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Media Monitors Group Acquires China Clipping

2011-12-13 09:39 1667

BEIJING, Dec. 13, 2011 /PRNewswire-Asia/ -- We are excited to announce that China Clipping has today become part of the Media Monitors Group, Asia-Pacific's largest media intelligence company, owned by Quadrant Private Equity, and operating in 15 countries across the region.

China Clipping has been offering print, broadcast and internet monitoring as well as quantitative media analysis in China, Hong Kong and Taiwan since 2006, with more than 100 staff and over 300 clients across those markets. China Clippings services complement those of Media Monitors Sinofile, which has been operating in China since 1992, and since 2008 as part of the Media Monitors Group.

Media Monitors Group CEO John Croll said: "This important step will provide our Chinese and multi-national clients with increased access to media information and analysis across China, Hong Kong and Taiwan. Accessing the skills and resources of China Clipping will allow us to stay ahead of our clients' media intelligence requirements in a dynamic media landscape, providing them with even better service and a more comprehensive range of products."

China Clipping Executive Director Ronnie Ng said: "This is an exciting development for us and for the provision of media intelligence across China, Hong Kong and Taiwan, with these two strong companies coming together to create and innovative and vibrant business that will be able to move to the next level in providing total media intelligence to clients from all media platforms and across all regions."

China Clipping will continue as a brand within the Media Monitors portfolio of products and services in China, Hong Kong and Taiwan.

About the Media Monitors Group

The Media Monitors Group, owned by Quadrant Private Equity is the Asia-Pacific region’s leading media intelligence company, providing over 5,000 clients with media information and analysis 24/7/365 through our range of six brands across the region. The Media Monitors Group has more than 1,400 employees across 15 Asia-Pacific countries filtering information from over 10,000 print, radio and television media outlets and over 250 million online conversations per month. Our expert people, innovative technology, comprehensive coverage and rigorous research provides the tools and insight to allow our clients to manage media relationships effectively, track issues of interest across all media and analyse brands and industry developments.

About China Clipping

China Clipping is a professional media monitoring company operating in mainland China, Hong Kong, Taiwan since 2007, with more than 100 staff and over 300 clients across those markets. We rely on specialized human resources and information superiority, as well as advanced storage and search technology for all kinds of news monitoring development, newspaper clippings and provide customized media monitoring, media analysis and advertising monitoring services for clients.

For further information contact:

Selena Hu (Media Monitors)

T: +86 59772177 - 8028     M:+86 18611974187

E: selena.hu@mediamonitors.com.cn

Source: Media Monitors
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