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Innovation for and from Emerging Markets: Eliminate Traditional Missteps and Power-up High Growth Pipelines

Frost & Sullivan
2013-09-05 21:49 1555

-- Organizations develop a robust emerging market strategy at Growth, Innovation & Leadership 2013: Silicon Valley

MOUNTAIN VIEW, Calif., Sept. 5, 2013 /PRNewswire/ -- Frost & Sullivan's recent assessment of global markets indicate that as expectations from BRICS (Brazil, Russia, India, China and South Africa) diminish, the next rising star emerging markets are becoming crucial to corporate growth strategies. A systematic emerging market strategy, that leverages the Growth, Innovation & Leadership-100 Index is an industry best practices approach. Strategic partnerships with governments and innovative public-private partnerships help create a win-win situation to augment economic development and exploit the full potential of emerging markets.

To help organizations develop powerful strategies for emerging markets and develop a perspective on innovating for these markets, Frost & Sullivan is hosting the Emerging Markets Innovation Think Tank at GIL 2013: Silicon Valley, The Global Community of Growth, Innovation and Leadership (http://bit.ly/18Eo0fz), on Sept. 10 at The Fairmont in San Jose, Calif.

For more information on GIL 2013: Silicon Valley or Frost & Sullivan's Emerging Market Innovation research, contact Liz Clark, Corporate Communications, at liz.clark@frost.com with your full name, company name, job title, telephone number, company email address, company website, city, state and country. You can also join the conversation on Twitter via #GILSV.

The Think Tank will kick off with an executive bulletin on "Emerging Markets: How Should you be Positioning for a Game Changing Future?" led by Frost & Sullivan Chief Economist Dr. Vinod Aggarwal and Global President & Managing Partner Aroop Zutshi. The session focuses on the important role emerging markets can play in the success of corporations and how companies can use the GIL-100 Index to develop a suitable strategy. The talk will also define a best practices approach to developing a country pipeline system to drive sustained growth.

"Business sentiment is unsettled with the precarious economic environment that is affecting even the BRICS countries," observed Zutshi. "However, the tidal wave of rising demand from emerging markets middle class for products, solutions, and services is unstoppable -- the time to focus beyond BRICS is now."

The opening session of the Think Tank will be followed by "Ask the Experts! Panel Discussion -- Innovation from Emerging Markets and Innovation for Emerging Markets," which will feature Microsoft Citizenship & Public Affairs Senior Director Joanne Harrell; mPedigree Network President Bright Simons;Venture Garden Group Director Bunmi Akinyemiju; and Malaysia Prime Minister's Office-Chief Executive Officer, National Innovation Agency  Mark Rozario. The panel discussion will be moderated by Frost & Sullivan Emerging Market Innovation and Economic Development Innovation Global Vice President Sath Rao.

"Disruptive innovation designed for emerging markets is making its way back to developed markets," said Rao. "Successful companies have both exploited innovation from emerging markets and innovated for emerging markets -- an approach that is likely to accelerate"

The final Emerging Market Innovation Think Tank session, "Using Best Practices Toolkits to Drive your Emerging Market Strategy," elaborates on the economic and industry indicators relevant to different business from a growth, innovation and leadership perspective. These inputs can aid enterprises in developing emerging market strategy, and a country pipeline specific to their business objectives.

GIL 2013: Silicon Valley presents a number of other industry-specific Think Tanks throughout the congress, taking place Sept. 8-11. Prior GIL: Silicon Valley participants include presidents, directors, C-level staff and others interested in the long-term growth of their organization. GIL 2013: Silicon Valley includes ice breaking workshops, interactive sessions, networking activities and luncheons, event kickoffs, exhibitions, demonstrations, executive insights and more.

Source: Frost & Sullivan
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