379 Products Enter Finals of 2018 Canton Fair Design Awards

GUANGZHOU, China, July 18, 2018 /PRNewswire/ -- Organizers of the China Import and Export Fair (Canton Fair) have announced that 379 products have entered the final stage of the 2018 Canton Fair Design Awards (CF Awards). Winners will be announced at the 124^th Canton Fair.

He Renke, the Chairman of CF Awards, evaluates products by design

Launched in 2013, this year's CF Awards began with 1,214 products entered by 629 companies from China who will showcase and demonstrate their innovative products at the 124^th Canton Fair, taking place in three phases from October 15^th to November 4^th at the China Import and Export Fair (Pazhou) Complex in Guangzhou. The awards provide a global stage for premium-designed products, driving companies to focus on creative design and encouraging innovation in new product development.

"The CF Awards is a part of Canton Fair's commitment to improving the efficiency and effectiveness of international trade," said Maggie Pu, Deputy Director General of the Foreign Affairs Office at Canton Fair. "Over the past 4 years, the CF Awards has shined a spotlight on 227 products from companies that have been leaders in innovative design. The world-class quality and design that they have showcased as part of the competition has helped these companies succeed in a competitive global marketplace."

Design in China further Promoted

The CF Awards has inspired companies to drive product development through innovation, helping them become more competitive in the global market. Notable past participants include:

• Haier Group Corporation, a Chinese multinational consumer electronics and home appliances company, has won 12 CF Awards in five years. Its cloud innovation platform, HOPE, is able to collectively connect global resources both online and office so that client demands can be delivered directly to research and development team.
• Fujian luochi shoemaking Co., Ltd won the Gold Award in textile and apparel in 2017 for their hiking boots. The competition inspired the company to focus more on improving its design capabilities. Soon afterwards, the company introduced its self-developed line, CLORTS, which they designed in cooperation with South Korean and Italian partners. Its products have since been awarded ITS certification in Switzerland, and have successfully landed in Asia, Europe and the US.
• Fujian Fuzhou Shang Fei Clothing Co., Ltd., a Silver winner at the 2017 CF Awards, has been one of the top attractive exhibitors at the Canton Fair. Its thermal reflected seamless down coats and garden jackets has gain attention from French, Italian and American buyers.

For more information about the CF Awards and to see a full list of finalist products, visit http://www.cantonfair.org.cn/en/cf/index.aspx.

About Canton Fair

The China Import and Export Fair, also known as the Canton Fair, is held biannually in Guangzhou every spring and fall. Established in 1957, the fair is now a comprehensive exhibition with the longest history, highest level, largest scale and largest number of products as well as the broadest distribution of buyer origins and the highest business turnover in China. http://www.cantonfair.org.cn/en

Photo - https://photos.prnasia.com/prnh/20180718/2190150-1