measures

To supplement E-House's consolidated financial results presented in accordance with United States Generally Accepted Accounting Principles ("GAAP"), E-House uses in this press release the following measures defined as non-GAAP financial measures by the United States Securities and Exchange Commission: (1) net income attributable to E-House shareholders, (2) net income, (3) income from operations and (4) net income per diluted ADS, each of which excludes share-based compensation expense and amortization of intangible assets resulting from business acquisitions. The presentation of these non-GAAP financial measures is not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with GAAP. For more information on these non-GAAP financial measures, please see the table captioned "Reconciliation of GAAP and non-GAAP Results" set forth at the end of this press release.

E-House believes that these non-GAAP financial measures provide meaningful supplemental information to investors regarding its operating performance by excluding share-based compensation expense and amortization of intangible assets resulting from business acquisitions, which may not be indicative of E-House's operating performance. These non-GAAP financial measures also facilitate management's internal comparisons to E-House's historical performance and assist its financial and operational decision making. As a result of the acquisition of COHT in the fourth quarter of 2009, E-House has computed its non-GAAP financial measures in this press release by excluding items that previously did not exist or were not material. A limitation of using these non-GAAP financial measures is that share-based compensation expense and amortization of intangible assets resulting from business acquisitions are recurring expenses that will continue to exist in E-House's business for the foreseeable future. Management compensates for these limitations by providing specific information regarding the GAAP amounts excluded from each non-GAAP measure. The accompanying tables have more details on the reconciliation between non-GAAP financial measures and their most comparable GAAP financial measures.

For investor and media inquiries please contact:

In China

Michelle Yuan

Manager, Investor Relations

E-House (China) Holdings Limited

Phone: +86-21-6133-0770

Email: liyuan@ehousechina.com

Derek Mitchell

Ogilvy Financial, Beijing

Phone: +86-10-8520-6284

Email: derek.mitchell@ogilvy.com

In the U.S.

Jessica Barist Cohen

Ogilvy Financial, New York

Phone: +1-646-460-9989

Email: jessica.cohen@ogilvypr.com

E-HOUSE (CHINA) HOLDINGS LIMITED

UNAUDITED CONSOLIDATED BALANCE SHEET

(In thousands of U.S. dollars)

December 31, March 31,

2009 2010

ASSETS

Current assets

Cash and cash equivalents 548,062 490,638

Restricted cash 8,057 9,293

Customer deposits 38,958 114,987

Unbilled accounts receivable, net 120,020 124,794

Accounts receivable, net 33,452 22,777

Properties held for sale 3,065 10,243

Advance payment for properties 8,108 --

Deferred tax assets 13,337 13,339

Prepaid expenses and other current assets 18,698 32,503

Amounts due from related parties 1,042 715

Total current assets 792,799 819,289

Property and equipment, net 16,219 16,687

Intangible assets, net 202,695 197,613

Investment in affiliates 398 5,028

Goodwill 452,660 452,660

Deferred tax assets, non-current 1,847 1,847

Customer deposits, non-current 981 1,509

Other non-current assets 4,526 4,921

Total assets 1,472,125 1,499,554

LIABILITIES AND EQUITY

Current liabilities

Short-term borrowings -- --

Accounts payable 9,865 9,570

Accrued payroll and welfare expenses 31,420 21,732

Income tax payable 38,226 33,021

Other tax payable 12,072 9,289

Amounts due to related parties 1,050 863

Deposit payable -- 11,325

Advance from property buyers 6,587 7,822

Other current liabilities 15,928 30,270

Total current liabilities 115,148 123,892

Deferred tax liabilities 42,327 41,656

Other non-current liabilities 1,331 1,196

Total liabilities 158,806 166,744

Commitments and contingencies

Equity

Ordinary shares ($0.001 par value):

1,000,000,000 and 1,000,000,000

shares authorized, 80,145,869 and

80,229,720 shares issued and

outstanding, as of December 31,

2009 and March 31, 2010, respectively 80 80

Additional paid-in capital 656,593 661,773

Retained earnings 184,749 195,357

Accumulated other comprehensive income 16,344 16,218

Total E-House equity 857,766 873,428

Non-controlling interests 455,553 459,382

Total equity 1,313,319 1,332,810

TOTAL LIABILITIES AND EQUITY 1,472,125 1,499,554

E-HOUSE (CHINA) HOLDINGS LIMITED

UNAUDITED CONSOLIDATED STATEMENTS OF OPERATIONS

(In thousands of U.S. dollars, except share data and per share data)

Three months ended

March 31,

2009 2010

Revenues 32,810 71,436

Cost of revenues (9,813) (19,654)

Selling, general and administrative

expenses (19,878) (38,044)

Income from operations 3,119 13,738

Interest expense (216) --

Interest income 216 531

Other income, net 4,880 1,580

Income before taxes and equity in

affiliates 7,999 15,849

Income tax expense (1,467) (4,080)

Income before equity in affiliates 6,532 11,769

Income from equity in affiliates 85 (68)

Net income 6,617 11,701

Less: Net income (loss) attributable

to non-controlling interests (450) 1,093

Net income attributable to E-House

shareholders 7,067 10,608

Earnings per share:

Basic 0.09 0.13

Diluted 0.09 0.13

Shares used in computation:

Basic 79,538,674 80,151,775

Diluted 79,625,805 81,101,178

Note The conversion of Renminbi ("RMB") amounts into USD amounts is

based on the rate of USD1 = RMB6.8263 on March 31, 2010 and USD1 =

RMB6.8271 for the three months ended March 31, 2010.

E-HOUSE (CHINA) HOLDINGS LIMITED

Reconciliation of GAAP and Non-GAAP Results

(In thousands of U.S. dollars, except share data and per ADS data)

Three months ended March 31,

2009 2010

(unaudited) (unaudited)

GAAP income from operations 3,119 13,738

Share-based compensation expense 1,699 6,717

Amortization of intangible assets

resulting from business acquisitions 273 5,175

Non-GAAP income from operations(1) 5,091 25,630

GAAP net income 6,617 11,701

Share-based compensation expense (net of

tax) 1,699 6,717

Amortization of intangible assets

resulting from business acquisitions

(net of tax) 205 4,503

Non-GAAP net income(2) 8,521 22,921

Net income attributable to E-House

shareholders 7,067 10,608

Share-based compensation expense (net of

tax) 1,699 4,835

Amortization of intangible assets

resulting from business acquisitions

(net of tax) 205 2,389

Non-GAAP net income attributable to

E-House shareholders 8,971 17,832

GAAP income per ADS - basic 0.09 0.13

GAAP income per ADS - diluted 0.09 0.13

Non-GAAP income per ADS - basic 0.11 0.22

Non-GAAP income per ADS - diluted 0.11 0.22

Shares used in calculating basic GAAP/

Non-GAAP income attributable to E-House

shareholders per ADS 79,538,674 80,151,775

Shares used in calculating diluted GAAP/

Non-GAAP income attributable to E-House

shareholders per ADS 79,625,805 81,101,178

(1) Non-GAAP income from operations included $1,463 attributable to COHT

for the first quarter 2010.

(2) Non-GAAP net income included $1,245 attributable to COHT for the first

quarter 2010.

E-HOUSE (CHINA) HOLDINGS LIMITED

SELECTED OPERATING DATA

Three months ended

March 31,

2009 2010

Primary real estate agency service

Total Gross Floor Area ("GFA") of new

properties sold (thousands of

square meters) 1,372 2,544

Total value of new properties sold

(millions of RMB) 9,988 21,926

Total value of new properties sold

(millions of $) 1,461 3,212

Source: E-House (China) Holdings Limited
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