Flash Sales Platform VIPme Ready to Dazzle in 2016

2016-01-11 09:00 2071

SAN JOSE, Calif., January 11, 2016 /PRNewswire/ -- Players in North America's competitive e-commerce market are securing the lapels of their trench-coats, in anticipation for the launch of VIPme. This new flash sales platform is preparing to give the standard set by existing industry players including Rue La La ( and a makeover.

Positioning as a platform that empowers women to become VIPs in their own eyes, VIPme will debut with a promising range of accessories and purses, with the inventory swelling to include undergarments and designer apparel in the coming weeks. Curation is at the heart of the VIPme experience; unlike the typical bargain bin of off-season products, the VIPme team will work carefully with select brands to bring together distinct sales activities. These will resonate with runway trends and cultural themes that get to the heart of what it means to be a woman today.

In the lead-up to Valentine's Day, VIPme will be launching a high-profile sales event. Beginning from the 9th of January through to the 14th of February, the campaign will allow fashion darlings a last-minute lifeline to get their gifts shipped in time for the special day. VIPme will be accommodating all romantics, regardless of relationship status or orientation, with limited seasonal product lines to celebrate the occasion. Consumers can also expect heavy promotional activity to continue around other major festive gifting periods.

Launch Schedule:
Valentine's Day Campaign Launch: 9th of January

2nd Wave of Product Launches - Valentines Specials:
Love Expressions: Accessories Exclusive to Your Romance
For those who are lost for words, our Love Expressions jewelry will fill the silence. Choose from items with classic heart-shaped etches, and locks that symbolize enduring bonds of togetherness. Love is all about timing, but whatever happens, we're here to provide a silver lining for our VIPs.
Starts: 9th January
Ends: 14th February (11:59pm)

Cupid's Picks: Accessories for Couples
One of the best things about being in a relationship is sharing the news with those around you. With our Cupid's Picks collection, our VIPs can match themselves with their loved ones by adorning these precious accessories for couples.
Starts: 10th January
Ends: 14th February (11:59pm)

Fabulous Intimates You Should Never Let Go
A perfect relationship is a dream, but perfect lingerie is something you can truly hold on to. Delicate silks and seductive embroidery allow women to externalize their desires.
Starts: 11th January
Ends: 14th February (11:59pm)

Sweet Lolita: Adorable Intimate Collection
Stay young, stay wild, with this collection of bright, sassy intimates. Less frills, more attitude: act spontaneously for the chance to find that cheeky chappy.
Starts: 12th January
Ends: 14th February (11:59pm)

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