GSMA Announces New Developments at Mobile Asia Congress 2011

Executives from Facebook and the FCC to Deliver Keynote Presentations; "Angry Birds" Creator Rovio Joins Companies Participating in App Planet

LONDON, Nov. 1, 2011 /PRNewswire-Asia/ -- The GSMA today announced that leaders from Facebook and the FCC will be among the keynote speakers for the 2011 GSMA Mobile Asia Congress, which will be held 16-17 November at the Hong Kong Convention and Exhibition Centre. The company also announced new partners for App Planet, the developer-focused programme within Mobile Asia Congress, as well as new sponsors and exhibitors at the event.

New keynote speakers at Mobile Asia Congress include:

• Vaughan Smith, Vice President, Corporate Development, Facebook
• Julius Genachowski, Chairman, FCC

Previously announced keynote speakers for Mobile Asia Congress are:

• Rajeev Singh-Molares, President, Asia Pacific, Alcatel-Lucent
• Jamal Ibrahim, Managing Director, President and Group CEO, Axiata
• Sanjay Kapoor, CEO, Bharti Airtel
• Li Yue, President and CEO, China Mobile
• Ulf Ewaldsson, Vice President and Head of Product Area Radio, Ericsson
• Takashi Tanaka, President, KDDI
• Ryuji Yamada, President and CEO, NTT DOCOMO
• Jinwoo So, President and CEO, SK Planet
• Jon Fredrik Baksaas, President and CEO, Telenor Group
• David Thodey, CEO, Telstra
• Shi Lirong, President, ZTE

In addition to the Mobile Asia Congress keynote programme, the conference will feature track sessions exploring a range of topics such as applications, devices, mobile advertising, embedded mobile, mobile health, mobile money, mobile network strategies and social networking, among others. Alongside the thought leadership conference, Mobile Asia Congress will also include an exhibition showcasing mobile technologies and solutions from leading players across the mobile ecosystem.

Rovio and WIP Join App Planet at MAC

App Planet, an event within Mobile Asia Congress, presents a unique opportunity for the developer community to explore the many dimensions of the ever-changing and critically important mobile apps market. The GSMA today announced new partners who will be participating in App Bytes, a diverse, two-day sponsored programme featuring a number of "byte-sized" app-focused sessions aimed at the mobile application developer audience. 

Rovio, the creator of the globally successful "Angry Birds" franchise, and Wireless Industry Partnership (WIP), an international organisation focused on building mobile developer communities, will each host App Bytes sessions on Wednesday, November 16.

The App Bytes programme will also include a session on the use of mobile augmented reality technology in applications, hosted by Perey Research and Consulting on Wednesday, November 16, as well as a previously announced App Bytes session by China Mobile, which will be held on Thursday, November 17.

Newly announced exhibitors at Mobile Asia Congress include NTT DOCOMO, Orange and Panguso, as well as Bitstream, McAfee, SanDisk and Twist Mobile, who will be showcased in the App Zone exhibition in App Planet.  Huawei is the Gold Event Sponsor for Mobile Asia Congress, joining China Mobile, who is the Platinum Event Sponsor.  

For more information on Mobile Asia Congress 2011, including details on how to attend, exhibit or sponsor, please visit www.mobileasiacongress.com.

About the GSMA

The GSMA represents the interests of mobile operators worldwide. Spanning more than 220 countries, the GSMA unites nearly 800 of the world's mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organisations. The GSMA also produces industry-leading events such as the Mobile World Congress and Mobile Asia Congress. 

For more information, please visit Mobile World Live, the online portal for the mobile communications industry, at www.mobileworldlive.com or the GSMA corporate website at http://www.gsmworld.com.