Nutrastar Opens Second Specialty Product Store in Harbin

2011-06-24 19:03 1013

HARBIN, China, June 24, 2011 /PRNewswire-Asia-FirstCall/ -- Nutrastar International Inc. (OTCBB: NUIN; "Nutrastar" or the "Company"), a leading producer and supplier of premium branded Traditional Chinese Medicine ("TCM") consumer products, today announced the opening of its second branded specialty store in Harbin. The store carries the company's core Cordyceps product and all of the Company's functional health beverage products.

Nutrastar's Harbin store is strategically located in the Nangang District, the largest and most populated district in the city. Harbin's total population is estimated to be in excess of 10 million, and of that, approximately 4 million occupy the city center area.

"The opening of our Harbin specialty store in the central Nangang District is an exciting development for our company. Being able to bring our premium functional beverages consumer products featuring Cordyceps to the city of Harbin, where our headquarters are located, means a great deal to me and the Nutrastar team. Not only will this additional point-of-sale contribute to our revenue, but it will also strengthen our brand awareness in this region, especially given our prime location within the city," commented Ms. Lianyun Han, Founder and Chief Executive Officer of Nutrastar. She added, "with the second store opened and in operation, we remain on track to open additional specialty stores in short to medium term, further expanding our share in the TCM consumer products market,"

About Nutrastar International Inc.

Nutrastar is a China based leading producer and supplier of premium branded TCM consumer products including commercially cultivated Chinese Golden Grass ("Cordyceps Militaris") and functional health beverages. Cordyceps Militaris is one of the most highly regarded herbal nutrients in TCM. The Company believes it is the largest manufacturer of bioengineered Chinese Golden Grass in China, ranked by volume, according to China Market Monitoring Center (CMMC). The Company is headquartered in Harbin, capital of Heilongjiang province, with 321 employees, 21 in R&D, and 140 in sales and marketing. The products of Nutrastar are sold throughout China via a direct and distribution network that covers more than 10 provinces. More information may be found at or e-mail:

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Safe Harbor Statement

This news release contains "forward-looking statements" relating to the business of Nutrastar International Inc. and its subsidiary companies. All statements, other than statements of historical fact included herein are "forward-looking statements" including statements concerning plans, objectives, goals, strategies, future events or performance, and underlying assumptions and other statements that are other than statements of historical facts. These forward-looking statements are often identified by the use of forward-looking terminology such as "believes," "expects" or similar expressions. These statements are subject to uncertainties and risks including, but not limited to, product and service demand and acceptance, changes in technology, economic conditions, the impact of competition and pricing, government regulation, and other risks contained in reports filed by the Company with the Securities and Exchange Commission. All forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by these factors. . You should not place undue reliance on these forward-looking statements, which speak only as of the date of this press release. Other than as required under the securities laws, the Company does not assume a duty to update any forward-looking statements to reflect events or circumstances after the date hereof.

For more information, please contact:

Robert Tick, CFO

Nutrastar International Inc.


Investor Relations

Howard Gostfrand

American Capital Ventures

Tel: +1-305-918-7000


Source: Nutrastar International Inc.
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