Advertising
Spielwarenmesse 2022: Most important industry network launches digital platform for live event
NUREMBERG, Germany, Feb. 25, 2021 /PRNewswire/ -- In 2022, the world's leading trade fair for toys is launching an innovative business platform known as Spielwarenmesse Digital. In doing so, the organiser is responding to the needs of both visitors and exhibitors by combining the indispensable li...
Actimedia PR & Digital Named 'Fashion & Lifestyle Agency Of The Year'
NEW DELHI and MUMBAI, India, Feb. 25, 2021 /PRNewswire/ -- Actimedia PR & Digital, one of India's leading media communications companies, was conferred the'Fashion & Lifestyle Agency of the Year' award at the recently concluded IPRCCA ceremony held at Hyatt Regency, New Delhi. Actimedia has speci...
Comscore and Samba TV Announce Expansion of Connected TV Data Partnership to Australia
Continuing global expansion of Comscore's cross-platform measurement powered by Samba TV's first-party connected TV data in APAC region RESTON, Va., Feb. 25, 2021 /PRNewswire/ -- Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today an...
Smaato's Digital Ad Tech Platform is a Data-Privacy Compliant, Self-Serve Ad Server and Monetization Solution That Gives Publishers Controls to Build Their Own Walled Gardens
Digital Advertising Technology Platform Smaato enters the new era of privacy with an omnichannel approach, extending reach for marketers across all channels while giving publishers controls to create their own walled gardens SAN FRANCISCO, Feb. 25, 2021 /PRNewswire/ -- Smaato's screen, device, fo...
Valtech Announces the Acquisition of Radon Creative
Valtech, a global digital agency focused on business transformation, today announced the acquisition of creative agency Radon Creative. STOCKHOLM, Feb. 23, 2021 /PRNewswire/ -- The acquisition of renowned creative agency Radon Creative highlights Valtech's global position as an end-to-end strate...
The 3rd HK Digital Advertising Start-ups X Publishing (Writers) Promotion Support Scheme Unleashes creativity amid pandemic challenges
HONG KONG, Feb. 22, 2021 /PRNewswire/ -- To adapt to the new normal under the pandemic, many activities and events go online, furthering the development of online shopping, virtual meetings, virtual schooling, and a new kind of online marketing that combines influencers and livestreaming. These c...
Channel Capital Launches Offshore Governance Services Business to Be Headed by Mark Cook
SYDNEY and GEORGE TOWN, Grand Cayman, Feb. 22, 2021 /PRNewswire/ -- Channel Capital Pty Ltd. (Channel), a leading Australian multi-affiliate investment management company servicing more thanA$16 billion in assets, has established Channel Capital Cayman, an offshore governance services business ba...
Going global: EyeSee ventures into APAC, reinforces operations in North America
GHENT, Belgium, Feb. 22, 2021 /PRNewswire/ -- EyeSee
Insider launches all-new UX to help enterprise marketers build individualized cross-channel experiences
Trusted globally by 800+ brands including Singapore Airlines, Marks & Spencer
Telekom Malaysia Berhad Partners with MoEngage to Drive Digital-First Customer Marketing
SAN FRANCISCO, Feb. 17, 2021 /PRNewswire/ -- Telekom Malaysia Berhad (TM) today announced that it has partnered withSan Francisco-based, AI-enabled customer engagement platform - MoEngage to drive the digital customer marketing strategy of Unifi. MoEngage's platform will be leveraged to enable...
MatchCraft Leverages Yelp to Offer Expanded Customer Engagement Opportunities for Local Businesses
Creator of leading digital ad platform, AdVantage™, releases new feature for creating and managing Yelp Ads SANTA MONICA, Calif., Feb. 13, 2021 /PRNewswire/ -- MatchCraft, the leading platform for selling and managing digital marketing campaigns at scale, recently introduced its latest integrati...
RightOfTheDot, LLC Brings Together the Titans of Digital Real Estate
Organizes auction for highly sought after domain names POMPANO BEACH, Fla., Feb. 11, 2021 /PRNewswire/ -- The most important form of digital real estate for a business today is a domain name, especially in the midst of this Covid-19 pandemic. RightOfTheDot, LLC has organized a unique live and o...
Lisa Gamreklidze and Selena Trang join Sedgwick Richardson
HONG KONG, Feb. 10, 2021 /PRNewswire/ -- Sedgwick Richardson, Asia's branding, design and sustainability agency, today announced the appointment of two new senior hires. Lisa Gamreklidze joins the team as Executive Director andSelena Trang as Commercial Manager for Vietnam, effective immediately....
New Research Shows 55 Percent of Filipino Viewers are Streaming More OTT Video Content Because of COVID-19
* More than one in five OTT users surveyed hadn't watched traditional TV at allin the three months prior to the survey * Almost 9 in 10 viewers will watch ads in exchange for free programming via OTT * 65 percent expect to maintain or increase streaming viewership after the pandemic MANILA,...
Pinterest To Host "Pinterest Presents" As First Global Advertiser Summit
LONDON, Feb. 9, 2021 /PRNewswire/ -- Pinterest (NYSE: PINS) announced today
that it will host its first ever advertiser summit,Pinterest Presents
Lay's® Kicks Off 2021 Global UEFA Champions League Campaign
LIONEL MESSI, PAUL POGBA AND LIEKE MARTENS BRING MATCH-DAY JOY HOME IN NEW CAMPAIGN NEW YORK, Feb. 9, 2021 /PRNewswire/ -- Today the world's number one snack brand, Lay's®, premieres a new global campaign centered on uniting and bringing joy to people around the world through football. The 2021 ...
Introducing Creatopy: Design, Communicate, and Shine!
Design platform Bannersnack is upgrading to Creatopy, revealing a new brand identity and advanced capabilities. SAN FRANCISCO, Feb. 8, 2021 /PRNewswire/ -- Today marks the launch of Creatopy.com, the efficient and intuitive visual production platform delivering a well-crafted experience for comm...
ISSA and INFORMA Markets Solidify Partnership in China Asia's Flagship Cleaning Industry Event
SHANGHAI, Feb. 4, 2021 /PRNewswire/ -- ISSA and Informa Markets have solidified a strategic partnership to serve the Chinese global cleaning industry through the launch of an ISSA Pavilion at Informa's China Clean Expo. More than 35,000 industry leaders and 600+ companies from around the globe ar...
Indosat Ooredoo and Snap Collaborate to Accelerate the Use of Augmented Reality in Indonesia
* As part of the partnership, Indosat Ooredoo and Snap will launch multiple AR specific programs to empower and engage Indonesians, and develop advertising opportunities for local brands * Indosat Ooredoo introduces iAds, an advertising service that is aimed at helping brands with innovative ...
Aniview Partners with White Ops to Fend Off Sophisticated Bot Attacks and Safeguard the Integrity of Video Advertising
SINGAPORE, Feb. 4, 2021 /PRNewswire/ -- Aniview
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