New Energy Systems Group Introduced 3 New Consumer Products at Macworld Asia 2011

2011-10-05 20:04 1484

SHENZHEN, China, October 5, 2011 /PRNewswire-Asia-FirstCall/ -- New Energy Systems Group (NYSE Amex: NEWN) ("New Energy" or the "Company"), a vertically-integrated original design manufacturer and distributor of consumer branded backup power systems, lithium ion batteries, battery parts and solar panels today announced that three new Anytone® consumer mobile products are now available for purchase. The Company introduced these products at Macworld Asia, held in Beijing from September 22nd to 25th.

New Energy unveiled its latest breakthrough innovations in mobile batteries at Macworld Asia 2011: Anytone® Pandora Power Case, Anytone® Smart Cover Power I, and Anytone®'s APC-M700 were featured during the three day event in Beijing.

Anytone's Pandora Power Case is a carrying case, protective cover and battery charger for Apple's iPad2 integrated into one simple device. The stylish leather case, which comes in black, white and pink colors, protects both the touchscreen and backside of an iPad2. The Pandora Power Case also acts as a backup battery pack that charges the iPad2's battery without the need to be plugged into a power source. Consumers can purchase the Pandora Power Case for a suggested retail price of RMB $399 (USD$62.50).

Anytone's Smart Cover Power I is a light weight, elegant backup battery pack that can be used to recharge a variety of Apple's mobile devices: iPad, iPad2, iPhones, and iPods. The Smart Cover Power I, which is an additional accessory for Apple's Smart Cover, can stick on Apple's Smart Cover without obstructing its original function through its magnetic ability. The product is available for sale at select retail locations for a suggested retail price of RMB $399(USD$62.50).

The Company's APC-M700 is a powerful, universal mobile backup battery charger that can be used to recharge Apple's iPad 2 and iPad, Samsung's Galaxy Tab P1000, P1010, P7510 and P7310, HP's Touchpad, Motorola's XOOM 1 and XOOM 2, and other tablet PCs. Unlike other universal mobile battery chargers that are only compatible with devices from one vendor, APC-M700 works perfectly with tablet PCs produced by most of the vendors in the market. The APC-M700 will be available for sale at selected retail locations throughout China in the middle of October.

Chairman and Chief Executive Officer of New Energy Systems Group Jack Yu explained, "Macworld Asia was a productive show for our Company. We received extremely positive feedback from prospective customers about our new products, particularly the Anytone® Pandora Power Case. We expect to receive orders shortly as our customers begin to order inventory for the upcoming holiday selling season."

About New Energy Systems Group

New Energy Systems Group is a vertically integrated original design manufacturer and distributor of lithium ion batteries and backup power systems for leading manufacturers of mobile phones, laptops, digital cameras, MP3s and a variety of other portable electronics. The Company's end-user consumer products are sold under the Anytone® brand in China while it's commercial and OEM batteries and battery components are sold under New Power and E'Jenie. The fast pace of new mobile device introductions in China combined with a growing middle class make it fertile ground for New Energy's end-user consumer products, as well as its high powered, light weight lithium ion batteries. In addition to historically strong organic growth, New Energy is expected to benefit from economies of scale, broader distribution and higher profit margins in 2011. Additional information about the company is available at:

Forward Looking Statements

This release contains certain "forward-looking statements" relating to the business of the Company and its subsidiary and affiliated companies. These forward looking statements are often identified by the use of forward-looking terminology such as "believes," "expects" or similar expressions. Such forward looking statements involve known and unknown risks and uncertainties that may cause actual results to be materially different from those described herein as anticipated, believed, estimated or expected. Investors should not place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company's actual results could differ materially from those anticipated in these forward-looking statements as a result of a variety of factors, including those discussed in the Company's periodic reports that are filed with the Securities and Exchange Commission and available on its website ( All forward-looking statements attributable to the Company or to persons acting on its behalf are expressly qualified in their entirety by these factors other than as required under the securities laws. The Company does not assume a duty to update these forward-looking statements.

For more information, please contact:

New Energy Systems Group
Ken Lin, VP of Investor Relations
Tel: +1-917-573-0302

John Mattio, SVP
Tel: US +1-212-301-7130

Source: New Energy Systems Group
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