omniture

Luxury Brand -- GIORGIO FEDON 1919 Launches Hong Kong Showroom

2006-11-17 10:59 2236

HONG KONG, Nov. 17 /Xinhua-PRNewswire/ -- After successfully launching

the brand in Hong Kong last summer, GIORGIO FEDON 1919 opens their first

showroom in Central displaying its new collection of luxury leather goods

and personal and business writing accessories.

With over 80 years of craftsmanship in producing classic leathers, the

Italian brand is recognised as the world leader in refined leather

accessories of superior quality. Combining traditional handcraftsmanship

with innovative design, the new collection represents the ideal choice for

men and women who desire functionality in design from top-class accessories

with exclusivity provided by the use of innovative materials.

GIORGIO FEDON 1919 collection creates a synergy of quality and

practicality while being at the forefront of style and fashion. The Italian

brand is famous for its diversity of stylish and elegant leather items

ranging from desk accessories including document holders, diaries and

address books to personal bags, briefcases and watches based on the premise

that business accessories can still be fashionable.

The new showroom will display the new fall/winter collection "The

Working Class", which emphasises on establishing a fashionable and dynamic

style for successful and energetic international professionals who manage

their own career pursuing excellence and quality both at work and in life.

Leathers used for the new collection include soft calfskin, shiny "croco"

leather and smooth vintage leather. The season's new colours truly capture

the energy and glamour of business success featuring black, dark brown,

caramel and grey along with the classic orange-coloured line.

Since 1919, the year the brand was established, the company has grown

into a world leader of leather manufacturing with a global network of

offices and satellite production support units in Italy, France, Germany,

Romania and the USA and a showroom on 5th Avenue in New York. Followed by

the opening of a flagship store along Avenue de l'Opera in Paris and a New

York store in the Rockefeller Center. FEDON today opens a showroom in Hong

Kong and plans to expand into the Greater China Region over the coming

months.

Press Office and PR: Covatta Communications Ltd

Source: GIORGIO FEDON 1919
Keywords: Fashion
collection