omniture

The 5th Dongguan China Shoes/China Shoetec (Spring 2007) Unveils Today in Dongguan

Messe Dusseldorf China Ltd.
2007-04-18 09:58 1113


DONGGUAN, Guangdong, China, April 18 /Xinhua-PRNewswire/ -- Jointly organized by Messe Dusseldorf China Ltd., Adsale Exhibition Services Ltd. & Guangdong Modern Convention and Exhibition Management Co., Ltd, and co-organized by the China Chamber of Commerce for I/E of Light Industrial Products & Arts-Crafts, The 5th Dongguan China Shoes/China Shoetec (Spring 2007) exhibition, an UFI-approved professional footwear event in Asia, was unveiled today at Dongguan International Convention and Exhibition Center, Dongguan City, Guangdong, P.R. China. The show will last for three days from April 18 - 20, 2007.

Exhibiting Scale Hits Its Record High

Recording a growth of 13.6% and hitting its record high with an exhibition area of 25,000sqm, the fair attracted 515 exhibitors from PR China, Hong Kong SAR, Taiwan, as well as other Asian and European countries. Renowned exhibitors include Betta, Champion Wealth, Fortune, Grand Haven, Manley, Peninsula Shoes, Sancon, Turbo Shoes from Hong Kong SAR, Cortinachina, Didini, Guangzhou Mescot, Isca, Taihua, B&C, Yinsheng, Kuari from PR China, Lida Transworld, Amanda, Mitiwell, Homewell, Jerry Yang from Taiwan, LDP from Japan, Boby from Singapore, Dakkak from Syria, and other factories from Thailand, India. With the latest and trendy collections displayed, it is expected that 22,000 international & local visitors will be attracted to the show.

Numerous pavilions have joined the show, including Hong Kong Pavilion, Taiwan Footwear Pavilion / Taiwan Shoetec Pavilion, Wenzhou Pavilion, the China Chamber of Commerce for I/E of Light Industrial Products & Arts Crafts (CCCLA) Pavilion and Huizhou Pavilion. Many pavilions booked larger areas than in last edition. For example, Hong Kong Pavilion, organized by the Hong Kong Footwear Association, has their largest ever floor space, covering up to 740sqm of exhibition area, and CCCLA Pavilion also has a 43% growth in area.

Being the best Platform for sourcing Middle-to-High End Footwear in Asia, the show has attracted plenty of buyers and visitors from home & abroad. Many associations and organizations organized buyer delegations to visit, including FEDERCALZATURE, British Footwear Association, Vietnam Footwear and Leather Association, Guangdong Chain Operations Association, and other footwear representatives from Malaysia, Japan, Australia, and Taiwan.

Fabulous Concurrent Events - Fashion Show, Trendy Shoes Display Zone, Latest Color Display Zone

Daily fashion shows held onsite bring the most fashionable footwear collection to buyers and visitors. Through the professional performance of models, products features and fashion elements became alive in front of the audience.

Trendy Shoes Display Zone is another focus of the show by displaying the latest collection of the renowned exhibitors and award-winning designs from the 2007 Hong Kong Footwear Design Competition.

Latest Color Trend Zone, supported by Pantone Asia Limited, has been newly set up this year. Entitled "Metamorphosis", Pantone showcases Color Palettes for Fall / Winter 2007 / 08 emphasized a season of Change, Transformation, Mutation, and Shift. 4 color palettes of Winter 2007 / 08 named "Caprice", "Chameleon", "Dark Shadow" and "Natural Poetry" are presented onsite with 2 themes, "Dream" & "Escape", as a preview for Summer 2008. Together with the seminar "Pantone View Color Planner 2007 / 08", it will surely give an insight in to color trends for coming seasons.

Professional Seminars to Explore International Footwear Market Trend

A series of professional seminars will be held concurrently at the show. Various issues will be discussed regarding the development of local and overseas markets, and latest testing technologies, etc. The seminar topics include "Overview of Worldwide & European Footwear Data -- In Terms of Production, Consumption, Export & Import", "Overview of Chinese Domestic Footwear Market -- In Terms of Market Analysis, Merchandising Strategy and Direction", "Factory in the Future -- Less Labour is Needed", "Overview on the Developing Trend of China Department Store & Retail Industry -- Footwear", "Control of Restricted Substances in Footwear and Leather Goods", "Recent Trend of New Restricted Substances for Footwear in 2007", "Physical Performance & Hazard Substance Analysis on Footwear", creating an interactive communication platform for buyers and exhibitors.

Autumn Shoes Fair Added since 2007

With great support from the industry, organizers decided to launch an autumn fair from November 28 - 30, 2007 at the GD Modern International Exhibition Center, Houjie, Dongguan. The autumn fair is going to shine with the spring fair to build up the No. 1 shoes fair in Asia!

It is expected that over 700 exhibitors will participate at the autumn fair with an exhibition area reaching 30,000sqm. The show scale will grow by 20% comparing with the spring fair, expecting 25,000 international & local visitors. With the expansion in scale, the fall edition is moving to a new venue, the GD Modern International Exhibition Center, to provide better facilities and more room for the exhibitors to meet buyers from all over the world.

For more details, please visit http://www.chinashoesexpo.com .

Source: Messe Dusseldorf China Ltd.
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