Advertising
Kantar identifies what sustainability means to Asian consumers and how brands should respond
SINGAPORE, July 19, 2021 /PRNewswire/ -- Kantar, the world's leading data-driven analytics and brand consulting company today releases preliminary findings from a new study exploring what sustainability means to Asian consumers. Kantar'sAsia Sustainability Foundational Study interviewed almost 1...
ucfunnel Adopts Unified ID 2.0
SAN FRANCISCO, July 16, 2021 /PRNewswire/ -- ucfunnel, a leading Smart Media programmatic solution provider, has announced that they have adopted Unified ID 2.0, a new collaborative, industry-wide approach to internet identity. Initially developed by The Trade Desk, Unified ID 2.0 has been design...
SILVERCAST is Bringing the First 3D Digital Media Art WHALE to Times Square
NEW YORK, July 16, 2021 /PRNewswire/ -- SILVERCAST Media, a premier Out of Home advertising company operating high-profile outdoor media acrossthe United States , will be showcasing groundbreaking, first-of-its-kind, 3D digital art on SILVERCAST's digital spectacular located in the heart of Times ...
Jasmine Food Corporation launches #JasmineStayFit, a challenge to Malaysians to live a healthy lifestyle
KUALA LUMPUR, Malaysia, July 15, 2021 /PRNewswire/ -- Jasmine Food Corporation Sdn Bhd (Jasmine),Malaysia's leading rice brand, is delighted to encourage Malaysians to participate in the #JasmineStayFit Challenge and share their journey towards a healthier lifestyle. More than food and exercise, ...
Valtech, The Digital Services And Business Transformation Agency, Receives New Investment From BC Partners To Support Growth And Expansion
NEW YORK, July 14, 2021 /PRNewswire/ -- * Global digital services and business transformation agency, Valtech receives significant funding from BC Partners, valuing the company at$1.4 billion * New investment will accelerate Valtech's global growth ambitions, as it continues to support its c...
Sponsoring EURO 2020 is the Inevitable Choice of Hisense's Globalization Strategy
QINGDAO, China, July 12, 2021 /PRNewswire/ -- As the first major tournament after the pandemic,EURO 2020 has attracted great excitement. As the Official Sponsor, Hisense appeared together with subsidiary brands. "If the sponsorship ofEURO 2016 is the preliminary global presence, EURO 2020 must be...
OMD Sees Campaign Results Skyrocket by Using IAS Automated Tag with Google
SYDNEY, July 12, 2021 /PRNewswire/ -- Integral Ad Science (NASDAQ: IAS), a global leader in digital media quality, and OMD, the world's largest media network, today announced a case study on time saved and ROI achieved for two of OMD New Zealand's biggest clients by using IAS Automated Tag with ...
GTE Localize Opens a New Office in Singapore
HANOI, Vietnam, July 9, 2021 /PRNewswire/ -- GTE Localize, a fast-growing translation and localization agency focusing on Asian languages, is pleased to announce the opening ofits third office in Singapore. This is its latest geographic expansion shortly after the second production office was est...
MatchCraft Announces the Launch of "Powered by"
LOS ANGELES, July 8, 2021 /PRNewswire/ -- Award-winning MarTech company, MatchCraft, announces the launch of "Powered by". In productizing MatchCraft's suite of APIs, third-party platforms gain access to the technology used by AdVantage to power search, social, and display campaigns for local bus...
Nielsen Strengthens Market Leading Position In TV Attribution And Ad Intelligence With Acquisition Of TVTY
NEW YORK, July 8, 2021 /PRNewswire/ -- Global data, measurement and analytics
company, Nielsen (NYSE: NLSN), has acquired TVTY, a leading TV attribution
provider and ad monitoring company based inParis, France. Financial terms were
not disclosed.
Hytec Partners with Redline's Industrial LTE (iLTE)
TORONTO, July 8, 2021 /PRNewswire/ -- Redline Communications Group Inc. ("Redline Communications")(TSX:RDL), a leading provider of industrial wireless data infrastructure solutions for mission-critical applications, announced today thatHytec, a mission-critical markets systems integrator in Japan...
COVID pandemic heightens a lack of confidence amongst the public about which medicines to take and how to use them
New campaign, Let's treat it right, launches as online searches for self-care surge globally[1], as people take more responsibility for their everyday health. NYON, Switzerland, July 8, 2021 /PRNewswire/ -- Today sees the launch of Let's treat it right, a major new health education campaign d...
Futurity Brands Limited Announces Appointment of Chief Executive Officer in China
HONG KONG, July 8, 2021 /PRNewswire/ -- Futurity Brands Limited announced today the appointment of Mr. Zhu Jianshi, as Chief Executive Officer of Futurity Brands China.Stan Wan, Futurity Brands Chairman and Group CEO, said: "After a rigorous search, the Board concluded that Mr. Zhu's expertise an...
Vobile Group Limited Names Masaaki Matsuzawa President Of Strategy And Investments; Serving As An Executive Director On The Board
SANTA CLARA, Calif., July 7, 2021 /PRNewswire/ -- Vobile Group Limited (SEHK: 3738 ; OTCQX: VOBIF), a global leader in SaaS services for online video content protection and monetization, announced today thatMasaaki Matsuzawa, a media and investment banking executive with a career spanning 20 year...
Four Points by Sheraton, Perth Launches New Staycation Packages
SYDNEY, July 2, 2021 /PRNewswire/ -- This Winter, Four Points by Sheraton, Perth
has launched a limited series of travel packages to offer the perfect holiday
itinerary and gateway to allPerth has to offer.
Fairtrade Launches Global 'Bitter Sweet' Campaign To Unwrap A Fairer Future For Cocoa Farmers
WASHINGTON, July 2, 2021 /PRNewswire/ -- Fairtrade has unveiled a new global campaign,Bitter Sweet, featuring a stop-motion animation, "Unwrap a Fairer Future," that literally unwraps the bitter truth behind unethical cocoa sourcing practices by some major chocolate manufacturers. FromJuly 1-7, 2...
HUAWEI Ads welcomes Thailand advertising partners to explore joint business growth
BANGKOK, July 2, 2021 /PRNewswire/ -- Huawei's mobile advertising division, HUAWEI Ads, is expanding its business inThailand by introducing more partner support and diverse ad solutions, aiming to encourage local advertisers to onboard the platform and amplify their brand messages across the Huaw...
HUAWEI Ads welcomes Malaysia advertising partners to explore joint business growth
KUALA LUMPUR, Malaysia, July 1, 2021 /PRNewswire/ -- Huawei's mobile advertising division, HUAWEI Ads, is expanding its business in Malaysia by introducing more partner support and diverse ad solutions, aiming to encourage local advertisers to onboard the platform and amplify their brand messages...
HUAWEI Ads welcomes Singapore advertising partners to explore joint business growth
SINGAPORE, June 30, 2021 /PRNewswire/ -- Huawei's mobile advertising division, HUAWEI Ads, is expanding its business inSingapore by introducing more partner support and diverse ad solutions, aiming to encourage local advertisers to onboard the platform and amplify their brand messages across the ...
HUAWEI Ads welcomes Philippines advertising partners to explore joint business growth
MANILA, Philippines, June 30, 2021 /PRNewswire/ -- Huawei's mobile advertising division, HUAWEI Ads, is expanding its business inPhilippines by introducing more partner support and diverse ad solutions, aiming to encourage local advertisers to onboard the platform and amplify their brand messages...
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