Received "Global Innovative Smart TV of the Year" Award
HONG KONG and LAS VEGAS, Jan. 9, 2014 /PRNewswire/ -- TCL Multimedia Technology Holdings Limited ("TCL Multimedia" or "the Group", HKSE stock code: 01070) is pleased to announce that TCL has once again been included in the league of "Top 50 Global Consumer Electronics Brands 2013" at the 47th Consumer Electronics Show ("CES") held in the United States of America this year. This recognition has illustrated an ascendance of TCL's position in the domestic market in China and the world markets, and its brand influence to the next level.
This is the sixth year in a row that TCL has been included in the leagues of "Top 50 Global Consumer Electronics Brands" and "Top 10 Chinese Consumer Electronics Brands." At the award presentation ceremony, it also received the "2013 Global Innovative Smart TV of the Year" award, the most prestigious product award of all presented at CES this year.
TCL iQIYI TV+ ("TV+"), a joint collaboration between TCL Multimedia and Baidu's iQIYI, received the "Global Innovative Smart TV of the Year" award at CES this year. This product not only provides a large amount of high-definition video content items free-of-charge, but also adopts an innovative 5-in-1 design for the remote control, a full-platform voice control technology and more, achieving an all-round breakthrough in the areas of hardware, content, functionalities and services, and providing users with a truly earth-breaking experience of Internet integration. As of the end of December 2013, sales volume of TV+ reached over 100,000 units since its debut in just over three months, becoming one of the best-selling smart TV models in China.
Mr. Hao Yi, Chief Executive Officer of TCL Multimedia said, "Leveraging its branding upgrade strategy of projecting a 'young, fashionable and internationalized' image, TCL Multimedia strives to excel in areas of branding, products and sales, and responds timely to the market through better understanding of needs of consumers. Meanwhile, we will further enhance consumer experiences by establishing smart ecosystems for smart homes. Looking ahead, we will continue to enhance our product design and development capabilities to achieve innovations and breakthroughs. We will also continue to enhance our operational efficiency and strengthen our overall competence with an aim to accelerating the development of Internet integration."
