FIFA World Cup
Broker Mitrade Extends AFA Sponsorship Through 2027, Citing Strong World Cup Interest Across Asia
BANGKOK, July 28, 2026 /PRNewswire/ -- Global CFD broker Mitrade
CSTS and Connexus Achieved Highest Hospitality Sales in World Cup History for Greater China
CSTS and Connexus Travel celebrate a landmark achievement in executing its FIFA World Cup 2026™ Official Hospitality campaign, underscoring expanding demand for premium sports travel and hospitality across Mainland China, Hong Kong, Macao, and Taiwan. HONG KONG and NEW YORK, July 22, 2026 /PRNew...
CSTS Debuts PremierX™ Globally with High-Impact FIFA World Cup Final Celebrations in New York and Hong Kong
Premium entertainment brand maps out aggressive international expansion following a successful launch wrapping up the FIFA World Cup 2026. NEW YORK and HONG KONG, July 21, 2026 /PRNewswire/ -- CSTS Enterprises, an integrated media, entertainment, sports, and travel technology group, announced th...
Migu Introduces an AI-Powered FIFA World Cup Experience, Going Beyond Live Coverage to Redefine Public Engagement
SHANGHAI, July 21, 2026 /PRNewswire/ -- As the 2026 FIFA World Cup™ in Canada, Mexico and the United States came to a close, Migu — official broadcaster of the tournament in mainland China for a third consecutive edition — offered a glimpse into how AI is reshaping sports media. Rather than focus...
From Sponsor to Co‑creator: How Coca‑Cola Crafted "Our FIFA World Cup" for Chinese Fans
SHANGHAI, July 20, 2026 /PRNewswire/ -- As the 2026 FIFA World Cup drew to a close, the Chinese national team was absent from the pitch, but the passion of Chinese fans remained strong. Facing this reality, Coca‑Cola launched the "This Moment Toast to our FIFA World Cup" campaign across China, tr...
GAC Provides Official Service Vehicles for Xinhua News Agency's World Cup Coverage in Mexico
MEXICO CITY, July 16, 2026 /PRNewswire/ -- As one of the world's premier football tournaments unfolds across the US, Canada, and Mexico, hundreds of millions of fans are following the action. In Mexico, football is everywhere — from the vibrant streets of Mexico City to the old town of Toluca, an...
Finding Calm in the Roar: Hisense Creates More Inclusive FIFA World Cup 2026™ Experiences for Fans Across All 16 Host Cities
QINGDAO, China, July 16, 2026 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, is partnering with FIFA and KultureCity to help deliver a more inclusive matchday experience for fans with sensory sensitivities across all 16 FIFA World Cup 2026TM host citi...
Bringing Fans Closer to the Game: Hisense Enhances FIFA World Cup 2026™ Viewing Through Display Innovation
QINGDAO, China, July 9, 2026 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, and an official sponsor of the FIFA World Cup 2026TM, is helping football fans experience every match with greater realism, immersion, and excitement through its latest premiu...
THE HONG KONG JOCKEY CLUB CELEBRATES THE FINAL EIGHT WITH "EIGHT TO GLORY, PRESENTED BY LENOVO"
LINK TO REAL TIME IMAGES AND VIDEOS HERE.
Hisense Makes Home the Best Seat for the FIFA World Cup 2026™
QINGDAO, China, July 8, 2026 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, is redefining how football fans experience the FIFA World Cup 2026TM at home through its latest laser display innovations. Designed to deliver bigger screens and more lifelike...
Segway's 2026 World Cup Ride Campaign Highlights Strong User Adoption of Shared Micromobility
MEXICO CITY, July 2, 2026 /PRNewswire/ -- Segway's 2026 World Cup ride campaign, delivered in partnership with shared mobility operators Whoosh and JET, continues to support urban transportation through complementary activations across Mexico during the tournament. Together, the partnerships are ...
Qingdao-Made Flags Fly at 2026 World Cup, Supplying Tournament for 8 Consecutive Editions
QINGDAO, China, June 30, 2026 /PRNewswire/ -- A news report from iQingdao: Flags seen throughout the 2026 FIFA World Cup stadiums and streets are largely made in Jimo, Qingdao, by Qingdao Wandelong Flag Co., Ltd., one of northern China's largest flag manufacturers. The company has now supplied fl...
Join the Beautiful Game: Discover Immersive Fan Experiences with Hisense at FIFA World Cup 2026™
QINGDAO, China, June 26, 2026 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, is bringing football fans closer to the action throughout FIFA World Cup 2026™ with a series of immersive experiences at Stadium Fan Experience (SFE) areas and FIFA Fan Festi...
SKF teams up with football stars to create game changing football shirt, designed by players for players
GOTHENBURG, Sweden, June 25, 2026 /PRNewswire/ -- As the year's most important tournament approaches, SKF is launching a new collection of match kits designed by players from Sweden's national football team, Monica Jusu Bah and Felicia Schröder. The design is dedicated to the more than 300 young ...
Coca-Cola's World Cup AI Avatar Showcases Brand's Cutting-edge AI Innovation
BEIJING, June 24, 2026 /PRNewswire/ -- During the 2026 FIFA World Cup, Coca-Cola China launched a new sports marketing campaign featuring a real-time interactive AI avatar of Chinese football icon Fan Zhiyi alongside a World Cup-themed AIGC creative film. Developed in collaboration with Baidu Yij...
Druid Sport Secures a Record Number of AFA Partnerships Across China
BEIJING, June 23, 2026 /PRNewswire/ -- Druid Sport has strengthened AFA's commercial presence in China by securing a record portfolio of new regional partnerships for the Argentine Football Association (AFA), the reigning world champions, through its role as AFA's exclusive commercial representat...
Hisense Showcases "Innovating a Brighter Life" Message at FIFA World Cup 2026™
QINGDAO, China, June 22, 2026 /PRNewswire/ -- Hisense, a leading brand in
global consumer electronics and home appliances, is bringing its vision of
"Innovating a Brighter Life" to football fans around the world through its
pitch-side LED messages at FIFA World Cup 2026TM.
Hisense Opens Its First Hong Kong Store at JD MALL, Elevating World Cup Viewing with Premium RGB MiniLED Technology
HONG KONG, June 18, 2026 /PRNewswire/ -- Wan Chai has recently welcomed a new shopping destination. JD MALL's first Hong Kong store, located on Harbour Road in Wan Chai, officially opened on June 18. Hisense, a leading global brand in home appliances and consumer electronics, opened its first Hon...
Hisense Brings Smarter Home Experiences to Families During the FIFA World Cup 2026™
QINGDAO, China, June 18, 2026 /PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, is helping families enjoy the excitement of the FIFA World Cup 2026TM beyond the screen by creating smarter, more connected home experiences through its latest home appliance...
Yiwugo Merchants Showcase Their Strengths Amid World Cup Fever
YIWU, China, June 17, 2026 /PRNewswire/ -- Yiwugo.com, the official website of the Yiwu Commodity Market, is the largest commodity wholesale market in the world. As a global distribution hub for sporting goods, Yiwu supplies an estimated 70% of World Cup-related merchandise worldwide, earning it ...
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