Advertising
Whisky Isn't Just a Man's Drink According to New Campaign Featuring Academy Award Winner Anna Paquin from The Glenlivet
SYDNEY, April 26, 2022 /PRNewswire/ -- Academy Award Winner Anna Paquin and renowned Single Malt ScotchThe Glenlivet are ripping up the rule book on whisky drinking traditions in aprovocative new campaign. The Glenlivet is on a mission to break the whisky drinker stereotype and shine a light on...
John Riccio Appointed President, Merkle Asia Pacific
Riccio succeeds Zhengda "Z" Shen, who is retiring after 22 years with Merkle, five years with dentsu. COLUMBIA, Md., April 26, 2022 /PRNewswire/ -- Merkle (www.merkleinc.com), dentsu's leading technology-enabled, data-driven customer experience management (CXM) company, has namedJohn Riccio pres...
Contextual Relevance is Critical to India Consumers According to IAS The Power of Context Research
NEW DELHI, April 26, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a
global leader in digital media quality, today released a new research study,The
Power of Context inIndia
Yell International Sets Sight on Singapore for New Regional Hub Launch
The creative agency is bringing its Thai Creativity and industry expertise to a
whole new market
SINGAPORE and SEOUL, South Korea and TOKYO, April, 26, 2022 /PRNewswire/ --
Yell International
MICE Venues Offering Colorful Sceneries and Unique Experiences
SEOUL, South Korea, April 25, 2022 /PRNewswire/ -- Korea, a country known for its unique charms, positioned itself early on in the Asia-Pacific MICE industry with its centuries-old tradition, cutting-edge technologies, and city infrastructure. And with Korean culture taking the world by storm at ...
HEYTEA Partners with Hiroshi Fujiwara on a New Series of Hit Products
SHENZHEN, China, April 22, 2022 /PRNewswire/ -- HEYTEA, China's most popular tea drink brand and the creator of the Cheezo Tea, has launched a crossover collaboration withHiroshi Fujiwara, known as the "Godfather of Streetwear", and his design agency, Fragment. As tastemakers in their respective ...
Innity Awarded TAG Brand Safety and Anti-Fraud Certification on a Global Level
The Ad Tech Company Reinforces its Fight Against Criminal Activity in Digital Advertising SINGAPORE, April 22, 2022 /PRNewswire/ -- Innity, a leading digital media solutions, and advertising technology company, today announced it has been awarded the coveted TAG Certified Against Fraud Seal and ...
Merkle Unveils Experience & Commerce Practice to Help Brands Build Next-Generation Loyalty
Initiative expands the dentsu agency's leadership team and bolsters its global commerce and customer experience capabilities COLUMBIA, Md., April 20, 2022 /PRNewswire/ -- Merkle (www.merkleinc.com), dentsu's leading technology-enabled, data-driven customer experience management (CXM) company, ha...
Integral Ad Science Expands in South Korea and Appoints Industry Veteran Inwon Park as the Head of Korea Market
SEOUL, South Korea, April 20, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced the appointment of Inwon Park to lead sales operations inSouth Korea, working with brands, agencies, publishers, and platforms in the region. Based inSeo...
Forrester Announces CX APAC 2022 Full Conference Agenda
The in-person and digital event experience will explore how CX, marketing, and
digital leaders can build long-term customer loyalty to fuel business growth
SYDNEY, April 20, 2022 /PRNewswire/ -- Forrester
TopOn Moves Into In-App Bidding Open Beta on Meta Audience Network
GUANGZHOU, China, April 19, 2022 /PRNewswire/ -- We are happy to announce that TopOn has moved out of closed beta and is now an official open beta bidding partner with Meta Audience Network! By making bidding with Meta Audience Network more widely available, the integration is now available for a...
Monotype Studio Celebrates the Unique Typographic Voices of Our Times in New Type Trends Report
Work from dozens of brands and agencies captures the ever-changing spirit of
design and creativity at a global scale.
WOBURN, Mass., April 15, 2022 /PRNewswire/ -- The Monotype Studio today
released its annualType Trends report
Magnolia opens new office in Jakarta, Indonesia
SINGAPORE, April 14, 2022 /PRNewswire/ -- Leading digital experience platform (DXP) Magnolia has announced the opening of its new office inJakarta, Indonesia , as it moves to deepen its presence in theAsia Pacific region. With offices already located inSingapore, Shenzhen, Shanghai, Bangkok, and H...
APAC HUAWEI Ads Summit 2022 -- a Gathering of Innovative Solutions for Better First Party Data Ad Performances
SINGAPORE, April 14, 2022 /PRNewswire/ -- The APAC HUAWEI Ads Summit 2022 held in Singapore saw through an insightful discussion on leading topics in the digital marketing by industry experts. The one-day event's robust agenda of introducing and sharing insights about first-party data in a mobile...
World's First Smart Carpet Washer Now Available
Deep cleaning carpets with professional results is now as easy as traditional vacuuming. SEATTLE, April 13, 2022 /PRNewswire/ -- Tineco, a pioneer in the field of smart home appliances with a continually expanding product range, today announces the availability of the world's first "smart" carpe...
Paved Introduces the Paved Ad Network and Native Ad Editor, enabling email newsletter publishers to monetize with premium native advertising
The creators of the Newsletter Sponsorship Marketplace launch a native ad network for email, with a built-in editor for native email ads NEW YORK, April 12, 2022 /PRNewswire/ -- Paved (paved.com), a leading platform for email newsletter sponsorships and native advertising, today announced the la...
Airbiquity Expands Service Offerings to Help Automakers Manage Explosion of Connected Vehicle Data
DATAmatic Suite Builds on Success of Popular OTAmatic Software Management Solution and 20+ Years of Airbiquity Program Development and Deployment Expertise SEATTLE, April 12, 2022 /PRNewswire/ -- Airbiquity®, a global leader in connected vehicle services, today launched DATAmatic®, a suite of ed...
IAS Continues Reporting Innovation by Enhancing IAS Signal with Unified View and Attention Metrics
SINGAPORE, April 6, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, announced new reporting enhancements that provide advertisers with a unified view of their global campaigns. Clients will now be able to analyze data by custom filters created aut...
Digital Engagement Continues to Soar Amongst Biopharmas in APAC
SYDNEY, April 6, 2022 /PRNewswire/ -- Veeva Systems
Cision Completes Acquisition of Streem
* Streem brand, platform, and local service continue in Australia and New Zealand (ANZ) market * Management team retained with long-term growth mandate * Streem joins PR Newswire, Brandwatch, and Falcon.io brands to activate full-service offering for Cision across ANZ SYDNEY and CHICAGO, Apr...
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