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www.xinhuafinance.com Top-ranked Among Financial Websites

2006-12-07 20:29 1127

HONG KONG, Dec. 7 /Xinhua-PRNewswire/ -- Xinhua Finance

(TSE Mothers: 9399; OTC Bulletin Board: XHFNY), China's premier financial

information and media services provider, recently received two prestigious

international awards for its newly-relaunched website at

www.xinhuafinance.com . The company's corporate website was designed in

conjunction with Ion Global Limited, a leading international interactive web

development and online marketing agency.

This September, the US-based Web Marketing Association awarded Xinhua

Finance an Outstanding Website WebAward for scoring well above the industry

average in all of seven judging categories. Among websites participating in

the competition within the financial services industry, the Xinhua Finance

site ranked at the top in terms of design, technology and innovation. The

Web Marketing Association attracts hundreds of international entries in 96

industry categories and is now in its tenth year. See www.webaward.org for

more details.

In late October, the International Academy of the Visual Arts named

Xinhua Finance a Silver Award Winner in its inaugural W3 Awards -- placing

it first among the corporate websites for financial service providers.

Receiving over 2,300 entries, The W3 Awards honors outstanding websites, web

marketing and web advertising created by some of the best interactive

agencies, designers and creators worldwide. See www.w3award.com for more

details.

Xinhua Finance's COO, Daniel Connell, said, "These honors reflect the

thoughts and efforts behind this initiative, both within our group and

together with our development partner, Ion Global. I remain impressed at

how we managed through some of the challenges we faced as an organization --

our young brand, extensive product mix and fast growth environment -- in

delivering a user-friendly website that effectively showcases Xinhua

Finance's corporate identity and unique product offerings. Xinhua Finance

places a tremendous amount of importance on disclosure, transparency and

communication with our stakeholders. Therefore, I am excited with the

unanimous applause from clients, shareholders, employees and investors for

the improved user experience."

Ion Global's Creative Director, Dwayne Serjeant, said, "The challenge

for us on this one was that Xinhua Finance is a truly global company, but

with a young brand that is not well known in some markets. Secondly, the

breadth, rapid growth and future directions of the company's operations

meant that we had to create a simple yet flexible information architecture

on which to base the site. And lastly, the complexity of simple things,

like the multitude of possible contact options, had to be streamlined to

ensure that potential business leads wouldn't disappear."

The multi-language web site, which includes English, Japanese,

traditional Chinese and simplified Chinese subsites, provides corporate

information related to Xinhua Finance's product & service portfolio, as well

as financial highlights, public disclosures and events announcements. Its

clean, consistent design theme serves would-be and existing investors,

clients and employees, while facilitating two-way communication between the

Xinhua Finance group, which spans 19 office locations and 20 news bureaus

worldwide, and external parties.

The site was commended by judging panels for its dynamic presentation

and user-friendly features, in particular, the Product Finder, a step-by-

step tool designed to help investors navigate the entire comprehensive

Xinhua Finance product suite.

Notes to Editors

About Xinhua Finance Limited

Xinhua Finance Limited is China's premier financial information and

media service provider and is listed on the Mothers board of the Tokyo Stock

Exchange (symbol: 9399) (OTC Bulletin Board: XHFNY). Bridging China's

financial markets and the world, Xinhua Finance serves financial

institutions, corporations and re-distributors through four focused and

complementary service lines: Indices, Ratings, Financial News and Investor

Relations. Founded in November 1999, the Company is headquartered in

Shanghai with 20 news bureaus and offices in 19 locations across Asia,

Australia, North America and Europe.

For more information, please visit www.xinhuafinance.com .

About Ion Global Limited

Ion Global Limited is a leading international interactive web

development and online marketing agency. The company, whose current clients

include AIG, Emirates, HSBC, Peninsula Hotels and Samsung, was founded in

1995.

For more information, visit www.ionglobal.com .

More Information:

Xinhua Finance

Hong Kong/Shanghai

Ms. Joy Tsang

Tel: +852-3196-3983 / +852-9486-4364 / +86-21-6113-5999

Email: joy.tsang@xinhuafinance.com

Japan

Mr. Sun Jiong

Tel: +81-3-3221-9500

Email: jsun@xinhuafinance.com

Taylor Rafferty (Media/IR Contact)

Japan

Mr. James Hawrylak

Tel: +81-3-5444-2730

Email: james.hawrylak@taylor-rafferty.com

United States

Ms. Ishviene Arora

Tel: +1-212-889-4350

Email: ishviene.arora@taylor-rafferty.com

Europe

Mr. John Dudzinsky

Tel: +44-20-7614-2900

Email: john.dudzinsky@taylor-rafferty.co.uk

Source: Xinhua Finance Limited
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