First English-Language Recruitment Website in China Goes Live!

2007-01-11 13:18 2735

HONG KONG, Jan. 11 /Xinhua-PRNewswire/ -- Targeting traffic from both jobseekers and recruiters, is set to revolutionise the way professionals view online recruitment.

After today's launch, corporate heavyweights throughout the continent are able to log on and search through thousands of individual postings. Currently, the website is at an advanced stage of negotiations with some of the Asia's largest recruitment firms and multinationals to automatically place their available jobs online. This is expected to raise the number of job postings from the current 10,000 to over 20,000 in the next few months. And for recruiters looking to post online, is presently offering the service for free.

Simple to navigate and easy on the eye, the site is the first of its kind in Greater China. Spanning a variety of business sectors, the content is solely in English -- something not seen by the market there.

Doron Vermaat, Managing Director of, is predictably delighted by the launch. "We've been seeing the growth of online recruitment in Europe for some time now. On this side of the world, I also expect the trend to continue," he says.

" appeals to a particular niche of sought-after professionals in Greater China and the Asia-Pacific region. And as far as I'm concerned, there is now no other alternative for jobseekers and recruiters."

His claims have genuine substance. For years, more and more expatriates, highly-educated locals and returning students have been seeking top positions in Chinese companies. By using English, the site is in the exclusive position of being able to narrow down a particular type of candidate and vacancy.

The Dutch national has a strong background in sales within the online recruitment industry and knows full well the potential of this new platform. Initially targeting the major cities on the Chinese Mainland -- in addition to Hong Kong, Taiwan and Singapore -- Mr Vermaat is particularly excited as he has first-mover advantage.

"There are a variety of job boards out there, but normally the English they use is just for the site's menus. When you get down to the details of the listing, it can often be very disappointing for users who don't read Chinese. We offer an easy, one-stop shop for China's top jobs and China's top professionals," he continues.


About is a brand new website intended for use by both recruiters and jobseekers in Greater China and the Asia-Pacific region. The company was founded in 2006 and is based in Hong Kong with a staff of highly-experienced recruitment professionals. The technology behind the smooth running of the platform is the Dutch firm YellowMind, the company behind other successful online operations in Europe. has the financial backing of two large Dutch multinationals with solid track records in the industry.

Issued on behalf of

For further information and for high-resolution collateral such as images or logos, please contact:

Doron Vermaat

Managing Director,

18/F One International Finance Centre,

1 Harbour View Street,

Central, Hong Kong.

Tel: +852-2166-8865

Fax: +852-2166-8999

Mobile: +852-6112-2306