Advertising

MoEngage Named a Leader in the 2020 Gartner Magic Quadrant for Mobile Marketing Platforms

SAN FRANCISCO, Oct. 29, 2020 /PRNewswire/ -- MoEngage, the leading insights-led customer engagement platform, today announced that it has been named a "Leader" in the 2020 Gartner Magic Quadrant for Mobile Marketing Platforms report. This is the third consecutive year that MoEngage has been recog...

2020-10-29 23:15 2785

Integral Ad Science Appoints Industry Veteran Tom Sharma as Chief Product Officer

JAKARTA, Indonesia, Oct. 29, 2020 /PRNewswire/ -- Integral Ad Science (IAS), the global leader in digital ad verification, today announced thatTom Sharma will join the company as Chief Product Officer, effectiveNovember 2, 2020. This critical new hire will accelerate IAS's global product expansio...

2020-10-29 12:10 1711

Interpublic Group Launches IPG DXTRA

-- Evolved CMG Offering Puts Collaboration at the Core of a Global Collective of Specialized Marketing Services FirmsDesigned to Deliver Effective, Integrated Solutions -- NEW YORK, Oct. 28, 2020 /PRNewswire/ -- Interpublic Group (NYSE: IPG) announced today that it has evolved its Constituency M...

2020-10-28 20:00 3148

Call for Entries Issued for 8th Annual Asia-Pacific Stevie Awards

FAIRFAX, Va., Oct. 28, 2020 /PRNewswire/ -- The Stevie® Awards have issued the call for entries for the 2021 (8th annual)Asia-Pacific Stevie Awards , the only business awards program to recognize innovation in business throughout the entireAsia-Pacific region. 

2020-10-28 14:14 1882

Tatler Launches Front & Female, the media brand's first women's platform promoting empowerment, through content, sharing and intimate conversations across Asia

HONG KONG, Oct. 28, 2020 /PRNewswire/ -- Luxury media group Tatler has launched a women's platform called Front & Female, which aims to leverage on its core businesses of content and community building to play a bigger role in the global conversation on equality.

2020-10-28 09:40 2755

Nielsen's Global Consumer Business Reinvents Itself For The Future Of Consumer Intelligence

CHICAGO, Oct. 27, 2020 /PRNewswire/ -- Today, Nielsen's Global Consumer Business unveiled a striking new brand identity—including new company name and logo—atIntelligence Reimagined, the latest, virtual iteration of its annual Consumer 360® event. Once Nielsen's Global Consumer Business becomes a...

2020-10-27 22:05 5675

Sojern Adds Metasearch to Multichannel Digital Marketing Platform Led by New Head of Product

SAN FRANCISCO, Oct. 27, 2020 /PRNewswire/ -- Sojern, a leading provider of digital marketing solutions for travel, today announced the addition of metasearch to its multichannel digital marketing platform designed for hotels, attractions and destinations. Now travel marketers can access all ma...

2020-10-27 19:00 2495

Seoul hosts 5th Seoul Brand Global Forum live-streamed with Simon Anholt, Guy Sorman, and Jacques Attali attending

SEOUL, South Korea, Oct. 26, 2020 /PRNewswire/ -- The Seoul Metropolitan Government announced that it will host the fifth "Seoul Brand Global Forum" under the theme of "SEOUL Initiative-The Future of City Leadership" at SEOUL ON, the city's studio dedicated to video conferences, onOctober 28. <...

2020-10-26 21:00 3614

Rokt closes US$80M Series D investment round as COVID-19 drives significant demand in e-commerce

NEW YORK, Oct. 26, 2020 /PRNewswire/ -- Rokt, the global leader in e-commerce technology, today announced an investment ofUS$80M. The capital will help accelerate research & development and support the expansion of its client base into new verticals and geographies as Rokt continues to make e-com...

2020-10-26 18:00 1563

CNN and Hyundai Motor Company embark on a new campaign exploring innovations in transport and mobility

HONG KONG, Oct. 23, 2020 /PRNewswire/ -- CNN International Commercial (CNNIC) and Hyundai Motor Company (Hyundai) are partnering on a cross-platform campaign that explores how innovation will change the way we will live in the future. In this exclusive global partnership, CNN will deliver a creat...

2020-10-23 11:21 2810

Enjoy Live Streaming at Home with Lighting Synced with Live Performance by Using "Home Sync Light" Device Jointly Developed by Rhizomatiks and Evixar

TOKYO, Oct. 22, 2020 /PRNewswire/ -- Rhizomatiks Co., Ltd. and Evixar Inc., both based inTokyo, have jointly developed the "Home Sync Light" device for enjoying live streaming at home with lights synchronized with live performance. The two companies tested the device during the special performanc...

2020-10-22 14:00 3040

OCB Life Brand Appears in London Stadium during this weekend's early kickoff match between West Ham United and Manchester City

HO CHI MINH CITY, Vietnam, Oct. 21, 2020 /PRNewswire/ -- Apart from the match between West Ham United and Machester City,OCB Life brand and slogan also appeared in last week's Merseyside derby match between Everton and Liverpool in Premier League that ended in an exciting 2-2 draw, as well as an ...

2020-10-22 11:01 4850

51% of Southeast Asian marketers find that nurtured leads are more ready to buy - new ClickInsights research

SINGAPORE, Oct. 22, 2020 /PRNewswire/ -- A report by APAC research firm ClickInsights said at least 1 in 2 marketers inSoutheast Asia find that nurtured leads are "more likely to convert", indicating that nurtured leads are not just more prepared to speak with sales–they are also ready to buy. L...

2020-10-22 09:00 705

New Blis report pinpoints geography, mobility and psychology as the key factors impacting behaviour change leading up to the holiday season

SINGAPORE, Oct. 22, 2020 /PRNewswire/ -- Blis, the trusted leader in location-powered advertising and analytics has today launched a new global report,'Behaviour change is real: how brands can harness it', in advance of the upcoming holiday season. The report looks at three key indicators for beh...

2020-10-22 09:00 1836

Informa Markets (Vietnam) and VWSA launch webinar on Investment opportunities for Vietnam's water sector in the context of global economic integration

HO CHI MINH CITY, Vietnam, Oct. 21, 2020 /PRNewswire/ -- Informa Markets ( Vietnam) and Vietnam Water Supply & Sewerage Association (VWSA) officially launched registration for the webinar on "Investment opportunities for Vietnam's water sector in the context of global economic integration" to b...

2020-10-21 11:22 5331

Sinoexpo Empowers Yangjiang Knives and Scissors on the Cloud, Connecting Global Trade

SHANGHAI, Oct. 21, 2020 /PRNewswire/ -- What business opportunities and possibilities will arise when the field of hotel kitchen appliances is moved onto the cloud? The situation at the moment looks very promising. Located on the coast of the South China Sea inGuangdong Province, Yangjiang, as th...

2020-10-21 10:54 2720

Really Simple Systems Launches New Easy-to-Use Marketing Tool

International CRM software provider, Really Simple Systems, releases a new user-friendly marketing tool for small and mid-sized businesses PETERSFIELD, England, Oct. 21, 2020 /PRNewswire/ -- Leading cloud software developer and vendor,Really Simple Systems ,...

2020-10-21 07:00 3139

VidMob Honored by Frost & Sullivan with 2020 Creative Intelligence Innovation Leadership Award for Helping Brands Grow Marketing ROI with Data-Informed Ad Creative

VidMob's Agile Creative Studio platform has been instrumental in helping brands measure creative effectiveness and produce data-guided ad creative  SANTA CLARA, Calif., Oct. 20, 2020 /PRNewswire/ -- Based on its recent analysis of the North American creative intelligence market, Frost & Sullivan ...

2020-10-20 21:00 2146

ProPak China 2020 - A Powerful Business Enabler for Reviving Processing and Packaging Market in Asia

SHANGHAI, Oct. 20, 2020 /PRNewswire/ -- The 26th edition of ProPak China, the International Processing & Packaging Exhibition, has been rescheduled to25-27 November 2020 at the National Exhibition Convention Center Shanghai (NECC). As the premier processing and packaging event forChina organized ...

2020-10-20 10:47 2538

Forrester Asia Pacific Predictions 2021: Digitally Advanced Firms Will Have A Sustained Advantage Over Their Competitors

SINGAPORE, Oct. 15, 2020 /PRNewswire/ -- Forrester (FORR: NASDAQ) predicts that 2021 will be the year that every company will double down on technology-fuelled experiences, operations, products, and ecosystems. According toForrester's Asia Pacific 2021 Predictions

2020-10-15 09:51 10543
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