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Successful Closing of Jungheinrich's 'Green Logistic, Healthy Future' Road Shows


SHANGHAI, Aug. 26 /PRNewswire-Asia/ -- In the heat of June and July, Jungheinrich, the world's leading logistic equipment & service provider, successfully held "Green Logistics, Healthful Future" road shows throughout China. With the keynote topic of green logistics, the activities were aimed to promote public focus on the new energy-saving technology in the logistics industry and sustainable use of energy resources, and to offer the opportunity for professionals to discuss the sustainable development outlook of Chinese logistics industry.

(Photo: http://www.prnasia.com/sa/2009/08/25/200908251545.jpg )

(Photo: http://www.prnasia.com/sa/2009/08/25/200908251546.jpg )

As a multinational company with business around the world, Jungheinrich has paid attention to its social responsibility since the very beginning of its establishment. Adhering to development of sustainable awareness of the environment and the utilization of renewable resources, Jungheinrich has always acted on this awareness throughout its production plants and service departments. From materials supply, R&D, production, sales, service to product recycling, the company has strictly followed up the European environmental protection codes in all stages of the whole forklift life cycle to save energy and collect & dispose recyclable materials. The long-term objectives that Jungheinrich has been persistently seeking for 50 years are the continuous development and improvement of forklift products, reduced factory emissions, lower consumption of forklift fuel and harmonious co-existence with the environment.

The road shows were frequently held in Shanghai, Beijing, Suzhou, and Guangzhou. Besides publicizing the environmental protection concept of Jungheinrich Group, the company marketed the new EFGn 2/3 series of counterbalance forklifts (now with higher localization, assembled in Jungheinrich's plant in Qingpu Shanghai) and the rental and used equipments businesses, as they become more applicable to current market demands. The road shows not only won outstanding market feedback but also attracted more eyes from the industry on the high quality and technologically advanced Jungheinrich forklift. Nearly 200 senior managers from the logistics & warehousing fields of different industries attended the road shows in person and jointly discussed with Jungheinrich experts about the energy-saving and high-efficiency of material handling equipment and the environmental impact and protection measures of warehousing and distribution operations. These VIP guests came from the leading enterprises of different industries such as UPS, DHL, TNT, Coca-cola, KFC, NGS, Yum!, Watsons, Lotus, Braun, Shell, Semir, YCH, ABB, Kohler, Unilever, SEW, Sinotrans, Danfoss, K&N, Airbus, Sidel, Schneider, Bosch, Beijing Zhongchu, Huawei, Xtep, etc.

The new EFGn 2/3 series counterbalance forklifts released at the road shows not only boast a shorter lead time for the local clients through domestic assembly but also represent breakthroughs in ergonomics, three-phase AC technology, curve control, traction control, brake systems, user-friendly display design, etc., all while maintaining Jungheinrich's constant design philosophies of high efficiency, energy-savings, environmental protection and safety. The EFGn 2/3 series features higher utilization efficiency, thus can reduce the long-term cost, which exemplifies our customer-oriented service concepts and our brand image of "Jungheinrich - well worthwhile".

The market orientation and customer orientation approaches also provide Jungheinrich the continuous drive to master customer demands and seek innovations; these concepts are fully demonstrated in the other two types of order pickers, EKS 210 and EKS 312, which adopt new technologies. Among the new technologies, the advanced user-friendly operation system, wireless RFID technology, automatic warehouse navigation system and tailor-made design philosophy can improve the pick efficiency by up to 25%, which deeply impressed and inspired the road show guests.

With the global financial crisis in the background, Jungheinrich develops new approaches to plan for the new strategic layout of the Chinese market: establish and improve the sales service network, launch the products more in line with demand of local users and enhance the marketing of new products. All these demonstrate Jungheinrich's acute vision, decisive action and corporate values in the current economic downturn.

The duck is the first to feel the warm river water. The reasons why Jungheinrich forklift achieves high performance in an unfavorable market lie in the vigorous and confident corporate culture, but also in its special direct sales approach. This can help Jungheinrich not only quickly learn the customers' demands and market trends in the shortest time and distance, but also synchronously make the scientific decisions and take the quick action at a time of the significant change in the market. Embodied in the products and services, the benefits of the mechanism will create higher value for the company's customers and make logistics the key factors of their success.

Jungheinrich ranks among the world's leading companies in the material handling equipment, warehousing and material flow engineering sectors. The company is a logistics service provider with manufacturing operations, which offers its customers a comprehensive range of forklift trucks, shelving systems, services and consulting covering the entire field of intralogistics. Jungheinrich shares are traded on all German stock exchanges.

Source: Jungheinrich Lift Truck (Shanghai) Co., Ltd.
Keywords: Transportation
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