Advertising
How D2C Brand Wakefit.co Transforms its MultiChannel Customer Engagement Strategy with MoEngage
SAN FRANCISCO, Dec. 21, 2020 /PRNewswire/ -- Customer experience is key in the D2C industry, and for those that deliver a superior, seamless experience to their users, the rewards are clear. The D2C brands market could be worth$100 billion in the next 5-7 years, according to a report from inve...
iClick Continues to Drive Breakthrough Growth for Top Brands in China
HONG KONG, Dec. 18, 2020 /PRNewswire/ -- iClick Interactive Asia Group Limited ("iClick" or the "Company") (NASDAQ: ICLK), an independent online marketing and enterprise data solutions provider in China, is pleased to share the stories of two brands' remarkable growth achieved with the help of iC...
Creating Your Moonshots with The International Innovation Summit 2020
SINGAPORE, Dec. 18, 2020 /PRNewswire/ -- Organisations are experiencing the coronavirus conundrum and are beginning to prioritise innovation and indigenous technology to counter disruption globally. The International Innovation Summit (IIS) 2020 hosted by Enterprise Asia on16 December 2020, theme...
29 Innovations Awarded the International Innovation Awards 2020
SINGAPORE, Dec. 18, 2020 /PRNewswire/ -- Enterprise Asia announced the winners of the International Innovation Awards 2020. The awards, which was presented virtually on16 December 2020, recognises outstanding innovations and innovative practices that seek to improve the standards of living acro...
Pearl Abyss Unveils Crimson Desert Trailer Commentary Featuring Executive Producer and Founder Daeil Kim
SEOUL, South Korea, Dec. 18, 2020 /PRNewswire/ -- Pearl Abyss announced today
that a trailer commentary forCrimson Desert is now available. A game overview
has also been released to introduce diverse aspects of the gameplay from the
developers' point of view.
P&G Commits to 2,021 Acts of Good in 2021 and Inspires Millions through Lead with Love Campaign
* P&G and its brands will make their next wave of donations for COVID-19 relief including health, hygiene and cleaning products, PPE and financial support worth tens of millions of dollars as the first "acts of good" for 2021. * Lead with Love campaign unites P&G's longstanding and ongoing Cit...
RTG Consulting Group Announces New Win with The Shenzhen Museum of Contemporary Art and Urban Planning (MOCAUP)
SHANGHAI, Dec. 17, 2020 /PRNewswire/ -- RTG Consulting Group (RTG), has been appointed by Shenzhen Museum of Contemporary Art and Urban Planning (MOCAUP) as their official brand strategy partner. The engagement began with deep consumer and corporate partner insights work and transition to compreh...
Fighting the Pandemic with Circular Design, Hotel in Taiwan Introduces Post-Pandemic New Lifestyle
TAIPEI, Dec. 17, 2020 /PRNewswire/ -- The global outbreak of COVID-19 in 2020 has affect all sectors. InTaiwan, tourism related industries that rely on tourists, especially international and business travelers have suffered the most. The global pandemic continues to spread, and all hotels are str...
Innity Launches Programmatic Shoppable Ads with Leading Premium Publishers in Southeast Asia
SINGAPORE, Dec. 17, 2020 /PRNewswire/ -- Innity, the leading technology
provider of high impact digital advertising solutions, has launched Shoppable
Ads, as part of the exclusive Digital Commerce Advertising Partnership Program
with leading premium publishers in Southeast Asia.
Westwin Wins "Top Ten Global Marketing Service Platforms" Award at 2020 Summit
SHANGHAI, Dec. 15, 2020 /PRNewswire/ -- Westwin, a tech-driven cross-border marketing company, has recently been awarded the "Top Ten Global Marketing Service Platforms" Award at the2020 Morketing Summit. This marks the second consecutive year that Westwin has won the award. Morketing officially...
Acorn International Announces Extraordinary General Meeting for Going Private Transaction
SHANGHAI, Dec. 15, 2020 /PRNewswire/ -- Acorn International, Inc. (NYSE: ATV
The $ Trillion Opportunities within Country Positioning in Mind
ATLANTA and SHANGHAI, Dec. 15, 2020 /PRNewswire/ -- Fortune (China) and Ries
Positioning Strategy & Consulting have released the first global positioning
strategy report – 'The $ Trillion Opportunities: Building Global Brands with
Country Positioning in Mind' – inthe United States.
K-Food, Crossing Borders with aT's Global Star Marketing Campaign
SEOUL, South Korea, Dec. 14, 2020 /PRNewswire/ -- The Ministry of Agriculture, Food and Rural Affairs (Minister Hyeon-su Kim) and the Korea Agro-Fisheries & Food Trade Corporation (aT, PresidentByung Ho Lee) came together with various notable Hallyu stars (Korean celebrities) to expand the export...
Former Amobee, SingTel Ad Tech Veteran Harry Dewhirst Joins Hivestack's Advisory Board
SYDNEY and MONTREAL, Dec. 15, 2020 /PRNewswire/ -- Hivestack, the global ad tech leader in programmatic digital out-of-home (DOOH) advertising, today announced the appointment ofHarry Dewhirst as the first member of its Advisory Board. Dewhirst, who co-founded adtech companyAmobee – which was acq...
Former Amobee, SingTel Ad Tech Veteran Harry Dewhirst Joins Hivestack's Advisory Board
SYDNEY and MONTREAL, Dec. 15, 2020 /PRNewswire/ -- Hivestack, the global ad tech leader in programmatic digital out-of-home (DOOH) advertising, today announced the appointment ofHarry Dewhirst as the first member of its Advisory Board. Dewhirst, who co-founded adtech companyAmobee – which was acq...
Arirang TV joins Gangwon Provincial Office in promoting Gangwon with ASEAN power influencers
GANGWONDO, South Korea, Dec. 11, 2020 /PRNewswire/ -- ASEAN power influencers have come together in a TV advertisement to introduce Gangwon's travel destinations and cultural landmarks to the world. This cultural PR video was created with the support of the 8 cities and districts of Gangwon, Gang...
Arirang TV Produces Global Ad for Gyeongsangbuk-do Tourism
GYEONGSANGBUK-DO, South Korea, Dec. 11, 2020 /PRNewswire/ -- Arirang TV has created a TV advertisement with 2020's top global content creators to promote tourist attractions in Gyeongsangbuk-do, including food, attractions, and entertainment. It is expected to air in theGreater China area and ASE...
The Pre-movie Advertising Market Surged By 220%, ATIF Holdings Limited Is Expected To Achieve Revenue Boom During The Upcoming Movie Seasons!
SHENZHEN, China, Dec. 10, 2020 /PRNewswire/ -- ATIF Holdings Limited (Nasdaq: ATIF, the "Company"), a company providing business consulting and multimedia services in Asia andNorth America, today announced that its majority-owned subsidiary, Leaping Group Co., Ltd. ("LGC"), a leading multimedia,...
Arirang TV joins power influencers to produce a global commercial promoting prime tourist destinations
SEOUL, South Korea, Dec. 10, 2020 /PRNewswire/ -- Arirang TV has joined hands with 2020's leading global content creators to produce a commercial promoting prime tourism cities in Korea. It will be shown on ASEAN TV channels. This project has selected cities that are prime tourist hubs that each ...
Asiaray Officially Launches DOOH Programmatic Transaction Platform with The Trade Desk and Magnite
HONG KONG, Dec. 8, 2020 /PRNewswire/ -- Asiaray Media Group Limited ("Asiaray" or the "Group"; stock code: 1993), an outstanding out-of-home ("OOH") media company with a strategic focus on airport, metro line and high speed rail line advertising, has announced the launch of its Digital Out-o...
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