-- Strategy Analytics Reports Highlight LTE, Shared Data Plans and 'Comes with Data' as Top Market Drivers
BOSTON, May 9, 2014 /PRNewswire/ -- Tablets with mobile broadband subscriptions using 3G and 4G LTE will grow more than five times in the next five years to reach nearly 250 million in 2018 at a global level, according to the Strategy Analytics Wireless Operator Strategies (WOS) service report, "Global Active Mobile Broadband Tablet Subscription Forecast: 2010-2018"
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Click here for the report: https://www.strategyanalytics.com/default.aspx?mod=reportabstractviewer&a0=9608
Key Strategy Analytics predictions for the mobile broadband tablet market:
Quotes:
Phil Kendall, Executive Director, Wireless Operator Strategies, commented: "In emerging markets, operators are seeing some success using their own-branded tablets to drive up the total addressable market for 3G / 4G tablets. We are also seeing more 'comes with data' models where device purchase includes a free monthly data allowance, such as HP's DataPass"
Susan Welsh de Grimaldo, Director, Wireless Operator Strategies said: "In markets with high wireless penetration rates, operators are driving tablet connections through use of shared data plans and add-on plans to encourage their existing phone user base to add a tablet to their account. For example, in the US, both Verizon Wireless and Sprint reported tablet net additions of over 500,000 in the first quarter this year."