BEIJING, April 19 /Xinhua-PRNewswire/ -- Beijing Perfect World Technology Co., Ltd. announces the official launch of the brand new music video and theme song for their online game "Zhu Xian Online." Titled "Zhu Xian: I'm Back," the song was created by Asian super star Richie Ren, who performs alongside the popular female star Tang Yan. The video was officially screened on April 17. Such a launch also represents the beginning of an advertising campaign focused around Richie Ren's new special "If Without You", as well as a new round of advertising for the acclaimed "Zhu Xian Online".
The video describes the fantasy tale around the protagonist Xiao Fan. After a period of frustration, Xiao Fan hides a soul-destroying stick and is eventually buried alive with Bi Yao. One day, Xian Fan's brother Jing Yu came to visit and persuaded him to return to the Qing Yun clan. With the remaining confederates of Werebeast incited by demons to attack decency, the sword of Zhu Xian gets broken, and Xue Qi was badly wounded. Although Bi Yao refused in her mind, she does not want Xiao Fan to be in a state of uncertainty, however, in the end, she persuads him to go. Whereafter, Xiao Fan congeed Bi Yao, and left with Jing Yun to go back to the Qing Yun clan. In the battlefield, the Qing Yun took heavy losses, but some important elders strived, but the focus remained on the blue Tian Xie sword.
During the screening of the video, Richie expressed that the location in the theme song was the same place as when he starred in "Chu Liu Xiang" seven year ago. He was very excited to return there. Plus, the winter, with such bleak conditions, was perfect for the bleak battle scenes. Everyone believes that that through the collaboration of the popular actors and the famous director, the video is set to be a big success.
Vice President of Beijing Perfect World, Mr. Zhu Qi said that the combination of Perfect World and Asian star Richie Ren, along with the integration of different entertainment genres of Wuxia, music and online gaming, have been a key development for "Zhu Xian Online." Along with the launch of the video, this moulding of entertainment forms has exceeded previous fixed online game modes, which will hopefully help develop an established entertainment product trend.
Played on music stations like Entertainment Locale, Music Board, MTV and Hu Nan Entertainment, Perfect World believes that along with Richie's other new song and the other song from the game, "Zhu Xian Love", "Zhu Xian Online" will have an excellent future, expressing the integrated entertainment style incisively and vividly.
Introduction of Beijing Perfect World Technology Co., Ltd.
Beijing Perfect World Technology Co., Ltd., ( http://www.wanmei.com/en/wanmei.htm ) founded in 2004, was originally invested in by Mr. Chi Yufeng, the president of Human Software Corporation, a leading company in educational software enterprises in China, as well as other famous people in Information Technology. The aim of the company is to develop national online games and make world-class online games with heart and soul, while striving to be the leading team in the development of online gaming in China and publicizing traditional Chinese culture to the world.
With an effective management team, outstanding techno-talents, wide markets and rich marketing experience, the Company now employs more than 500 staff, 17% of whom have acquired Masters or Doctors degrees. Relying on precise and stable technical accumulation and deep international influences, the company commits itself to developing internationally competitive products in more fields and leads Chinese interactive entertainment products to the world through more extensive international cooperation.
Introduction of "Perfect World"
Perfect World ( http://www.w2i.com.cn )is a great fantastic 3D online game presented by Beijing Perfect World Technology Co., Ltd. The company invested more than 30 million RMB into finishing the whole project over three years. Starting from a traditional Chinese myth that Pangu built the sky, land and people, the game created a particular historical period and took players to times of old, with its epic backgrounds and grandiose story content.
As a wholly homemade masterpiece, "Perfect World" covers many creative elements that are leading at home and abroad. The super-large and seamless map completely clears up regional limitations, flying status' makes the 3D war seem really possible, while the function that large factions can build cities by themselves allows players to have fun while creating a whole new world. The private home system enriches the communication between players and making armaments in person lets players possess unique weapons. Also, there are more systems like individualized image setups, freely-designed fashion systems and a buddy system. Some designs are very interesting: flying kites and fishing, which can relax players; carriages and yachts area also on offer. All these lead players to appreciate the magnificent scenery in "Perfect World."
Introduction of "Wulin2"
"Wulin2"is a 3D Q edition Wu Xia fantasy online game, which was developed by Beijing Perfect World in 2006. It cost over 200 million RMB and took a total of 2 years to develop, creating a brand-new "Online Comedy Game" entertainment style for gamers. The game story starts at the Tongfu hostel in the small town of Qixia, and then moves on to the world, which is full of peril. It brings the players to the unpredictable Wulin world where they can do what ever they like, while trying their best to become a hero.
The story behind the game "Wulin2" is drawn from the famous modern comedy teleplay of the same name. In order to inherit "Perfect World's" consistent and precise game style, the game is created by an advanced 3D engine. It possesses the characteristics of a small-sized client server, with low computer hardware requirements and fancy images. Using the many wonderful characteristics of the "Wulin" teleplay, Beijing Perfect World initiated the "Online Comedy Game." It concentrates on a comfortable, humorous game style from the aspects of game background, tasks, systems and so on, and it always amuses the players through humorous dialogue and tasks.
Introduction of "Zhu Xian"
Beijing Perfect World will launch a large-scale fantasy self-cultivating online game called "Zhu Xian," which is based on an extremely popular novel, currently dominating the top ten most popular novels of Baidu. Its unique, forth generation MMPRPG system configuration will renovate the current Chinese online game market.
"Zhu Xian Online" will inherit the fantasy elements of the novel, express China's beautiful scenery and truly let the player experience the full process of self-cultivation. This beyond-space-and-time "4D" online game has an abundant production system, complex mage equipment and a variety of regions. The game will have furious clan battles, and will allow the players to enter the mysterious underground. The game creates two unique ways of leveling up and self-cultivation, and will bring a totally different fantasy online game to you.
