SINGAPORE, Feb. 20, 2014 /PRNewswire/ -- Showbox Group Pte Ltd., a Singapore based start-up, has developed an Android application called Showbox.
Showbox delivers advertisements to smartphone lock screens and pays users for unlocking their phones. Each time a user wakes their phone, a full-screen advertisement will be displayed, replacing the default Android lock screen.
This invention revolutionises the mobile ads industry, changing the way how advertisements are presented to consumers.
"Showbox enables you to make easy money by just unlocking your phone!" commented John Zhou, founder and CEO of Showbox Group. "An average user will glance at the phone at least 50 times a day, making the lockscreen one of the most valuable uncharted territories in mobile advertising."
Showbox allows brands to connect with consumers each time they unlock their phones. Users can instantly engage with the advertisement that they like by simply doing a left slide on the screen.
Showbox has drawn attention from popular brands such as DBS, OSIM and Reebonz. The benefit to the users is that they get paid by simply unlocking their phone -- something they do all the time, every day.
The beauty of Showbox is that it puts the latest promotions and product information at a user's fingertips. There is no doubt that traditional banners and pop-up advertisements annoy. Showbox seeks to bridge this gap by presenting beautiful full screen advertisements to users with minimal disruptions, along with a monetary incentive.
Users are granted different levels of credits each time they unlock the lockscreen. When the credits accumulate to a certain amount, users can exchange the credits for vouchers, pay their phone bills, or simply cash out.
Showbox believes they have a social obligation to fulfil. They have collaborated with Community Chest to help the less fortunate, incorporating a feature that allows users to donate their points to a charitable cause, helping children in need. "Every child deserves an equal opportunity to reach his fullest potential and enjoy life just like any of us," shared John.
Showbox beta launched on 7 February 2014 in Singapore. It can be downloaded from Google Play Store and is available for all android mobile devices.
