Advertising

MBLM Opens New Office in Korea, Led by Industry Veterans

Ongoing work with client TYM and expanding market demand results in dedicated Asian presence NEW YORK, May 25, 2021 /PRNewswire/ -- MBLM (pronounced Emblem), the Brand Intimacy Agency focused on building ultimate brand relationships using emotional science, is proud to announce the opening of a ...

2021-05-25 07:31 1689

Chinese international student recruitment: setting timelines and budgets for a post-COVID world

SYDNEY, May 25, 2021 /PRNewswire/ -- COVID-19 has forced universities to pivot to adigital-first approach in their international student marketing and recruitment strategy. Managing the transition virtually overnight has been challenging for institutions, particularly inChina where local internet...

2021-05-25 07:23 1773

Hivestack Appoints Aileen Ku as General Manager, China

SHANGHAI and MONTREAL, May 24, 2021 /PRNewswire/ -- Hivestack, 巢仕达, the global ad tech leader in programmatic digital out-of-home (DOOH) advertising, today announced the appointment ofAileen Ku as General Manager, China, based in Shanghai.  Reporting toTroy Yang, Managing Director, North Asia, Ku...

2021-05-24 09:00 2539

Convert Reviews to Rewards with Singapore-Based Startup YouAdMe's Social Media E-Commerce Platform

SINGAPORE, May 21, 2021 /PRNewswire/ -- This year, Singapore-based MarTech startup YouAdMe is reshaping the local digital marketing landscape with its upcoming eponymous social e-commerce mobile application, which will kick off through its app-wide AdvertiseSG campaign. By working with the driver...

2021-05-21 13:04 2211

Newly launched pattern design platform 'Space Tailor' helps printing companies advance into the interior market

SEOUL, South Korea, May 20, 2021 /PRNewswire/ -- The digital printing market has been struggling recently due to the economic downturn and soaring inflation. Thus, some printing companies are attempting to break away from the crisis by expanding from the signage market into the interior market. H...

2021-05-20 10:01 1555

Swydo Founder Buys Back Digital Marketing Platform From DialogTech

Former Google Benelux Country Director Marc Duijndam Joins As Co-Owner, Helps Initiate Renewed Focus On Growth And Innovation HILVERSUM, Netherlands, May 20, 2021 /PRNewswire/ -- Swydo, a global leader for digital marketing dashboards, reports and visualizations announced today the buyback of th...

2021-05-20 07:00 1884

Launch of a Global Youth-Led Campaign to Transform Food Systems

GENEVA, May 19, 2021 /PRNewswire/ -- Today, a global youth-led food movement was launched, promising to ignite a campaign action to combat hunger, improve health and heal the planet. The#Act4Food and #Act4Change campaign takes the form of a simple pledge and list of actions. The pledge brings tog...

2021-05-19 10:28 1507

New IAS Study Reveals Twitter Users Favor Contextually Relevant Ads, Willing to Share Data for Personalization

JAKARTA, Indonesia, May 19, 2021 /PRNewswire/ -- Integral Ad Science (IAS), a global leader in digital ad verification, today releasednew research showing that U.S. Twitter users favor contextually relevant, in-feed ads which ...

2021-05-19 09:00 1705

Huawei Mobile Services Partners with Swrve to Bring Leading Customer Engagement to Huawei Users

The Swrve SDK integrated with Huawei Push Service is now available for Swrve customers and worldwide developers. SHENZHEN, China, May 13, 2021 /PRNewswire/ -- Huawei, the leading global technology company, has partnered withSwrve , a leading marketing and customer experie...

2021-05-13 13:00 2543

Go and Change!

GUANGZHOU, China, May 13, 2021 /PRNewswire/ -- Today marks the release date of GAC MOTOR's new slogan and brand values that define the company's strategic direction moving forward: GO AND CHANGE!   Creating great vehicles is at the center of GAC MOTOR's work. However, the company aims go furthe...

2021-05-13 10:23 2326

Crazy Domains Launches "Your Business is Better Off Online" - Confronting the Challenges 1.2 million Australian SMBs Face Today

SINGAPORE, May 13, 2021 /PRNewswire/ -- Australia's number one online solutions provider Crazy Domains pushes the boundaries withYour Business is Better Online – a series of ads that depict the harsh and vulgar reality of running a business offline.

2021-05-13 06:23 2371

Crazy Domains Addresses the Challenge New Zealand SMBs Face with Multi-Channel Campaign

SINGAPORE, May 13, 2021 /PRNewswire/ -- Australia and New Zealand's number one web solutions company Crazy Domains pushes the boundaries withYour Business is Better Online - a series of ads that depict the harsh and vulgar reality of running a business offline.

2021-05-13 04:23 2460

ScentAir: Masters of enhancing customer experiences on behalf of brands through scent marketing #ScentedMoments

SINGAPORE, May 12, 2021 /PRNewswire/ -- For more than 25 years, ScentAir, the global leader in scent marketing, has helped hotel, real estate and business industry leaders across the globe create engaged customer experiences and emotional connections using fragrances. Their goal of bringing fragr...

2021-05-12 12:00 3784

Julius Meinl Coffee Makes Up for Year's 'Most Missed Moment' With 'Say Hello' Campaign

VIENNA, May 12, 2021 /PRNewswire/ -- Going for a coffee with a friend or family member is lock-down's most missed moment, with an estimated 13bn moments missed in the past 12 months acrossEurope's cities, according to premium coffee brand Julius Meinl.  

2021-05-12 07:01 2901

Zhang Yuzhuo, Chairman of Sinopec: Accelerating the World-class Brand Build up to Better Lead the High-quality Development of Enterprise

BEIJING, May 11, 2021 /PRNewswire/ -- The "2021 China Brand Value Evaluation Information" released onMay 9 amid the Fifth China Brand Day celebration, China Petroleum & Chemical Corporation (HKG: 0386, "Sinopec") ranks No.1 across the energy and chemical industry inChina with a brand value of 308...

2021-05-11 17:25 5589

Break the ceiling Touch the sky(R) - The Success and Leadership Summit for Women Launches in China

SHANGHAI, May 11, 2021 /PRNewswire/ -- House of Rose Professional announced today announced the launch of its 2021 Greater China Edition of Break the ceiling touch the sky® - the success and leadership summit for women which would be held as a virtual summit onJune 22, 2021. The 2021 Greater Chin...

2021-05-11 10:30 2375

Trip.com Group's Star Hub Channel launches with over 100 leading travel partners on board

SHANGHAI, May 10, 2021 /PRNewswire/ -- Trip.com Group's new travel marketing hub, the Star Hub channel, is now live on the brand's mobile application. Designed to allow suppliers to expand and enhance their marketing activities on Trip.com Group's platforms, over 100 leading travel businesses hav...

2021-05-10 12:40 3345

Toward The Future Of Digital Audience Measurement

TAMPA, Fla., May 7, 2021 /PRNewswire/ -- As marketers continue leaning into new tools and technologies to prepare for a world without third-party cookies, much of the conversation about adaptation has focused on planning and targeting. These are obviously critical aspects of any marketing strateg...

2021-05-07 03:29 3647

Hisense Kicks off #UpgradeYourHome Campaign for UEFA EURO 2020 with Campaign Ambassador Dwyane Wade and Football Legends

NYON, Switzerland, May 6, 2021 /PRNewswire/ -- Hisense, as a Global Partner of UEFAEURO 2020, launches the #UpgradeYourHome campaign to encourage consumers to upgrade their home appliances for summer season. Dwyane Wade officially kicks off His...

2021-05-06 19:27 5314

Blis extends global commercial footprint in Asia and North America

Blis enters Japanese market and strengthens presence in Asia and North America through reseller partnerships LONDON, May 5, 2021 /PRNewswire/ -- As part of its global expansion, Blis , the leading privacy-first location-powered programmatic advertising partner, is building ...

2021-05-05 08:00 1891
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