Heirloom launches Popular Photo Scanning App in Singapore

-- Preserve and Share Print Photos
-- Secures $1 Million In Seed Funding
2015-02-11 09:00 2354

SAN FRANCISCO, Feb. 11, 2015 /PRNewswire/ -- Following its US success, Heirloom Technology, Inc.'s photo scanning and sharing app is now available to download in Singapore, for free, on iOS (Apple App Store) and Android (Google Play).

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Heirloom enables users to preserve print photos in a single tap, by transforming them into beautiful digital images. Heirloom automatically finds the edges of the photo, corrects the perspective and does a mild colour enhancement, without having to remove it from its album. Photos can then be shared in private groups within Heirloom or externally on social networks. In USA TODAY, Kim Komando cited Heirloom as one of "five apps that make you say 'wow'" and Heirloom has attracted more than 95,000 users since its launch in USA on 17 November 2014.

Heirloom was co-founded by brothers Evan Owski and Eric Owski, who raised $1 million in seed funds to grow the company from Tencent and a group of angel investors led by Eduardo Vivas.

"Over 2.5 billion people around the world own photographic prints. These are often stashed away and hard to share with others, despite the popularity of trends like "Throwback Thursday" (#tbt), and this deeper human desire to remember and share important moments with the people you love," said Eric Owski, co-founder and CEO, Heirloom.

Heirloom's proprietary, imaging software was created with Willi Geiger, who led computer graphics teams at Industrial Light & Magic (ILM) on major blockbuster films for thirteen years.

"We're using cutting edge technology—the likes of which is usually reserved for motion graphics—to create something that's deceivingly simple to use," said Willi Geiger, Chief Imaging Scientist, Heirloom.

"Today's consumer expects to be able to capture, view, share and output any photo anytime and on any device," according to Hans Hartman, president of Suite 48 Analytics. "Heirloom now makes it possible to take your old, print photos and digitise them using your smartphone – meeting one of the remaining 'anytime, anywhere' photo enjoyment needs."

  • Launch video and product screenshots available at
  • Follow Heirloom on social media: Facebook, Twitter, Youtube and Instagram
  • Interviews with co-founder and CEO, Eric Owski and Chief Imaging Scientist, Willi Geiger available on request.

About: Heirloom transforms your photographic prints into beautiful digital images so you can focus on the joy of reliving shared memories with friends and family. Using your smartphone's camera, Heirloom's free app is the fastest way to capture, organize and privately share treasured photos. Available for iOS, Android and the web, Heirloom was founded in 2014 by Eric and Evan Owski and later joined by Willi Geiger.

For further information
Asia Pacific English Speaking Media
Edweana Wenkart, Tsuki PR

Source: Heirloom
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